Ecommerce Conversion Tracking

Description

Ecommerce Conversion Tracking automatically sends transaction and item data from your site to Google Analytics. Just enter your Google Analytics tracking ID and it will start working. If you are already using a Google Analytics plugin like Monster Insights, you don’t even need to add your tracking ID, it will just work automatically.

Ecommerce Conversion Tracking is integrated with Easy Digital Downloads and WooCommerce. It will automatically detect which ecommerce plugin you’re using.

What is ecommerce conversion tracking?

Ecommerce tracking allows you to measure every transaction on your website, how much revenue is generated, and assess what aspects of your marketing are the most successful.

Setting up ecommerce tracking in Google Analytics

For information on how to set up your Google Analytics account to receive the data, go to this article.

Installation

  1. Upload the ecommerce-conversion-tracking folder to the /wp-content/plugins/ directory
  2. Activate the plugin through the ‘Plugins’ menu in WordPress
  3. Go to Settings > Ecommerce Conversion

FAQ

Installation Instructions
  1. Upload the ecommerce-conversion-tracking folder to the /wp-content/plugins/ directory
  2. Activate the plugin through the ‘Plugins’ menu in WordPress
  3. Go to Settings > Ecommerce Conversion
How long does it take for data to show in Google Analytics?

It can take up to 24 hours for data to display in Google Analytics.

Contributors & Developers

“Ecommerce Conversion Tracking” is open source software. The following people have contributed to this plugin.

Contributors

Changelog

1.0.3, 5 October 2017

  • Added: wrapper to check for empty cart items array

1.0.2, 12 August 2017

  • Added: tax and shipping transaction data
  • Added: category item data

1.0.1, 8 August 2017

  • Fixed: removed dependency on EDD

  • Initial commit