Disappearing subscribers
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Hi all,
We sent out a newsletter at the end of May, and went to send another today and noticed the numbers of subscribers on one of our lists had decreased by around 30%. No huge numbers of people unsubscribing, and when I check the previous newsletter as to who it went out to, a lot of the subscribers are listed as ‘null’.
How can our list drop this many with hardly anyone unsubscribing?
Edit: Just wanted to add, none of these that were removed were previously listed as ‘unconfirmed’ or similar – there is a couple but not 30%.
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