Support » Plugin: The SEO Framework » The SEO Framework with Elementor?

  • Resolved tsukeyomi

    (@tsukeyomi)


    Hi team,

    I’m really interested in TSF and if it’s what I need I won’t hesitate to purchase it.

    So I’m developing a few WordPress sites using the JNews Theme (link if you’re interested: https://themeforest.net/item/jnews-one-stop-solution-for-web-publishing/20566392 ).

    This theme uses Elementor as the page builder. Now, I also wanted to write posts and articles with Elementor. But I’m not sure if this scenario is a compatible with your plugin! Can you please give me more insight on this? How would I write a post using Elementor (and all the crazy things it allows to create) and then “boost” its SEO using your plugin?

    I’m afraid that Elementor will not produce state of the art HTML and that Google won’t “understand” it for SEO purposes, thus not ranking the article as much as they can. I’m also afraid (since posts created with Elementor would not technically be normal WordPress posts, I guess?) that your plugin won’t be able to process Elementor posts correctly or as efficiently as if they were a normal WordPress post.

    Can you please clarify things for me? And then maybe suggest the best approach in my situation to write SEO-optimized articles?

    Thanks a lot.

Viewing 7 replies - 1 through 7 (of 7 total)
  • Plugin Author Sybre Waaijer

    (@cybr)

    Hello!

    I am unaware of any issues with Elementor and TSF. In fact, I maintain a client’s site that actively uses Elementor Pro–so I should be the first to know 🙂

    TSF’s “boosting” of SEO is limited to meta tag enhancements based on WordPress queries. Since Elementor doesn’t modify the query (their output is stored as regular posts), TSF can do its job just fine.

    One feature you will miss out on with page builders and TSF is the generation of the description. This omission is because we can’t be sure our description generator yields confidential information, and the content of that can be stored via object caching–the output of which I consider being a security risk. Better safe than sorry!

    It is true, however, that Elementor’s output isn’t on par with WordPress native HTML generation via TinyMCE (Classic) or Blocks (Gutenberg). The only issue you should be worried about in this is performance. When your site is slow to respond, visitors are more likely to “bounce back” to the search engine, indicating an “unwanted search result”. This “bounce rate” closely correlates to ranking. You can mitigate this with premium hosting, or by merely using page caching.

    Your best approach in writing SEO-optimized articles is quite straightforward: Write useful and approachable content, wrap it in an attractive package (theme), and make sure the meta tags (title, description) correspond to the page’s content. Then, keep at it until you attain high-quality backlinks. Those backlinks are a form of approval: Reputable sites endorse your content, so your content must be reputable as well.

    I hope this helps! Cheers 🙂

    Thread Starter tsukeyomi

    (@tsukeyomi)

    Great answer! You really know how to make a client 😉 I would like to go a bit more in depth on certain parts if you don’t mind.

    I am unaware of any issues with Elementor and TSF. In fact, I maintain a client’s site that actively uses Elementor Pro–so I should be the first to know 🙂

    Are you able to rank your client’s site using Elementor? Any advice or tip that one should use with setup?

    One feature you will miss out on with page builders and TSF is the generation of the description. This omission is because we can’t be sure our description generator yields confidential information, and the content of that can be stored via object caching–the output of which I consider being a security risk. Better safe than sorry!

    I understand. But what precisely is this description that the generator should be normally creating? Is it something that can also be eventually created by hand achieving the same result? Does this thing heavily affect ranking?

    It is true, however, that Elementor’s output isn’t on par with WordPress native HTML generation via TinyMCE (Classic) or Blocks (Gutenberg). The only issue you should be worried about in this is performance.

    I am absolutely planning to do page caching, so performance wise there should not be issues, or at least they should be mitigated. I am more worried about what Google “sees” of a page created with Elementor. See, I’m planning to write a lot of high quality content but I also want the freedom that Elementor gives you, with all additional elements you can fit in all sort of creative ways. WordPress posts are a bit more standard and more text/content “focused” I’d say…? So I am worried that Google’s crawler, despite the presence of high quality text content, will see a “scrambled” version of that article if I use Elementor instead of Gutenberg/Classic editor.

    SEO will be very important for this project I am carrying on, so I want to make the best possible choices in order to help that aspect of the site.

    Thanks a lot!

    Plugin Author Sybre Waaijer

    (@cybr)

    Hi again!

    Great answer! You really know how to make a client 😉

    I’m not even trying 🙂

    Are you able to rank your client’s site using Elementor? Any advice or tip that one should use with setup?

    Yes, as well as any other client I managed without Elementor.

    And also no, because he’s in the tourism market… so, that’s going downhill quickly.

    Just make sure your pages follow the “straightforward” approach I mentioned earlier. More on that later.

    But what precisely is this description that the generator should be normally creating? Is it something that can also be eventually created by hand achieving the same result? Does this thing heavily affect ranking?

