Description
BlueSoftWeb Newsletter turns visitors into subscribers with gorgeous, fully themable signup forms and popups — then lets you keep the list in WordPress and email it, all from one plugin.
Unlike form-only plugins, this is a hybrid: subscribers live in your own database, you compose and send newsletters from WordPress through the delivery driver of your choice, and you can optionally mirror everyone to Mailchimp.
Live popup designer
Design popups in a real-time editor — pick a theme, tweak the accent colour, corner radius, overlay and typeface, edit the copy, and choose a layout. The free plugin includes the Centered modal and Full-screen layouts; Slide-in, Bottom bar and Side drawer are added with Pro. What you design is exactly what visitors see, because everything renders from the same CSS variables.
Three professionally designed themes ship free: Minimal, Gradient and Glass.
Two-layer sending
- Delivery drivers send your newsletters: WordPress default (PHP mail), SMTP, Resend or Brevo — the admin picks the active one.
- Sync connectors mirror subscribers to an external audience: Mailchimp is included free.
Free features
- Unlimited signup forms and popups via shortcode or Gutenberg block
- Live popup designer with 3 themes and 2 layouts (Modal & Full-screen)
- Your own subscriber list with lists, search, filtering and CSV export
- Compose and send newsletter campaigns (batched in the background)
- Automatic unsubscribe links
- Four delivery drivers: PHP mail, SMTP, Resend, Brevo
- Mailchimp sync
- Honeypot + optional reCAPTCHA / hCaptcha anti-spam
- GDPR consent checkbox and single opt-in
- Dashboard with signup stats
Pro features
Pro keeps every subscriber and setting and adds: confirmed double opt-in with consent logging, five premium popup themes, smart triggers (exit-intent, scroll %, timed), automations, segmentation and A/B testing, WooCommerce integration, more sync connectors, open/click analytics, and white-label branding. Learn more at https://www.bluesoftweb.com/plugins/bluesoftweb-newsletter/.
External services
This plugin does not contact any external service on its own and does not track visitors. Every integration below is OPTIONAL: nothing is sent anywhere unless a site administrator explicitly enables that integration and enters its credentials on the plugin’s Settings screen. By default the plugin sends email with WordPress’ built-in wp_mail() and stores subscribers only in your own WordPress database.
Mailchimp (subscriber sync) — optional
If you enable “Mailchimp sync” and enter your Mailchimp API key and Audience (List) ID, the plugin sends a new subscriber’s email address, name and status to Mailchimp each time someone subscribes, so the contact is mirrored into your Mailchimp audience. Nothing is sent until you enable it.
Service by Mailchimp (Intuit Inc.). Terms: https://mailchimp.com/legal/terms/ — Privacy: https://www.intuit.com/privacy/statement/
Resend (email delivery) — optional
If you choose “Resend” as the delivery driver and enter a Resend API key, the plugin sends your newsletter/transactional email (recipient address, subject and message body) to Resend’s API so Resend can deliver it. Used only while Resend is the selected driver.
Service by Resend. Terms: https://resend.com/legal/terms-of-service — Privacy: https://resend.com/legal/privacy-policy
Brevo (email delivery) — optional
If you choose “Brevo” as the delivery driver and enter a Brevo API key, the plugin sends your email (recipient address, sender, subject and message body) to Brevo’s API for delivery. Used only while Brevo is the selected driver.
Service by Brevo (Sendinblue SAS). Terms: https://www.brevo.com/legal/termsofuse/ — Privacy: https://www.brevo.com/legal/privacypolicy/
Google reCAPTCHA (anti-spam) — optional
If you set the anti-spam challenge to “reCAPTCHA” and enter your reCAPTCHA keys, the plugin sends the reCAPTCHA response token and the visitor’s IP address to Google to verify a form submission is not automated. Used only on submission of a form that has reCAPTCHA enabled.
Service by Google. Terms: https://policies.google.com/terms — Privacy: https://policies.google.com/privacy
hCaptcha (anti-spam) — optional
If you set the anti-spam challenge to “hCaptcha” and enter your hCaptcha keys, the plugin sends the hCaptcha response token and the visitor’s IP address to hCaptcha to verify a form submission is not automated. Used only on submission of a form that has hCaptcha enabled.
Service by hCaptcha (Intuition Machines, Inc.). Terms: https://www.hcaptcha.com/terms — Privacy: https://www.hcaptcha.com/privacy
Blocks
This plugin provides 1 block.
- Newsletter Signup Embed a BlueSoftWeb newsletter signup form.
Installation
- Upload the plugin to
/wp-content/plugins/or install through the Plugins screen. - Activate it.
- Go to Newsletter Settings to set your sender name/email and delivery driver.
- Go to Newsletter Forms & Popups to design a form, then paste its shortcode
[bswnl_form id="1"]into any page, or add the Newsletter Signup block.
FAQ
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Where are my subscribers stored?
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In your own WordPress database. You are never locked into a third-party service.
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Do I have to use Mailchimp?
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No. Mailchimp sync is optional. You can keep the list entirely in WordPress and send via SMTP, Resend, Brevo or PHP mail.
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How are large lists sent without timing out?
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Campaigns are queued and sent in small batches through WP-Cron.
Reviews
There are no reviews for this plugin.
Contributors & Developers
“BlueSoftWeb Newsletter & Signup Forms” is open source software. The following people have contributed to this plugin.
ContributorsTranslate “BlueSoftWeb Newsletter & Signup Forms” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
1.0.1
- Documentation and readme improvements.
1.0.0
- Initial release.



