If you’re a Fathom Analytics user, adding the Fathom Analytics Conversions plugin to your stack is a no-brainer. Manually configuring event tracking in Google Analytics is a pain. But it’s a whole ‘nother story for this plugin.<\/p>\n
It’s incredibly straightforward to set up. From simple page visit conversions to form submission-based conversions (I use the Fluent Forms integration), event tracking in Fathom Analytics Conversions just works<\/em>.<\/p>\n It now even works with Fathom’s custom domain configuration, as detailed in their documentation (Google it).<\/p>\n ^This is something I’ve personally communicated with Duncan, the developer, about. He’s a pleasure to communicate with. And he and his team were quick to support this feature when I mentioned I wanted to see support for custom Fathom domains added to the plugin.<\/p>\n Do yourself a favor and take your Fathom Analytics utilization to the next level by implementing some super easy to configure<\/em> event tracking for your websites. It’s a huge value add for clients to see the effectiveness of their content marketing and SEO campaigns.<\/p>\n Thanks Duncan and team for creating and continuing to improve on this great, free plugin!<\/p>\n","protected":false},"template":"","class_list":["post-16259089","topic","type-topic","status-publish","hentry","topic-tag-event-tracking"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/wordpress.org\/support\/wp-json\/wp\/v2\/topic\/16259089","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.org\/support\/wp-json\/wp\/v2\/topic"}],"about":[{"href":"https:\/\/wordpress.org\/support\/wp-json\/wp\/v2\/types\/topic"}],"version-history":[{"count":1,"href":"https:\/\/wordpress.org\/support\/wp-json\/wp\/v2\/topic\/16259089\/revisions"}],"predecessor-version":[{"id":16259298,"href":"https:\/\/wordpress.org\/support\/wp-json\/wp\/v2\/topic\/16259089\/revisions\/16259298"}],"wp:attachment":[{"href":"https:\/\/wordpress.org\/support\/wp-json\/wp\/v2\/media?parent=16259089"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}