We’ve looked into this, but the schema.org markup available is not really appropriate for real estate listings or properties for sale. It hasn’t really been developed for such a use case, but we are monitoring development of that and other microdata formats.
If portals such as Zillow, Trulia & Realtor.com find it perfectly fine and use it, what makes you think that is not really appropriate? The Google Data Structure tool also finds it that works just fine.
Correct, they use schema.org, but each in a different way. There is no commonly agreed upon format for real estate listings. We’ll look into this in a future update once we have determined the best format to use.
Thanks for the reply! Unless I’m missing something, all 3 of the above portals are using the same exact basic format:
schema.org/SingleFamilyResidence
schema.org/GeoCoordinates
schema.org/PostalAddress
The only difference that I can see on the above format is on the order they display it. Trulia displays geo before address while the other 2 display address before geo. Also that Trulia & Realtor.com add schema.org/Event for open houses & schema.org/Offer to the list price.
I think that every property detail’s page should have at least the 3 basic parts of the schema.org markup: (SingleFamilyResidence, PostalAddress & GeoCoordinates).
Thanks again!
