MichaelH

If you are on a page, then $post->post_title may be your page title assuming you are in the loop.

Might try updating your permalinks by visiting Administration > Settings > Permalinks and clicking on Save Changes.

You might want to look at some of the eshop/ecommerce plugins that are available to see how they do it.

For instance, http://wordpress.org/extend/plugins/yak-for-wordpress/

Also isn’t there some new laws about what/how to store that kind of info?

Using a Page Template is acceptable. But if you don’t want to use Page Templates then use the conditional tag is_page() around that code.

<?php
//if is NOT a page display title
if ( ! is_page() ) {
?>
<h2 class="post"><?php the_title(); ?></h2>
<?php
}
?>

Could be as simple as this–to make WordPress available at http://website.com in Settings->General, change the Site address (URL) to http://website.com and put this index.php file in your web-root folder (it is the same folder that contains the wordpress folder)

<?php
/* Short and sweet */
define('WP_USE_THEMES', true);
require('./wordpress/wp-blog-header.php');
?>

Then update your permalinks by visiting Administration > Settings > Permalinks and clicking on Save Changes.

From my notes:

If a ‘category’ view, display links with same category

<?php
if ( is_category() ) {
$cat = get_query_var('cat');
$category=get_category($cat);
wp_list_bookmarks('category_name='.$category->cat_name); } ?>
}
?>

Put the template tag, the_content(), or [Template_Tags/the_excerpt|the_excerpt()]], just before the endwhile.

Related:
Stepping Into Template Tags
Stepping Into Templates
Template Hierarchy