Better Google Analytics Reports….

HI everyone.

This might be slightly tangential for WordPress, but I think it applies. Basically I came across these reports that CSRwire produces:

http://analytics.csrwire.com/press_releases/36578-New-Collaboration-Between-EcoVadis-and-BSR-s-Clean-Cargo-Working-Group-to-Streamline-Environmental-Reporting-in-the-Sea-Freight-Supply-Chain?creator_key=f25460261f1299b05de5055ec0232cb2

They are a press release publisher. They are not a wordpress site, but I reckon this report would be the same regardless of publishing systems.

Anyway – any experts out there know how in the world this was done? Obviously something is talking to Google Analytics and producing these reports. Are there any advanced wordpress plugins for GA that do things like this? Does this look like a custom job? Or is this some kind of product you can buy? Anyone know where the demographic data could possibly be coming from?

I’d love to be able to do this for some of the articles we publish, but don’t have a clue where to start.

Thanks!