    There’s a lot to unfold about the description generator. Briefly, it preemptively formulates a description so that Google is less likely to grab a replacement from your footer or sidebar.

    It’s always better to supply a description manually–which you can do with TSF. And no, this doesn’t affect ranking, but it can improve the click-through-rate from the SERP (Search Engine Results Page).

    For more information, see: https://support.google.com/webmasters/answer/35624#meta-descriptions.
    “[Descriptions] are like a pitch that convince[s] the user that the page is exactly what they’re looking for.”

    I am more worried about what Google “sees” of a page created with Elementor. […] So I am worried that Google’s crawler, despite the presence of high quality text content, will see a “scrambled” version of that article if I use Elementor instead of Gutenberg/Classic editor.

    Don’t be worried. Elementor takes your input and formats it into an output every browser should be able to understand–which is HTML protocol tidied up with CSS and JS. Essentially, what you see is what Google sees. Don’t give it a second thought; Google’s parser is more technically advanced than your browser’s, and I dare to go out on a limb to say it’s more advanced than most humans.

    If you want to get into SEO, read this article: https://support.google.com/webmasters/answer/7451184.
    It explains all the ins and outs of crawlers, parsers, indexing, and how you can improve using the best practices. The gist: Make your site accessible and send out quality content that users want to read–not robots. The technicalities are handled by TSF, as well as WordPress and Elementor.

    You can find a more digestible version about crawlers and parsers here: https://www.google.com/search/howsearchworks/.

    I hope this helps 🙂 Cheers!

    Thread Starter tsukeyomi

    (@tsukeyomi)

    Hey there,

    thanks again for the very informative reply.

    I am trying your plugin and I have to say I like it very much. Clean, no bloat and right to the point. Good job Sybre, really well done! And thank you for releasing the base version for free. Much appreciated, I will release a review very soon because you totally deserve it.

    Only one thing though: I am planning to run a couple of news oriented sites, so there will be a lot of articles and such. Mostly as an experiment to be honest but as I said I’m really looking forward to optimise SEO as much as I can with my limited resources.

    I saw that TSF offers a few add-ons, and especially one caught my interest: Articles. Since I’ll be aiming to write a ton of high quality content, that add-on feels fundamental for me!

    Unfortunately, I saw the plans and they are a bit costly for my situation. And I would really only need that single add-on from all the great things you offer with your premium plans! All in all, I really hate to ask for free things so I won’t do it (especially since you were so kind to me and since I think that you are doing a great job), but is it possible to have some kind of heavy discount? I would be ok with a plan that only includes the Articles add-on and not much more (of course, if you decide to throw in anything extra would be appreciated!).

    I’m even down about talking more options, such as a one time payment and even different things. And obviously, while I’m not asking for anything free if you really feel that generous I won’t say no and you would definitely make my day 😀 If you prefer, we can discuss this in private. Just let me know how and where to reach you.

    Regardless, thanks for the great plugin and keep up the amazing work!

    Plugin Author Sybre Waaijer

    (@cybr)

    Hello!

    I’m afraid I cannot meet your request.

    First, we’re not allowed to discuss commercial products in these forums. Still, most importantly, almost everything I hand out that lays a good foundation for SEO is already free.

    I live in an expensive country. To put that into perspective, a “median-income” home you’ll find in the USA goes for one and a half million here. I need to eat and pay for expensive utilities; and, besides that, there are costs involved for me with the subscription licenses.

    To top that off, we have no system in place for discounts–because once I start handing discounts, potential customers will await the next one that might never come.

    We also hand out everything in one package, just like Netflix and many other subscription-based companies do. You might not watch everything they offer on four 4K TVs simultaneously, but you still want to watch that single episode of your favorite series on your phone commuting.

    Essentially, the additional products we offer are listed for businesses that are already well established and would like to engage in SEO further. They are not as critical as a functional canonical tag, robots meta tag, or title; but, they are means to support my endeavors for The SEO Framework and give neatly packaged products in return.

    It took a bit longer than normal to get back to you, but I hope this explains the lot well. Cheers!

    Thread Starter tsukeyomi

    (@tsukeyomi)

    Hi Sybre,

    thanks for your reply. Don’t worry, I totally understand. I 100% agree that you should be paid for your work. I will indeed support you when my situation allows.

    Again, love your plugin. Keep up the good work! Hopefully I can still count on you should I have any questions about your plugin.

    Thanks again and best of luck.

    Plugin Author Sybre Waaijer

    (@cybr)

    I’m glad you understand! And yes, I’m always surveilling the support forums and willing to help with any request you might have 🙂 Cheers!

Viewing 7 replies - 1 through 7 (of 7 total)
  • The topic ‘The SEO Framework with Elementor?’ is closed to new replies.