Description
This plugin integrates your WooCommerce store with Acoustic Connect by sending customer behavior signals directly to your Acoustic Collector API.
What This Plugin Does
The plugin tracks WooCommerce customer interactions and sends them as signals to Acoustic Connect for marketing automation:
- Customer Identification – Captures email at checkout for customer recognition
- Product Views – Tracks which products customers browse
- Cart Activity – Records add-to-cart and remove-from-cart actions
- Orders – Sends completed order data including items and totals
- Site Search – Tracks product search terms
Requirements
- An active Acoustic Connect account
- Your App Key and Collector URL from the Acoustic Connect dashboard
- WooCommerce 3.0 or higher
How It Works
- The plugin loads the Acoustic Connect SDK on your store’s frontend
- Customer actions (product views, cart changes, orders) are captured
- Signals are sent directly from the browser to your Acoustic Collector endpoint
- Data appears in your Acoustic Connect dashboard for marketing automation
Configuration
- Navigate to WooCommerce > Settings > Acoustic Connect
- Enable the integration
- Enter your App Key (found in Acoustic Connect under Data Management > App Management)
- Enter your Collector URL (found in the same location as App Key)
- Select your subscription tier (Pro, Premium, or Ultimate)
- Save changes
Subscription Tiers
- Pro – Customer identification, cart events, and order tracking
- Premium/Ultimate – All Pro features plus page views, product views, and search tracking
Learn more about Acoustic Connect at acoustic.com
Privacy Policy
This plugin collects and sends data to Acoustic Connect to enable marketing automation features.
Data collected includes:
- Customer Email (captured at checkout for identification)
- Product Views (Product ID, Name, Category, Price)
- Cart Actions (Add/Remove items with product details)
- Order Details (Order ID, Total, Currency, Items purchased)
- Search Terms (when customers search your store)
Where is data sent?
Data is sent securely via HTTPS to the Acoustic Connect Collector URL you configure in the plugin settings. No data is stored on your WordPress server.
Privacy Notice
For more details on how Acoustic handles data, please refer to Acoustic’s Privacy Notice.
Screenshots
Installation
- Install the plugin through the WordPress plugins screen directly, or upload the plugin files to
/wp-content/plugins/acoustic-connect-woo/ - Activate the plugin through the ‘Plugins’ screen in WordPress
- Navigate to WooCommerce > Settings > Acoustic Connect to configure
- Enter your App Key and Collector URL from your Acoustic Connect account
- Enable the integration and save changes
FAQ
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Where do I find my App Key and Collector URL?
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Log in to your Acoustic Connect dashboard. Navigate to Data Management > App Management > My Apps. Select your WooCommerce integration app and click View to see your App Key and Collector URL.
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What data is sent to Acoustic Connect?
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The plugin sends customer behavior signals including: email addresses (at checkout), product views, cart actions (add/remove), completed orders with item details, and search terms. All data is sent via HTTPS.
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Does this plugin slow down my store?
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No. The Acoustic Connect SDK loads asynchronously and sends data directly from the browser to Acoustic’s servers without affecting your store’s performance.
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Can I control which events are tracked?
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Yes. In the plugin settings, you can enable or disable tracking for specific events: page views, product views, cart actions, checkout, and search.
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Does this plugin use any external libraries?
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Yes, this plugin loads the Acoustic Connect SDK asynchronously from a CDN, which also is using the following external libraries:
- Pako 1.0.11 with Dojo/ReactJS fix – to gzip data in the payload back to the collector (source: https://nodeca.github.io/pako/)
- Hammer.JS 1.1.3 – to capture gestures (source: https://hammerjs.github.io/)
More information about SDK, default configuration, and external libraries can be found at Acoustic Connect SDK Documentation.
Reviews
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Contributors & Developers
“Acoustic Connect integration for WooCommerce” is open source software. The following people have contributed to this plugin.
Contributors
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Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
1.0.2
- Removed screenshot comments
1.0.1
- Code refactoring, better CollectorURL validation, payload compression for non-debug mode
1.0.0
- Initial release