Description
ARN Smart Site Utilities for Elementor is the free website foundation of the Vendix ecosystem. It combines essential Elementor widgets with centralized business information and practical tools for search visibility, structured data, icons and media management.
Instead of installing a separate plugin for every small website requirement, Site Utilities provides one focused workspace for the features most Elementor websites need every day.
β¨ Everything included in Free
- 15 production-ready Elementor widgets for headings, content, contact information, FAQs, navigation and responsive images.
- Global Company Information for website, company, contact, legal and social data.
- Shortcodes and Elementor Dynamic Tags that reuse saved information anywhere.
- ARN Smart Icon Manager with 3,800 unique, font-free icons across the Default Icons and Interface Essentials sets.
- SEO & Visibility Engine with metadata, social previews, Schema, XML sitemaps and content readiness analysis.
- AEO, GEO, AIO and E-E-A-T foundations for entities, concise answers, evidence, authorship and review information.
- AI Media Intelligence for review-first filename, title, slug and alt-text suggestions.
- Responsive, RTL/LTR and accessibility-aware output designed for real production websites.
- Modular loading so optional systems and large icon packs load only when required.
- No license key and no private updater. Free updates use the normal WordPress repository workflow.
π§© 15 Elementor widgets
All widgets appear inside the ARN Smart Site Utilities category in Elementor.
- ARN Advanced Heading β Builds layered headings with upper text, main text, highlighted words, lower text, multiple layout presets, decorative lines, responsive alignment, optional CTA and load/scroll highlight animation.
- ARN Business Hours β Displays opening hours in structured rows, supports centralized company hours, open/closed presentation, responsive styling and an optional action button.
- ARN Button β Creates flexible CTA buttons with icons, responsive sizing, solid/outline/gradient visual styles, hover motion and optional animated backgrounds.
- ARN Company Information β Creates sortable company-data rows with selectable fields, custom labels, automatic links, icons and list, grid or inline layouts.
- ARN FAQ β Builds accessible accordion FAQs with multiple-open mode, open/close all control, URL hashes, keyboard navigation, configurable animation and optional FAQ Schema.
- ARN Feature Block β Creates service, benefit, process and feature cards with icons or images, numbers, descriptions, links, buttons, multiple layouts, equal heights and responsive columns.
- ARN Get in Touch β Displays address, phone, email, WhatsApp, map and social channels using centralized or custom values, with automatic links and detailed responsive styling.
- ARN Icon Heading β Combines an icon or image with a title for compact service labels, feature headings and navigation-style content.
- ARN List Block β Builds structured icon, image or numbered lists with titles, descriptions, links, bulk entry support, responsive layouts and precise marker alignment.
- ARN Navigation Menu β Displays a selected WordPress menu with dropdown support, responsive collapse controls, mobile panel behavior and keyboard-friendly interaction.
- ARN Header Search β Adds a compact website search field or search-icon presentation suitable for Elementor headers and other page areas.
- ARN Header Tools β Adds reusable account, wishlist and WooCommerce cart actions with optional cart count. It can be placed in any Elementor layout.
- ARN Responsive Image β Uses separate desktop, tablet and mobile images with alt text, links, lazy/eager loading, fixed or natural visual slots, object fit, alignment, offsets, transforms and responsive visibility.
- ARN Site Logo β Displays the centralized company logo, the WordPress custom logo or a custom image with responsive sizing and linking controls.
- ARN Smart Text Editor β Adds rich text with an Add Shortcode selector so centralized company and legal values can be inserted directly into long-form content.
The four site widgets β Navigation Menu, Header Search, Header Tools and Site Logo β remain independent Elementor widgets. They can be used inside any theme or Elementor header/footer layout; they do not require a Vendix-owned Header/Footer Builder.
π’ Global Company Information
Enter important organization data once and reuse it across the entire website.
Website details
- Site name
- Site email
- Site URL
Company and contact details
- Full company name and short name
- Company logo
- Address
- Two phone numbers
- WhatsApp number
- Working hours
- Map URL
Legal and registration details
- Legal company name
- Tax office and tax number
- Trade registry number
- MERSIS or company registry ID
- Chamber registration number
Official social channels
- X
- YouTube
- TikTok
Changing a saved value updates every shortcode, Dynamic Tag and connected Site Utilities widget that uses it.
