Very High Bounce Rate went from 15% to 65%
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I am a Wedding Photographer based out of lake Tahoe. I used to have a Showitfast “Drag n Drop” website. It was flash based, had a very simple slideshow and menu. It looked good, but was bad for SEO. The bounce rate was typically 15%.
I switched over to the WordPress site and immediately saw my bounce rate raise to around 40-50%. Over the past year and a half, my work has dramatically improved, and I am getting traffic from searches for “Lake Tahoe Wedding Photographers” and other wedding photography websites, which is perfect. My average bounce rate is now in the 66% range.
It does not make sense to me as to why my sites bounce rate is so high. My traffic is coming for relevant content, my work is good, and the site seems to load fairly fast.
I can’t go back to the old site because I have paid a lot to get my site optimized, and i need to keep the content and url’s the same. I am only skilled enough to use a theme and customize it slightly to get the design i want.
Can anyone please give me insight as to what the issue may be. I am considering paying a private firm to build me a website that will fix these issues.
The website is http://www.jonmphotography.com
Thanks,
Jon
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