Disconnecting Google & Ads Integrations

Hello WooCommerce Support Team,

I am currently auditing the feed architecture for our website. We are preparing for the August 2026 Content API deprecation and need to resolve a duplicate feed issue. We currently use a scheduled XML feed (CTX Feed) as our primary inventory source, but the “Google for WooCommerce” plugin is simultaneously pushing a redundant feed via the Content API, causing data collisions.

To stabilize our setup, we are planning to disconnect and deactivate the Google for WooCommerce plugin entirely. Before we proceed, my manager has requested official confirmation on a few points regarding the plugin’s features:

1. Google Integration: What specific functions does the general “Google account integration” handle within the plugin?
2. Google Ads Integration: What exactly does the “Google Ads integration” control on the site?
3. Implications: If we disconnect these accounts and deactivate the plugin, what exact tracking scripts, data flows, or functionalities will break or stop working?
4. Alternatives: Since we are keeping our XML feed for inventory, what is the best practice for replacing the Ads/Analytics tracking scripts that the plugin currently handles?

Thank you for your time and guidance.

Best regards,