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InTrigger - Conversion & Lead Generation

Create scenarios to display inline forms, read more boxes or floating bars with advanced targeting rules.

Convert active visitors into subscribers, downloads or ad revenues with smart scenarios. InTrigger plugin allows you to insert inline forms or floating bar depending on pages keywords and user behavior.

Scenario #1 - Inline forms or banners

InTrigger plugin allows you to insert within some targeted posts the widget you want: optin form, message driving traffic to another page, custom banner, etc. Because visitors are used to banners in sidebars and top bars, we have to find new types of marketing tools to increase lead generation’s performance, and inline optin forms are one of the most effective way to collect more emails.

Inline scenarios are really powerful when used with our keyword targeting tool.

Example Scenario #2 - Continue Reading

When a visitor that has already read 2 posts, starts reading a 3rd one, he is most likely interested by your content. Thanks to our "Read more" scenario, you can hide part of the 3rd post content, and invite visitors to subscribe or click in order to display the full post.

The result is amazing. Media websites using this scenario were able to increase their number of subscribers by more than 800%, without annoying people that are just curious and don't read full posts.

Example Scenario #3 - Floating bar

The floating bar on the top of your screen has become a standard tool of a effective lead generation strategy thanks to HelloBar. Unfortunately, Hellobar is a paid service and its targeting settings are poor.

Creating a "Floating bar" scenario allows you to display a pre-made or custom bar at the top or bottom of your screen. Most importantly, you will be able to display the floating bar when and where it is relevant. For example, if a visitor reads 2 posts related to "Topic A", and then scrolls 50% of a third post, he shows true engagement signs, it is the perfect time to display a bottom floating bar (optin form, message, ad, etc.) as he is scrolling.

For all scenarios - Advanced targeting

Whatever the scenario, you have numerous options to target specific visitors segments and apply the scenario within specific conditions:

  • Pages / Posts / CPT / URLs / Keywords targeting
  • Time spent on the website
  • Number of pages visited
  • Logged / Not logged users
  • Desktop, Tablet or Mobile device
  • Marketing pressure: Max number of impressions per session, stop scenario after conversion, etc.

For all scenarios - Indget customization

When you create a scenario, you choose to display a specific "Indget" under certain conditions. The indget could be either a default form or an easily customizable message box: text, background color, border color, font-size, etc. If you have some basic HTML / CSS skills, you can also create your own custom indget.

Full Features List

  • Scenario 1 - Inline post: Insert a form or message in the middle of a selection of posts
  • Scenario 2 - Continue reading: Hide post content after x% and invite the user to subscribe or click to display full post
  • Scenario 3 - Floating bar: Display a floating bar at the top / bottom of screen after some scroll
  • 6 default indgets (forms & messages) with easy customization: background color, font-size, etc.
  • Powerful targeting rules: pages selection by URL or keywords, number of pages visited, device, etc.
  • Shortcodes to apply a scenario or display an indget on a specific template / page
  • Performance statistics (impressions, conversion rate,..) at scenario and indget level
  • Export your contacts (CSV) & synchronize them with SendinBlue (and soon other email marketing providers)
  • Advanced settings: contacts dedupe, Search Engine bots exclusion (continue scenario), etc.


This plugin is created by the InTrigger team based in Paris.

Requires: 3.5.1 or higher
Compatible up to: 4.4.7
Last Updated: 6 months ago
Active Installs: 100+


3.7 out of 5 stars


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