7Labs Winery Integration for Commerce7 and Tock

Description

Put your Commerce7 shop, wine club and Tock tastings on your WordPress site, give every wine its own page in search, and get ready for ads tracking without adding code.

Commerce7

  • Every Commerce7 widget as a block and as an Elementor widget (the free version of Elementor is enough): collection, buy button, club join button, club selector, wine club tiers, reservation calendar, newsletter signup, form, personalization block, account link, cart icon, login form and collection list.
  • While you edit, each widget shows a small drawing of what it becomes (a wine grid, a buy button, a calendar) in your brand color, instead of an empty box.
  • Creates the Commerce7 pages (shop, wine, cart, checkout, account, club, reservations) and the address rules that deep links like /product/estate-cabernet need. Supports custom routes and Commerce7’s ?page= collection paging.
  • If a Commerce7 page is rebuilt in Elementor or the block editor without the Commerce7 area, the plugin adds it back, so the shop never goes blank.
  • Tells WP Rocket, LiteSpeed Cache, SiteGround Speed Optimizer, Autoptimize and Cloudflare Rocket Loader not to combine, defer or delay Commerce7’s script.
  • Optional floating cart and account link.
  • Brand colors, corners and fonts for Commerce7’s buttons, links, cart badge and wine page, without CSS.

Wine page SEO

Commerce7 draws each wine in the browser, so Google and shared links normally see the same empty page for every bottle. This plugin gives every wine page its own title, description, preview image and Product structured data (price, stock, SKU, GTIN), keeps cart, checkout and account pages out of search results, and gives collection pages their own canonical address. It works on its own or through Yoast SEO, Rank Math and All in One SEO without printing tags twice.

Tock

  • Tock’s booking widget and a “Book on Tock” button in your brand colors, as blocks, Elementor widgets and shortcodes.
  • Any widget from Tock’s widget builder works: paste its code once.
  • Uses your time zone. Tock’s script loads only on pages that show a booking widget.
  • Every booking click is pushed to the dataLayer as tock_booking_click, ready for Google Tag Manager.

Ads tracking with 1Pixel

1Pixel is a Commerce7 app (sold separately) that sends online orders, club sign-ups, tasting room sales and Tock bookings to Meta’s Conversions API with their real value. This plugin switches on 1Pixel’s website script with one setting, or pairs the site through a guided connection that checks for duplicate Meta and Tag Manager tags before going live. Nothing to paste.

Shopping Feed

Advanced Shopping Feed is a Commerce7 app (sold separately) that builds Google, Meta, Wine-Searcher and Vivino feeds. Connect it here and every wine page carries the same id, price and stock as the feed, which is what Google Merchant Center and Meta catalogs compare. The plugin also checks that the feed’s product links land on this site, and adds Google and Meta site verification tags.

Switching plugins

Coming from Commerce7 for WordPress? Import its settings and turn it off from the Switch plugins screen. Pages built with its blocks, shortcodes, Elementor widgets and WPBakery elements keep rendering, and its blocks can be converted so the block editor can edit them. Pages built with the Tock Widget plugin’s block keep working too.

This is an independent plugin by 7Labs. It is not made or endorsed by Commerce7 or Tock.

External services

This plugin connects to the services below. Nothing is sent to any of them until you turn on the matching setting.

Commerce7 (https://www.commerce7.com), the winery e-commerce platform that runs the shop, cart, checkout, wine club and reservations.
* When: on every front-end page once you enter a Commerce7 Tenant ID.
* What: visitors’ browsers load Commerce7’s storefront script and stylesheet from cdn.commerce7.com. Commerce7 receives the usual request data (IP address, browser, page address) and anything the visitor enters in the cart, checkout, club or account forms.
* Also, only if you add a Commerce7 App ID and Secret Key: your server reads your product list (names, prices, stock, images) from api.commerce7.com about once an hour, using your tenant ID and those keys, to build the wine page titles and Product structured data.
* Terms of service: https://www.commerce7.com/terms-of-service/
* Privacy policy: https://www.commerce7.com/privacy-policy/

Tock (https://www.exploretock.com), the reservation and ticketing platform for tastings and events.
* When: only on pages that show a Tock booking widget, once you enter your Tock business name.
* What: visitors’ browsers load Tock’s widget script from www.exploretock.com, and Tock receives the usual request data (IP address, browser, page address) plus anything the visitor enters while booking. The Book on Tock button is a plain link to your Tock page.
* Terms of service: https://www.exploretock.com/terms
* Privacy policy: https://www.exploretock.com/privacy

1Pixel by 7Labs (https://1pixel.dmitru.com), a Commerce7 app that sends store events to Meta’s Conversions API.
* When: only if you switch on the 1Pixel website script or connect the site on the 1Pixel connection screen.
* Website script: visitors’ browsers load 1Pixel’s script from 1pixel.dmitru.com with your Commerce7 tenant ID. It sends page views, product views, add to cart and checkout starts (product ID, price, currency, quantity, page address, the browser’s IP address and user agent, and Meta’s browser cookies) to 1Pixel, which forwards them to the Meta Pixel of the Commerce7 account that installed 1Pixel. The script can also load Meta’s own pixel from connect.facebook.net, subject to Meta’s terms.
* Connection screen: your server sends a one-time code and this site’s address to 1pixel-meta-c7.fly.dev (1Pixel’s server) to pair the site, then exchanges connection health checks and on/off state with it. During the guided test, the events your own admin visit produced (event names, product IDs, prices, page paths) are uploaded so 1Pixel can confirm tracking works.
* The connection screen’s conflict check downloads this site’s own home page and looks for Meta Pixel and Google Tag Manager code. It does not contact Meta or Google.
* 1Pixel terms of service: https://1pixel.dmitru.com/terms
* 1Pixel privacy policy: https://1pixel.dmitru.com/privacy
* Meta Business Tools terms: https://www.facebook.com/legal/terms/businesstools
* Meta privacy policy: https://www.facebook.com/privacy/policy/

