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Timely limitation of ads possible?

  • I’m using the Wired Magazine Theme where I can add ad code in the theme option so it appears in the header. Now I am using a widget by amazon which only makes sense if it appears let’s say from 3pm GMT for 4-5 hours and then another ad should appear. Is it possible to timely limit an ad’s appearance and if so, how to do it with that theme?

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