π Why the shortcode system matters
Official information is often repeated in privacy policies, terms of use, distance-sales agreements, refund policies, contact pages, website footers and other formal documents. Manually writing the company name, address, tax number or registry number into every document creates unnecessary work and increases the risk of inconsistent information.
With Site Utilities, the information is entered once under ARN Utilities Company Data. Shortcodes then place the current value inside any WordPress or Elementor content. When an address, phone number or legal detail changes, you update one field instead of editing the same information across dozens or hundreds of pages.
Common shortcodes
[arnsmesu_site_name]β Website name[arnsmesu_site_mail]β Website email[arnsmesu_site_link]β Website URL[arnsmesu_company_name]β Full company name[arnsmesu_company_name_short]β Short company name[arnsmesu_company_logo]β Company logo[arnsmesu_company_address]β Company address[arnsmesu_company_phone]β One or two linked phone numbers[arnsmesu_company_whatsapp]β Linked WhatsApp number[arnsmesu_company_hours]β Working hours[arnsmesu_company_map]β Map link[arnsmesu_company_legal_name]β Registered legal name[arnsmesu_company_tax]β Tax office and tax number[arnsmesu_company_trade_registry]β Trade registry number[arnsmesu_company_mersis]β MERSIS or company registry ID[arnsmesu_company_chamber]β Chamber registration number[arnsmesu_company_social network="linkedin"]β Selected social profile[arnsmesu_current_date]β Current date using the WordPress timezone and date format[arnsmesu_company field="current_year"]β Current year using the WordPress timezone
Flexible shortcodes
[arnsmesu_company_value field="company_name" fallback="Company"]returns any supported field with an optional fallback.[arnsmesu_company field="company_address" link="auto" multiline="yes"]controls fallback, linking, label, multiline output and link target.[arnsmesu_company_link type="whatsapp" label="Contact us"]creates phone, email, WhatsApp, map, website or social links.[arnsmesu_answer_summary]displays the concise answer saved for a page when the Visibility Engine is enabled.[arnsmesu_sources]displays the authoritative sources saved for a page so visible evidence can match structured citation data.
Example for an official document:
[arnsmesu_company_legal_name], registered under [arnsmesu_company_trade_registry], operates from [arnsmesu_company_address]. Contact: [arnsmesu_company_phone].
This sentence always uses the current information stored in Company Data.
π Elementor Dynamic Tags
Site Utilities registers a dedicated Elementor Dynamic Tags group with:
- Company Value for text controls.
- Company Dynamic Link for phone, email, WhatsApp, map, website and social URLs.
- Company Logo for image and media controls.
- Optional fallback values when a field has not been completed.
Dynamic Tags allow the same centralized information to be used in native Elementor widgets as well as Site Utilities widgets.
π¨ ARN Smart Icon Manager
The Icon Manager provides a curated, font-free SVG-mask icon system that inherits the selected Elementor color and scales cleanly at any size.
- 3,800 unique available icons.
- 1,181 curated default icons.
- 2,994 Interface Essentials icons, including 375 also present in the curated defaults.
- Exactly two focused sets: Default Icons and Interface Essentials.
- Category search and icon search.
- Individual My Icons selection.
- Entire categories can be enabled when required.
- Large icon styles load by pack instead of loading the complete library on every page.
- Disabling a category removes it from new selections without breaking icons already saved in Elementor content.
- Native Elementor and Font Awesome libraries remain available.
The plugin itself uses only the approved black Elementor product icon and white WordPress administration icon. The larger catalog belongs to the user-facing Icon Manager feature.
π SEO & Visibility Engine
The Visibility Engine is disabled until an administrator explicitly enables it. It can work as a complete visibility layer or keep only its analyzer available when another supported SEO plugin controls public metadata.
Search and social metadata
- Custom SEO title and meta description per page or post.
- Canonical URL and robots directives.
- Focus phrase, supporting phrases and search-intent planning fields.
