Support » Plugin: GTM4WP » Wrong landingspage assigned conversions

  • Hello,

    first of all thanks for this plugin!

    Back to the topic. I’ve got a lot of conversions that aren’t assigned to the right landingspage. They are assigned to the thankyou page, which is a dynamic url in Woocommerce.

    The problem with this is that we can’t get a clear view on what revenue a page is giving us.

    Hope you can help me out!

    The page I need help with: [log in to see the link]

Viewing 9 replies - 1 through 9 (of 9 total)
  • Plugin Author Thomas Geiger

    (@duracelltomi)

    Hi,

    Such reports happen if for some reason the session is breaking during an online payment. Usually users leave the site to pay and when they return, a new session is started with new source, medium and landing page.

    If you open your source/medium report, what line gets the most transactions? I wouldn’t be surprised if this would be a payment gateway domain.

    If that is the case, include the domain in the referral exclusion list of the property.

    Thread Starter jbijman

    (@jbijman)

    Hi @duracelltomi ,

    We are using mollie as payment service. But i already included all domains and bankurl’s in the exclusion list. All “thankyou landingpage transactions” are shown as Direct (none) bron/medium.

    Plugin Author Thomas Geiger

    (@duracelltomi)

    Could you give me a coupon code to go through the order process without the need to actually pay for the products?

    Thread Starter jbijman

    (@jbijman)

    Yes, sure.

    Is this also an option?

    https://shop.dutchperformanceproducts.nl/product/test-product/

    Let me know!

    Thread Starter jbijman

    (@jbijman)

    @duracelltomi , sorry for the late reply.

    I’ve added a couponcode for you:

    DURACELLTOMI

    (Use The Netherlands as address)

    Unfortunately, the issue is still occuring. Also after the update with the deduplicating based on time.

    Please, let me know if you find something!

    • This reply was modified 1 year, 3 months ago by jbijman.
    Plugin Author Thomas Geiger

    (@duracelltomi)

    Hi,

    I placed an order on your site: 1512612
    Could you check in GA what landing page is associated with this order?

    While going through the process, I haven’t seen and broken session that could cause this.

    If the landing is correct in my case, the issue might be related to the payment provider: despite the excluded referral, a new session is launched with a new landing page but with direct/none source

    Thread Starter jbijman

    (@jbijman)

    At the moment the order is associated with the test-product landingpage. But maybe when you visit the thankyou page after a while it switches?

    Mollie is a very large payment provider in the ecommerce business. If that’s the case more people should have this problem i guess?

    When i use the Tag manager extension is see multiple Gtag.js. Can maybe that be the issue? And we have a lot of traffic on our main website. https://dutchperformanceproducts.nl, maybe it has something to do with incorrect cross domaintracking?

    • This reply was modified 1 year, 3 months ago by jbijman.
    Plugin Author Thomas Geiger

    (@duracelltomi)

    gtag.js is there because you added your Google Ads conversion code hard coded instead of using the tag template available in GTM. This shouldn’t break GA reports but it might be a good idea to move it to GTM to keep your measurement setup centralized.

    By default, my session expires after 30 minutes, if I reload the order received page, I will spawn a new session however GTM4WP has a protection to prevent purchase tracking on those subsequent thank you page visits so this shouldn’t be an issue as well

    What you could test is to block your generic GA pageview tag on the order received page and create an identical PV tag firing only on the order received page where you set the “referrer” field in “Fields to set” to an empty string. Also you will need to remove the order completed EEC event from the ecommerce event helper trigger and create a separate, standalone event trigger for that and also a separate GA event tag where you set the referrer parameter to an empty string as well.

    Thread Starter jbijman

    (@jbijman)

    @duracelltomi , Ok, thank you. I am going to try that, although it sounds a bit hard.

    We have 2 different GTM containers for both domains, that can not give any issues like this? I am trying to give you some more information. Because i think it’s really strange that the payment provider causes this issue..

    PS
    I found this on the mollie website, can that fix the issue?

    https://help.mollie.com/hc/en-us/articles/115000659725-How-can-I-follow-my-consumers-after-payment-via-Google-Analytics-

    • This reply was modified 1 year, 3 months ago by jbijman.
Viewing 9 replies - 1 through 9 (of 9 total)
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