Description
Rename images efficiently and maximize SEO ranking!
Rename your images and videos in a flash and improve your website’s SEO performance. All references are automatically updated across the entire database.
With live preview, find-and-replace, batch processing, and smart renaming rules, you can optimize your media library in no time and boost your site’s visibility.
🏝️ Sandbox for neo Rename
Try neo Rename directly in the browser without having to install it.
🚀️ Main Features of neo Rename
- ✅ Reliable renaming of filename, title and slug 🎉
- ✅ Improve your SEO ranking with descriptive image names
- ✅ Replace words in multiple images at once with batch processing
- ✅ Live preview of changes in old and new filenames
- ✅ Restore original title and filename
- ✅ Fast, automatic update of image URLs in all posts – across the entire database
- ✅ Supports renaming of all media file types, including videos and PDFs
- ✅ Renamer with SEO-friendly 301 redirect to the new image URL 👑
- ✅ Automatically generate missing alt texts for SEO from the image title 👑
- ✅ Move media out of date-based folders into the uploads directory 👑
- ✅ Magic regex filters and tools like: title from filename, filename from title 👑
- ➡️ Best media renamer for WordPress images
🎉 Be the king of neoUniverse
Get the ultimate bundle!
- 🗂️ neoLibrary
Bring order to your media library with the advanced image manager! - ✏️ neoRename
Rename images efficiently and maximize SEO ranking! - 🔄 neoReplace
Easy replace with drag & drop! - 🖇️ neoDuplicate
Duplicate images for SEO with page-specific ALT texts. - 🚀 neoOptimize
Boost your SEO page speed by resizing and caching images! - 🐌 neoLazy
Best user experience thanks to delayed loading of images! - 🎨 neoDraw
Bring creative ideas to life with drawings directly in WordPress! - 🎬 neoAnimate
Impress with animated path-line effects! - 🏃♂️ neoMotion
Impress with fascinating stop-motion animations! - ✨ neoPlugins
All free neoMedia plugins for WordPress.
❤️ Our Drive
Feedback about neo Rename from WP pros that drives us daily:
- … The plugin simply detects every image reference hidden anywhere in the database. Whether in the post content, an ACF field or your own JS code.
Jonas Gruber ⭐⭐⭐⭐⭐ - … As a photographer I use many images and update them regularly on my website. With neoRename I keep titles and alt tags consistent.
Florian Krines ⭐⭐⭐⭐⭐
🎁 Help us make neo Rename even better! Your opinion matters. ➔ Send us feedback
🔮 A look into the future
We’re constantly working on new features. Do you have wishes or suggestions? Then let us know!
🔍 Related Plugins
We learned from the best to develop the Renamer plugin. If you’re looking for an alternative to neo Rename, check out the following plugins:
- Media File Renamer: Rename for better SEO (AI-Powered) – Features: file, media, move, rename, seo
- Phoenix Media Rename – Features: image, retitle
- Media Library Tools – AI-Powered Rename, Clean & CSV Import/Export – Features: Alt Text, cleaner, csv export-import, duplicate
- File Media Renamer for SEO – Features: bulk rename images, image seo, image titles, rename media files
🤝️ Compatibility
The Renamer plugin offers maximum compatibility:
- Tested from WordPress 6.2 and PHP 8.0. Optimized for WP 6.9.
- Multilingual support for e.g. English, German, …
- The Renamer plugin integrates seamlessly into the WordPress backend and is compatible with WooCommerce.
- Compatible media file types: SVG, JPG, JPEG, WEBP, AVIF, PNG, GIF, TIF, BMP, MP4, MOV, WEBM, AVI, MP3, WAV, PDF, TXT, ZIP, …
- The Renamer plugin is compatible with all common page builders and has been tested with: Bricks, Elementor, Divi, Gutenberg, Classic Editor, …
🛡️ Security & Performance
The Renamer plugin keeps your data safe and your website fast:
- Regular updates for maximum reliability and security
- Productive testing of new plugin updates by WordPress experts
- Resource-friendly for a fast WordPress backend
- SEO-optimized for higher search engine rankings
- Clean uninstallation without leftover database entries
- German security according to EU standards GDPR and DSGVO
🌍 Our Community & Support
We continuously develop the Renamer plugin. If you have questions or problems, we’re here for you – in the WordPress forum or on our website for Pro users.
