Installing Neve

Hi, I decided to start testing Neve, which I have heard a lot of good things about. Installed it. Among the Starter sites I picked Fitness Trainer. I clicked on it, it opened up, I added some information and now ready to import it. But it didn´t come up! The Marketing Agency theme came up. I went through everything a couple of times – the same result every time. What am I doing wrong? I can´t see there are any limitations with the fitness theme, it seems to be free to use.