Description
Leado Marketing connects a WordPress website to the Leado Marketing platform for ecommerce marketing automation and customer data activation.
The plugin can load the Leado website runtime, enable Leado popups, forms, surveys, landing page publishing, and web push prompts, and send WooCommerce data to Leado when WooCommerce sync is enabled. In Leado, that data can support email marketing, SMS marketing, web push campaigns, contact segmentation, product-based automation, ecommerce analytics, social posting, Meta Ads workflows, Google Ads workflows, and marketing performance reporting.
When WooCommerce is active, the plugin can sync:
- Products and product images.
- WordPress media library images and videos.
- Customers and contact details.
- Orders and line items.
- Product view, add-to-cart, cart, checkout, and purchase events.
The plugin works without WooCommerce as a website tracking, popup, form, survey, and web push connector. With WooCommerce enabled, it also helps build a unified ecommerce dataset for contacts, products, orders, email marketing consent, SMS marketing consent, and customer journeys.
Leado Marketing is a hosted software service. A Leado Marketing account and website pixel token are required to send data to Leado. The plugin does not send data to Leado until a site administrator enters a valid Leado pixel token in the plugin settings.
Service website: https://leadomarketing.com/
Privacy policy: https://leadomarketing.com/privacy_policy.html
External services
This plugin connects to the Leado Marketing service at https://leadomarketing.com.
The plugin may contact Leado Marketing when:
- A site administrator tests the Leado connection.
- The website runtime is enabled and a valid Leado pixel token is configured.
- WooCommerce product, customer, or order sync is enabled.
- WooCommerce product, cart, checkout, or purchase events are tracked.
- Web push is enabled and visitors subscribe to notifications.
- Leado publishes a landing page to this WordPress site using the private publish token shown to site administrators.
Depending on enabled settings, data sent to Leado may include:
- Site URL, host, site name, WordPress version, WooCommerce status, and plugin version.
- Landing page publish endpoint and private publish token used by Leado to publish landing pages to this WordPress site.
- Website events such as page views and ecommerce events.
- WooCommerce product data, including names, URLs, prices, categories, stock, and images.
- WooCommerce customer/contact data, including names, email addresses, phone numbers, and consent states when available.
- WooCommerce order data, including order identifiers, dates, totals, statuses, currency, customer identifiers, and line items.
- Browser push subscription data when a visitor explicitly subscribes to web push notifications.
- Landing page HTML, title, slug, and publishing metadata when a Leado landing page is published to WordPress with the private publish token.
The service is used to provide marketing automation, ecommerce analytics, landing page creation, email marketing workflows, SMS workflows, popup/form/survey delivery, web push delivery, social publishing workflows, Meta Ads workflows, Google Ads workflows, and ecommerce data sync inside Leado Marketing.
Leado Marketing service terms and privacy information are available at:
- https://leadomarketing.com/
- https://leadomarketing.com/privacy_policy.html
Installation
- Install and activate the plugin.
- In WordPress Admin, open Settings -> Leado Marketing.
- In Leado Marketing, open Settings -> Marketing Automation -> Website.
- Copy the WordPress / WooCommerce plugin token.
- Paste the token into the Leado Marketing plugin settings.
- Save settings.
- Click Test connection.
- If WooCommerce is active, click Sync WooCommerce now for the first immediate sync.
After setup, WooCommerce product, customer, and order changes sync automatically. The plugin also runs an hourly WP-Cron sync as a safety net.
FAQ
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Do I need WooCommerce?
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No. Without WooCommerce, the plugin can still load Leado website tracking, popups, forms, surveys, and web push runtime.
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Do I need a Leado Marketing account?
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Yes. This plugin connects your site to the Leado Marketing hosted service. A Leado website pixel token is required.
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Does the plugin send data before I configure it?
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No. The plugin requires a valid Leado pixel token before it sends data to Leado.
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Can I disable WooCommerce sync?
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Yes. WooCommerce sync and WooCommerce event tracking can be disabled in the plugin settings.
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Does web push require a service worker file?
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Yes. The plugin serves
/leado-push-sw.jsthrough WordPress rewrite handling. It does not ask site owners to edit plugin files and does not write a service worker file into the plugin directory or WordPress root.
Reviews
There are no reviews for this plugin.
Contributors & Developers
“Leado Marketing Automation Connector” is open source software. The following people have contributed to this plugin.
Contributors
Translate “Leado Marketing Automation Connector” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
0.1.4
- Updated the plugin display name for WordPress.org approval.
- Kept the connector slug and text domain as
leado-marketing.
0.1.3
- Replaced direct script output with WordPress enqueue and inline script APIs.
- Stopped writing service worker files to the WordPress root.
- Secured landing page publishing with a private publish token.
- Updated plugin display name and privacy URL.
0.1.2
- Added token-authenticated WordPress landing page publishing endpoint.
- Added support for publishing Leado landing pages as native WordPress pages.
0.1.1
- Added hourly WooCommerce auto-sync through WP-Cron.
- Added automatic service worker handling for web push.
- Improved setup flow for Leado website pixel tokens.
0.1.0
- Initial WordPress and WooCommerce connector.