Advanced Shopping Feed by 7Labs (https://feed.dmitru.com), a Commerce7 app that publishes product feeds for Google Merchant Center and Meta catalogs.
* When: only if you turn on “Use my Shopping Feed”.
* What: your server downloads your public product feed from feed.dmitru.com twice a day, requesting it by your Commerce7 tenant ID. No visitor or customer data is sent.
* Terms of service: https://7labs.dmitru.com/terms/
* Privacy policy: https://7labs.dmitru.com/privacy/

Google and Meta site verification tags are only meta tags printed in your page head. The plugin makes no request to Google or Meta for them.

Screenshots

Installation

  1. Install and activate the plugin.
  2. Open Winery Integration > Commerce7 and enter your Commerce7 Tenant ID (the first part of your Commerce7 admin address).
  3. Build pages with the “Winery (Commerce7 and Tock)” blocks or Elementor widgets.
  4. Optional: add your Tock business name, connect the Shopping Feed and switch on 1Pixel from their screens.

Your site needs HTTPS, and WordPress must sit at the root of a domain or subdomain.

FAQ

Do I need Commerce7?

Yes for the shop, club and reservation widgets. The Tock widgets work without Commerce7.

Does it work with Commerce7 for WordPress installed?

Yes. While it is active it keeps loading Commerce7, and this plugin’s widgets, SEO, Tock and tracking work next to it. When you switch, this plugin takes over and your existing pages keep working.

Do I need Elementor Pro?

No. The widgets work in the free version of Elementor and in the block editor.

Are 1Pixel and the Shopping Feed required?

No. Both are optional paid Commerce7 apps. Everything else in this plugin is free.

Will it slow down my site?

Commerce7’s own script loads on every page, as it does on any Commerce7 site. Tock’s script, and the plugin’s own small scripts for the Tock and club selector widgets, load only on pages that show those widgets. The 1Pixel script loads only if you switch it on.

Does it work with my caching plugin?

It keeps these from combining, deferring or delaying Commerce7’s script, which is what usually breaks a Commerce7 shop: WP Rocket, LiteSpeed Cache, SiteGround Speed Optimizer, Autoptimize and Cloudflare Rocket Loader. Page caching itself is fine, because the cart and checkout run in the browser.

Which page builders are supported for switching?

Content from Commerce7 for WordPress built with blocks, shortcodes, Elementor and WPBakery keeps rendering. Beaver Builder and Cornerstone modules use their own storage and need to be replaced by hand; the Switch plugins screen counts them for you.

Reviews

There are no reviews for this plugin.

Contributors & Developers

“7Labs Winery Integration for Commerce7 and Tock” is open source software. The following people have contributed to this plugin.

Contributors

Changelog

0.1.8

  • Renamed to 7Labs Winery Integration for Commerce7 and Tock (slug 7labs-winery-integration-for-commerce7-and-tock).
  • Script attributes are set on WordPress’s own script tags instead of rewriting them, and wine page structured data prints through WordPress’s inline script function.
  • Stricter input sanitizing and escaping, and the 1Pixel drift notice shows only on the 1Pixel connection screen.
  • The readme now describes every external service, what it receives and when.

0.1.6

  • Block editor: the widget previews now use your brand color too, the same as in Elementor.
  • The plugin header no longer links to a separate plugin website.

0.1.5

  • Every widget now has its own icon in Elementor, and the editor previews show a small drawing of the widget (a wine grid, a buy button, a calendar and so on) in your brand color instead of a grey box.
  • Wine page SEO with Rank Math: the canonical address now points to the wine’s own page, not the empty product page, and shared links are marked as products. If Rank Math is installed but its setup wizard hasn’t been finished, the plugin prints its own tags.
  • All in One SEO: cart, checkout and account pages are marked noindex again.
  • SiteGround Speed Optimizer: its “combine JavaScript” option no longer pulls Commerce7’s script into its bundle, which stopped the shop from loading.

0.1.4

  • 1Pixel live site test: Commerce7’s checkout changes the address bar for each step (for example /checkout/cart to /checkout/cart/customer). Each step now counts as its own page, so the test no longer reports a duplicate page view.

0.1.3

  • 1Pixel live site test: fixed a test that could never pass on Commerce7 v2 sites. 1Pixel’s own add to cart and checkout events were ignored, and Commerce7’s built-in dataLayer events were mistaken for a second tracker.
  • 1Pixel setup: the test step now shows numbered steps, a link to your site, the live checklist and exactly what to fix, at the top of the page. Finished steps are folded away, and the page refreshes when you come back from your site.

0.1.2

  • 1Pixel guided retest: events from the product page and the checkout page now add up. Before, each new page replaced the earlier evidence, so the checklist could never show ViewContent, AddToCart and InitiateCheckout together.

0.1.1

  • If the plugin is installed twice, only one copy runs and the dashboard says which one to delete.
  • Deleting a duplicate copy no longer removes the settings the other copy uses.

0.1.0

  • First release.