“Teaser Maker” is a tool for creating, managing and displaying “teasers” on a
Where “Teasers” are a very common trick (used by many large and small sites), to
build both content and traffic.
“Teasers” for Small (eg; Personal) Blogs
Sole bloggers have the problem that it’s almost impossible for a single person
to create sufficient new content to keep users returning on a regular basis.
Even one interesting post per week can be a major challenge.
But a very effective solution is simply to add links to related content from
other sites. It’s quick and easy to do. And users don’t care that the content
itself is off-site. The fact that you’ve collected links to the content of
interest to them (in one convenient location), is what matters.
Many well-known sites use this technique. And there are typically 5 to 100
teasers for each original article/post. In other words, it’s not unusual for
the bulk of the site’s content to be externally sourced.
“Best of” Pages on Small and Large Sites
Many well-known sites (that perhaps employ 100s if not 1000s of paid writers),
also make extensive use of teasers – in the form of “Best of” pages. About.com
for example, uses “Best of” pages a lot.
“Best of” pages are easy to create. And users just love clicking links like
* "10 Best Digital Cameras" * "World's Best Beaches" * "Hottest New Movies of 2014" * "The 20 Best Reasonably Priced Restaurants in Paris" * "Best French Wines Under $20" * "Ten Leading Hollywood Actors Who Wound Up on Skid Row (or in Jail)" * etc, etc
So Teasers can help both small and large sites to build up both content and traffic.
Teasers are Effectively Fancy Links – With Title, Image, Text and “Read More” Link
Each teaser typically has:-
- Paragraph or so of Text, and;
- “Read More” link
(though most of these components are optional).
And teasers are typically listed (like WordPress Posts), on pages containing one or more teasers – with perhaps some ordinary page content before and after the teasers. An introduction before and/or comments section after, for example.
Teasers vs. WordPress Posts
Teasers look very much like WordPress Posts. But there’s a significant
Clicking a TEASER‘s title or read more link takes the user to the external
(or internal) page that the teaser points to. Whereas;
Clicking a POST‘s title or read more link takes the user to the single
post page for the post concerned,
Adding/Editing Teasers (“Std” Version)
Log into the WordPress Admin Section.
Click the “Teaser Maker Std vX.X.X” link on the Left Menu.
Click “Add Teaser to to create a new teaser – or the “edit” link in the
Action column to edit an existing teaser.
Fill in or edit and Submit the form. Each field has some help notes to
Displaying Teasers (“Std” Version)
Log into the WordPress Admin Section.
From the WordPress “Pages” screen, Add a new WordPress page.
Add the [teaser-maker] shortcode to the page (where you want the teasers to
be displayed). You may put other page content (text and/or images, etc),
both before and after the shortcode. An introduction to the teasers that
follow, for example.
“Publish” or “Update” the page.
Teaser Maker “Std” Version
The Teaser Maker “Std” version is available for FREE download from the
WordPress.org Plugins Directory: https://wordpress.org/plugins/
The “Std” version:-
Allows you to create a single page of Teasers (with no limit to the number
of teasers on that page).
Supports one non-customisable teaser layout (image, title, text and read
more link, listed vertically down the page).
Teaser Maker “Pro” Version
The Teaser Maker “Pro” version is a paid plugin available from:
It does everything the “Std” version does plus:-
Allows you to create as many teaser pages as you want (with an unlimited
amount of teasers on each page).
Supports two standard teaser layouts:-
“ALL DOWN THE PAGE”. Image, Title, Text and Read More link listed
vertically down the page (in that order). (Same as “Std” version.)
“IMAGE FLOATED RIGHT”. Image floated right, with Title, Text and
Read More link listed vertically down the page (in that order).
Allows you to clone and then customise these standard teaser
layouts (and/or any custom teaser layout). To adapt it to your site’s
theme, for example.
Allows you to create unlimited custom teaser layouts. Each custom
teaser title, text and target/image URLs, etc, inserted into your HTML, CSS
o [**TEASER**TARGET.URL**] o [**TEASER**TITLE**] o [**TEASER**TEXT**] o [**TEASER**IMAGE.URL**] o [**TEASER**DATE.CREATED**] o [**TEASER**DATE.LAST_MODIFIED**]
Allows you to export and import any teaser category (including the
teasers that belong to it, and their images).
This allows you to backup your teasers. And also to develop teaser pages on
one site (say a test/dev site on localhost), and then move or copy them to
another (say the live site).
Additional Information and Support
Further documentation and support is available from the Fern Technology website:
- What happens to my “Std” version teasers if I upgrade to the “Pro” version ?
Your teasers are preserved if you upgrade from “Std” to “Pro”. You can continue
editing and displaying them with the “Pro” version.
This applies to the currently available versions of Teaser Maker (June 2014). We
can’t guarantee that it will apply to future versions. (But obviously, we don’t
want you to have to re-enter existing teasers when you upgrade, unless there’s
absolutely no way of avoiding this.)
- Are Teasers stored as WordPress “Custom Posts” ? (For techies)
No! Teasers are stored in their own table in the database – and have nothing to
do with the WordPress “custom posts” system.
- First version. 19 July 2014