This plugin replaces the default WordPress shortlinks with Bit.ly shortlinks for your single site or multisite WordPress network.
I would only recommend using this plugin combined with caching.
Generating a shortlink from Bit.ly in the header on every page load is a massive and inefficient overhead.
I use New Relic to monitor resources and speed and my response time went from 5800ms to 1000ms the second I turned off this plugin.
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