- WordPress Forum: https://wp.org/support/plugin/neo-rename
- Ideas & Requests: https://neo-wp.com/feedback/
- Free Support: https://neo-wp.com/contact/#free
- Pro Support: https://neo-wp.com/contact/#pro
neo Rename – Filename. Title. Slug. – by neoWP
Technology knows no borders. We are proud that our software is in use worldwide. media • image • rename • Medien • Bild • umbenennen • média • image • renommer • medios • imagen • renombrar • media • immagine • rinominare • media • afbeelding • hernoemen • vyombo vya habari • picha • badilisha jina • 媒体 • 图片 • 重命名 • メディア • 画像 • 名前を変更する • मीडिया • छवि • नाम बदलें
Screenshots

neo Rename – Search & Replace (Regex), Prefix, Suffix, New Name, Remove, Clean, Remove subfolders, Title from filename, … 
neo Rename – Rename images and videos with automatically generated filenames, titles and slugs based on entered terms 
neo Rename – Automatically generated 301 redirects for SEO-friendly media renaming and button for the undo function 
neo Rename – Button under image thumbnails in the WordPress Media Library to rename images without having to reload the page 
neo Rename – Reliable adjustment of all image references across the entire database, including PHP arrays and ACF fields of all posts 
neo Rename – Remove year/month subfolders from the image URL and file path by moving media to the main upload directory 
neo Rename – Move images into subfolders by entering “/” in the image title (e.g. events/teamevent/image.jpg) 
neo Rename – Batch processing with search-replace function with bulk, batch & regex as well as diff preview to track changes 
neo Rename – Mass renaming with regex to filter and replace name components based on dynamic replacement rules
Installation
Help & Support
- WordPress Forum: https://wp.org/support/plugin/neo-rename
- neo Rename Free Support: https://neo-wp.com/contact/#free
- neo Rename Pro Support: https://neo-wp.com/contact/#pro
Get Pro Features
Find out what the Pro version of neo Rename offers to unlock the full potential of your media. ➔ What the Pro version can do
Installation & Activation
Installation via the WordPress Plugin Directory
- Open the WordPress backend > Plugins > Add New
- Search for “neo Rename” and click “Install Now”.
- After installation click “Activate”.
Installation of neo Rename from the official neoWP website
- Download the Renamer plugin from the official website neo-wp.com.
- Open the WordPress backend > Plugins > Add New > Upload Plugin > Activate Plugin
Manual installation of neo Rename via FTP
- Download the Renamer plugin from the official website neo-wp.com.
- Unzip the ZIP file and upload the neo-rename folder via FTP into the
/wp-content/plugins/directory of your WordPress installation. - Go to the WordPress backend > Plugins > find “neo Rename” in the list and click “Activate”.
After activating the Renamer plugin
- Click on “neoWP” in the side bar of the WordPress backend to review and adjust the default options.
- Adjust the “neo Rename” settings to your individual requirements.
Compatibility and Requirements
Minimum system requirements for the Renamer plugin
- WordPress version 6.2 to 6.9
- PHP version 8.0 or higher
- MySQL version 8.0 or higher
- Optimized for servers running Linux (not Windows)
- Server memory limit: min. 128 MB
Compatible plugins and tools with neo Rename
The neo Rename plugin has been tested with: Bricks, Elementor, Divi, Beaver, Oxygen, Breakdance, Gutenberg, WP Fastest Cache, LiteSpeed Cache, WP Rocket, W3 Total Cache, WP Super Cache, WP-Optimize, Autoptimize, Breeze, Cache Enabler
Legal notice about the Renamer plugin
The neo Rename plugin is provided free of charge and without warranty under the “GPLv2 or later” license. Use is at your own risk; liability for damages is excluded. Users outside Germany are responsible for complying with local regulations. This plugin may process personal data to the extent necessary for, for example, licensing, updates and secure operation.
