parcodeisuoni

could i just install it in another directory and point “www.pncomms.com/electrician” to it, so i can, in effect, just create another site?

Yes for sure you can do this if you have FTP access to your site. This way you will have 2 separate sites linking each other the way you wrote.
The only drawback is you will have two separate admin one for each site, unless you set up a Multisite, but that is not so simple as make another WordPress installation in a subdirectory.

Can you share a link to this site?

Could I ask, if people refer to individual files could they state where in the structure they are? There seems to be a deal of duplication to me?

I don’t understand exactly what you mean with “state where in the structure they are”, but making a custom page template will allow you to serve a completely different page, with its menus, sidebar or whatever…if it is just a single page or two.

If what you mean instead is having a completely different environment with content, items, images and the rest UNRELATED to the main site, another option could be to have another WordPress installed in a subdirectory, and having that menu item linking to this other site which caqn have its own theme, pages, posts, header, etc….

and I don’t think a lot of people who suggest things on here tolerate beginners very easily.

About this I can tell you, for my own experience, that a lot of people are here to give back some help as they received a lot (like me, for example…) also indirectly by reading other’s posts.
Sometimes can happen to see some rude conversation but quite often there is a reason for this.

Usually I saw the most experienced developers around here acting like in this post.
Judge by yourself…by the way, let’s try to fix your issue!!!

If you created a page called “home” and you want to set this page as your homepage, you can do this from Settings > Reading menu in your dashboard by selecting it as your frontpage.

Hi, what do you mean exactly with “widget page”?
The admin page you can find under “Appereance > Widgets” menu of your dashboard?

Hi,
what you want to achieve is not difficult at all, but as WordPress is free software and free is also the help you can get from this forum, people here assume you have some time to try to follow some indications, also step by step sometimes if you’re not able to develop a solution by yourself.

The changes you want to achieve may just need a couple of conditional tags inside your page.php template or even simpler to create a custom page template, and in 15-20 minutes you should be able to have the result you need. If you post some infos about the theme (or child-theme) you’re using we can try to fix this without diving too deep into coding…

If you really have no time or don’t want to get into a little reading, you can always consider hiring someone that can make this for you.

I would choose the first, it’s free and a good way to learn something more about the software you’re using (WordPress… ndr)

Cheers!!

Hi,
seems like you’re using W3 Total Cache plugin, which should give you all the tools needed to speed-up your site.
However it needs to be configured correctly for it to give best results.
I am not an expert with this plugin as I prefer optimize by myself, but if you check your site with GTmetrics seems that javascript loading is you main issue.
Also optimizing images could help. I found WP-Smush.it to be a good and simple plugin which optimizes images as you load them, but I see it may have issues with WordPress 3.8, so try it with care and be sure always to backup files and database before trying anything new, so you won’t have bad surprises in cases it breaks something.