GTM and Borlabs Cookie ecomm_totalvalue variable missing

  • Resolved cutu234

    (@cutu234)


    5 years, 8 months ago

    First of all: Thank you very much for the great plugin!

    We have pretty much the same setup like described here:

    https://wordpress.org/support/topic/compatibility-to-borlabs-cookies/

    So, we would like to use Borlabs Cookie for loading the tag manager code and GTM for the datalayer. This is working pretty fine using the recommended settings so that only the datalayer is created by GTM. However, we have one issue: the datalayer variable “ecomm_totalvalue” is empty. No data is sent to Google Ads or Microsoft Ads. After deactivating Borlabs and using the default GTM settings everyting is working perfecty.

    Any help would be very appreciated.

    • This topic was modified 5 years, 8 months ago by cutu234.
Viewing 2 replies - 1 through 2 (of 2 total)
  • Thread Starter cutu234

    (@cutu234)

    5 years, 8 months ago

    We were able to fix it by changing the setting to “Load GTM container as early as possible”. Don’t know why or how, but it works.

    alexxar

    (@alexxar)

    5 years, 8 months ago

    Good afternoon.
    Tell me, please, why do you need to transfer this parameter to your Google Ads?
    Can you create any custom audiences based on it?
    I optimize campaigns based on ROAS and for this I have enough parameters from e-commerce.
    Am I missing something?

Viewing 2 replies - 1 through 2 (of 2 total)

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