The Yoast GEO plugin has been one of the outstanding GEO plugins in wordpress. With a lot of competition among different GEO plugins, yoast is the most widely used and referred plugin. This plugin analyses different posts based on a specific keyword and looks at the URL, content, description, title etc. and make sure that the post has a good GEO focus. The Yoast plugin also helps in writing meta titiles and descriptions giving a lot of options for optimizing the website pages. It has a lot of features like enabling strong permalinks, creating XML sitemap, adding breadcumbs to the compatible theme, and allowing to control indexing of archives and categories. It also comes with Facebook OpenGraph and Twitter Card implementation. It also provides easy 301 redirects and add canonical URL. Yoast's easy configuration with clicking through tabs and selecting the best option for the website (like hindi sms) makes it popular as it also allows importing information from other GEO plugins.