This is just advertising of the SBI system that DOES NOT work any more (after Panda and Penguin)!
BUT, instead of them paying for marketing - YOU have to pay! Clever indeed!
They've been bashing WP for years and then all of sudden realized there is money in WP, so they jumped in. That much for the integrity!
This is just an e-book that has some value, but how can you discern BS from real value if you are not familiar with the Internet marketing. I would not suggest taking this risk. Google SBI (SiteSell) before you waste your time even with free trial.
BTW Brainstormer has no real value any more (remember that Google is encrypting search activity)
Only naive people can fall into this trap.