leecar

Thank you Denise,
That Cutts video does now explain the issue well.
Had also a good look at your site, which I really liked.
I see you write a lot of online material.
I have another issue you may know the answer too.
Is adding your URL link to a press article, guess blog or article spammy without a nofollow?

John Mueller of Google recently stated not to add your URL link to a press article, guess blog or article without a nofollow.
The example was link that would be a anchor text of a phrase for the subject of the article text going to a similar subpage subject of your site. For example the text is about capped rate mortgages, with an anchor text “capped rate” linking to http://www.example.com/capped-rate-mortgages. Google regards this as an advert so a nofollow must be added.

But is it ok to follow the link if the anchor text says my company brand name instead so “example brand name” link to the index page http://www.example.com?