Insert Code in Widget Area.

I’m using: Ajax Event Calendar

I have created 3 events on the Calendar.
To display the Calendar I simply write: [calendar] on some page.

I can also write: [eventlist] on a page and it will show a list of all the future events. I would like to display the list of all the events in “Primary Widget Area”.

So I’m wondering how I can write: [eventlist] in the widget area or display the page I created for the [eventlist] feature in the widget area?