You can find details in the full privacy policy.
FAQ
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Features of neo Rename
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Which features are included in the plugin?
The main features of the Renamer plugin are:
- ✅ Optimize your SEO with descriptive image names 🎉
- ✅ Reliable renaming of filename, title, and slug
- ✅ Batch processing to change multiple filenames at once
- ✅ Instant preview of changes between old and new names
- ✅ Undo renames
- ✅ Fast, automatic update of image URLs in all posts
- ✅ Supports all file formats, including videos and PDFs
- ✅ SEO-friendly redirect to the new image URL 👑
- ✅ Generate missing alt texts from image titles for SEO 👑
- ✅ Remove year/month folders from the image path 👑
- ✅ Search, replace, and filter with regex and advanced tools 👑
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Short and to the point
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What is neoRename?
The plugin neoRename is a WordPress plugin that lets you efficiently rename images, videos and other media files in your media library. It automatically updates all references in the database to update existing links and improve your SEO ranking.
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SEO benefits?
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What benefits does neoRename offer for SEO?
The plugin neoRename optimizes image titles, filenames and slugs, creates SEO-friendly redirects (301 redirects), and can automatically generate missing alt texts from image titles. This sustainably improves your site’s visibility in search engines.
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Bulk renaming?
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Can I rename multiple files at once?
Yes, with the built-in bulk or batch processing you can rename multiple files at once with neoRename. A preview function shows you all planned changes beforehand.
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Supported formats?
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Which file formats can I rename?
All common media formats are supported by neoRename for images, videos and documents, including: JPG, PNG, WEBP, SVG, PDF, MP4, MOV, MP3, ZIP and many more.
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Redirects & references?
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What happens to my existing image URLs after renaming?
When renaming, neoRename automatically updates all references in your WordPress database, including post content, ACF fields and even PHP arrays. Additionally, a 301 redirect ensures that the old image links already indexed by Google remain accessible. This keeps your SEO performance stable and you don’t lose rankings due to broken links.
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Before renaming
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What should I consider before renaming?
Renaming files in WordPress can affect existing image references and links. Before renaming media we recommend:
✅ Make a backup: Create a backup of your site before renaming many files at once.
✅ Start with single files: Test renaming with neoRename on single files first.
🛠️ Clear plugin cache: If problems occur after renaming, it can help to clear the plugin cache, as old image references may still be stored there.
🛠️ Clear browser cache: If incorrect or old images still appear, clearing the browser cache can update stale references.
🔙 Use the undo function: With one click you can undo changes in neoRename if something isn’t right.
🧠 SEO tip: By redirecting old URLs with neoRename you avoid negative effects on your Google ranking!
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Undo?
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Can I undo renames?
Yes, the neoRename plugin includes an undo function that can restore the previous filenames, titles and slugs after renaming.
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WooCommerce?
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Is neoRename compatible with WooCommerce?
Yes, neoRename works smoothly with WooCommerce and detects all image and media references in product pages, galleries and descriptions.
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Neo universe
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What is the neoUniverse?
The neoUniverse is more than just a plugin collection. It’s your complete toolbox for all media challenges in WordPress. It currently includes ten specialized plugins: neoLibrary, neoRename, neoReplace, neoDuplicate, neoOptimize, neoLazy, neoDraw, neoAnimate and neoMotion. They work seamlessly together, are perfectly matched and cover all areas around media management, SEO and performance. Whether renaming images, replacing files, optimizing SEO, enabling lazy load or drawing and animating content. The neoUniverse makes your media workflow noticeably easier and more efficient. And the best part: the neoUniverse is continuously expanding. New tools and features make your WordPress everyday life even better.
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Download with Safari
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Why do I only see a folder when downloading?
If you’re using Safari, your Mac may automatically unzip the ZIP file. Instead of the ZIP file you then only get the unzipped folder. You can’t upload this folder directly to WordPress.