- Open Graph metadata.
- X/Twitter card metadata.
- Default social image and per-page social overrides.
- Automatic suppression of duplicate public output when another SEO system is active.
Rendered-content analysis
- Elementor, Gutenberg, Classic Editor and shortcode-rendered content support.
- One resolved visible content source to prevent duplicate counting.
- Word, paragraph and sentence diagnostics.
- H1 and heading-hierarchy checks.
- Image and missing-alt checks.
- Internal and external link checks.
- Lists, tables, answer summaries, entities and topic detection.
- Page-level readiness score with actionable recommendations.
AEO, GEO, AIO and E-E-A-T foundations
- Primary entity name, description and aliases.
- Core topics and recognized expertise.
- Target audiences and areas served.
- Concise answer summaries.
- Named-entity mentions and supporting topics.
- Author and reviewer identity.
- First-hand experience and last-reviewed information.
- Authoritative source URLs.
- Optional Speakable data when a visible answer summary is present.
These tools improve content structure and machine understanding; they do not promise rankings or AI citations.
Connected JSON-LD Schema
- WebSite
- Organization, Corporation or LocalBusiness
- WebPage, AboutPage, ContactPage and CollectionPage
- Article and BlogPosting
- Service and Product
- BreadcrumbList
- FAQPage through the FAQ widget
- Connected publisher, author, reviewer, image, audience, entity and citation relationships
Controlled XML sitemap
- Select included post types and taxonomies.
- Exclude noindex content automatically.
- Optional author archives.
- Exclude specific content IDs.
- Configurable maximum URLs per sitemap part.
- Builder templates, password-protected items and unsuitable content are excluded.
π€ AI Media Intelligence
AI Media is optional and disabled by default. It follows a preview-first workflow so an administrator remains in control.
- Review the media library in a dedicated workspace.
- Filter all media, images with missing alt text, generic filenames or items previously changed by Site Utilities.
- Generate contextual filename, title, slug and alt-text suggestions.
- Preview every proposed value before applying it.
- Choose which fields are changed for each media item.
- Generate and apply selected items in batches.
- Preview controlled word replacements.
- Keep physical filename changes synchronized with WordPress metadata and stored content references.
- Record reversible media transactions.
- Restore the original filename, title, slug and alt text.
- Optionally prepare missing alt text for newly uploaded images.
- Skip decorative images and send low-confidence automatic suggestions to review.
Two AI engines are offered, and the site owner chooses which one to use:
- WordPress AI (default) β uses the provider connected under Settings Connectors on WordPress 7.0+. No API key is requested or stored by this plugin for this option.
- Vendix AI β ARN Smart’s built-in BYOK integration, for WordPress 6.5-6.9 sites or providers the core AI Client does not yet cover. Supported providers include OpenAI, Anthropic, Google Gemini, xAI, Mistral and DeepSeek, plus a user-configured compatible HTTPS endpoint. Keys remain server-side, are masked in settings and can be supplied through
wp-config.phpconstants.
βοΈ Dashboard, settings and data lifecycle
- Unified dashboard with installation health, version, widget count and active-module status.
- Quick links to Elementor pages, Company Data, AI Media and SEO settings.
- Separate administration pages for Company Data, Icon Manager, AI Media, SEO & Visibility and Settings.
- Optional modules remain inactive until enabled.
- Deactivation never deletes settings, authored content or company information.
- Permanent cleanup runs only when the administrator explicitly enables the uninstall option and then deletes the plugin.
- Cleanup is restricted to Site Utilities options and metadata; Vendix Pro data and Elementor templates are not removed.
- Multisite-aware uninstall handling.
β Upgrade to ARN Smart Vendix Pro
ARN Smart Vendix is the professional Elementor framework for larger production websites. It includes the complete Free foundation and expands it with a much larger widget collection, global design controls, protected form workflows and professional site-building tools.
Vendix Pro adds advanced widgets for:
- Hero sections, image sliders, logo carousels and media showcases.
- Advanced tabs, section tabs, section sliders, marquees, content tickers and tables of contents.
- Counters, countdowns, progress bars and process timelines.
- Pricing cards, pricing tables, price boxes, plan comparisons and comparison tables.
- Modals, full-page content modals, hotspots, before/after images, split images and edge images.
- Testimonials, team members, contact cards, floating contact tools and CTA containers.
- Content grids, breadcrumbs, templates, info boxes, interactive image cards, shape dividers and icon menus.
- Global Design System controls and professional typography workflows.
- Form Guard with optional Cloudflare Turnstile and supported form integrations.
- ARN Smart license management, private Pro updates and priority support.
ARN Smart Vendix 2.x keeps Navigation Menu, Header Search, Header Tools and Site Logo as reusable standalone widgets but does not include the old Vendix-owned Header/Footer Builder. The redesigned Header/Footer system belongs to the future Vendix 3 architecture.
Site Utilities remains independently installable and usable without an ARN Smart Vendix Pro license.
Learn more: Explore ARN Smart Vendix
π Other ARN Smart Products
ARN Smart develops focused WordPress products that can be used independently or together:
- ARN Smart Image Optimizer / ARN WebPix β local image optimization in Free; advanced discovery, coverage, queues, delivery, and diagnostics in Pro.
- ARN Smart Content Toolkit / ARN Clonex β controlled draft preparation in Free; structured duplication, datasets, bulk production, and builder-aware workflows in Pro.
- ARN Smart URL Manager / ARN Linkix β short links, redirects, QR codes, and local analytics in Free; campaigns, advanced QR, analytics, and maintenance in Pro.
- ARN Smart Visitor Intent / ARN Smart Visioix β visitor-intent capture, triggers, analytics, and contact actions in Free; connected visitor and website intelligence in Pro.
Explore all products at ARN Smart.
External services
AI Media is disabled by default. When an administrator enables it and explicitly requests a suggestion, the plugin sends media metadata, limited page context and, when supported, the selected image to an AI provider β either through WordPress’s own AI Client (using whichever provider is connected under Settings Connectors) or, if the administrator chooses Vendix AI instead, directly to a provider the administrator selects and supplies their own API key for. The administrator must review the selected provider’s terms and privacy policy before enabling it.
Provider policies:
- OpenAI: https://openai.com/policies/privacy-policy/
- Anthropic: https://www.anthropic.com/legal/privacy
- Google: https://policies.google.com/privacy
- xAI: https://x.ai/legal/privacy-policy
- Mistral AI: https://mistral.ai/terms/#privacy-policy
- DeepSeek: https://cdn.deepseek.com/policies/en-US/deepseek-privacy-policy.html
Installation
- Upload and activate ARN Smart Site Utilities for Elementor.
- Make sure Elementor is active.
- Open ARN Utilities Company Data and enter the reusable organization details.
- Open Elementor and find the widgets under ARN Smart Site Utilities.
- Enable AI Media or SEO & Visibility only when the website needs those modules.
FAQ
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Does the Free version require a license key?
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No. Site Utilities has no license gate and no private-update client.
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Can the four header widgets be used without a Vendix header template?
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Yes. Navigation Menu, Header Search, Header Tools and Site Logo are normal Elementor widgets. They can be placed in theme templates, Elementor templates, page content or any compatible layout.
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They prevent the same legal, contact and organization information from being manually repeated across many pages. One update can refresh every connected location.
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Will changing a media filename break its existing use?
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The media transaction updates supported WordPress and Elementor references and records the previous state. Administrators can review changes first and restore the original state when necessary.
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Does the plugin replace my current SEO plugin automatically?
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No. The Visibility Engine is opt-in and checks for another active SEO system before taking ownership of public metadata, Schema or sitemap output.
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Are AI features automatic?
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No. AI Media is disabled by default, and it is designed around review-first suggestions. When enabled, it uses whichever AI engine the administrator selects: WordPress AI (a provider connected under Settings Connectors) or Vendix AI (a directly configured provider, model and BYOK API key).
Reviews
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Contributors & Developers
“ARN Smart Site Utilities for Elementor” is open source software. The following people have contributed to this plugin.
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Changelog
1.0.0
- Initial Free release of ARN Smart Site Utilities for Elementor.