Solution: Open Safari Preferences and disable the option ”Open safe files after downloading”. After that the ZIP file remains as you need it.
Details are shown in the video titled ”How to disable Safari auto extract for ZIP files when downloading WordPress plugins” on YouTube.
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More questions
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I have more questions. Can you help me?
Sure! You can ask us your questions at any time via our support page. We’ll reply shortly.
Reviews
There are no reviews for this plugin.
Contributors & Developers
“neo Rename” is open source software. The following people have contributed to this plugin.
ContributorsTranslate “neo Rename” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
Show full changelog: https://neo-wp.com/changelog/?ref=wp-org#neo-rename
- 2026-04-12 Feature – neoRename: Intro tutorial for neoRename
- 2026-04-10 Feature – neoReset: Button to reset tutorial hints
- 2026-04-03 Improvement – neoReset: Clear dropdown for different plugin reset options
- 2026-04-02 Improvement – neoSettings: Settings organized and grouped per plugin
- 2026-04-02 Improvement – neoSettings: Improved accessibility of the settings page
- 2026-03-22 Improvement – neoRename: In Replace mode, show renames only after Replace input
- 2026-03-21 Improvement – neoFreemius: Contact on settings page combined into support link
- 2026-03-21 Improvement – neoRename: When renaming multiple media items, show confirmation dialog only starting at two images
- 2026-03-21 Improvement – neoRename: Notice after completion of a batch process
- 2026-03-21 Improvement – neoRename: X button to clear the search field
- 2026-03-21 Improvement – neoRename: Info tooltips explaining all rename actions
- 2026-03-21 Improvement – neoRename: Larger preview image in the neoRename dialog
- 2026-03-17 Release – neoRename: Release of neoRename Full
- 2026-03-04 Improvement – neoRename: MariaDB compatibility extended to MySQL on PHP 8.2.27
- 2026-03-03 Feature – neoImageCachebust: Update renamed images in Bricks, Elementor, Divi, Gutenberg and Classic Editor using cachebust.
- 2026-02-25 Fix – neoRename: Files with the same name but different media types are only renamed if there is no separate post for them
- 2026-01-30 Improvement – neowp: Improved handling of browser-set font size
- 2026-01-30 Improvement – neoGlobal: Secure log folder name derived from WP secret key
- 2026-01-30 Feature – neoRename: neoRename also accessible from the grid view of the classic WP media library
- 2026-01-28 Improvement – neoLog: Consolidation of all logs into an additional log file
- 2026-01-16 Fix – neoGlobal: Fixed issue with sporadically not displayed settings cards
- 2026-01-15 Improvement – neoGlobal: Turned-on but disabled toggles get a slight green tint
- 2026-01-15 Fix – neoRename: No loading spinner in the dialog image preview when the media library is empty
- 2026-01-15 Improvement – neoRename: Clearer assistant for removing subfolders
- 2026-01-14 Fix – neoGlobal: Robustness against PHP-protected folders due to php.ini open_basedir setting
- 2026-01-02 Release – neoRename: Release of neoRename Beta
- 2026-01-01 Feature – neoSettings: Settings page for neoWP
- 2026-01-01 Feature – neoReset: Implementation of neoReset
- 2026-01-01 Feature – neoFreemius: Freemius integration
- 2026-01-01 Feature – neoRename: Optimize SEO with descriptive image names
- 2026-01-01 Feature – neoRename: Reliable renaming of file name, title, and slug
- 2026-01-01 Feature – neoRename: Batch processing to change multiple file names at once
- 2026-01-01 Feature – neoRename: Immediate preview of changes between old and new names
- 2026-01-01 Feature – neoRename: Undo renames
- 2026-01-01 Feature – neoRename: Fast, automatic update of image URLs in all posts
- 2026-01-01 Feature – neoRename: Support for all file formats, including videos and PDFs
- 2026-01-01 Feature – neoManagerWporg: Implementation of neoManager
- 2023-03-12 Birthday – neowp: Founding of neoWP
- 2023-03-12 Birthday – neoRename: Birthday of the idea of neoRename
