I'm using the WordPress SEO plugin by Yoast on my website. My website has two main sections:
- The first is a blog section where I post articles (pages) related to 'keyword gems'. I want these pages to rank well on the search engines to pull people in so I follow the instructions on the page analysis tab and make sure that everything is good (green). I've even disabled comments to retain my keyword density!
- The second are conversion pages which are linked to from my blog pages. I haven't been as careful with the on-page SEO analysis on these pages. These ones are yellow, orange and a few are red (WordPress SEO by Yoast indicator).
Does Google penalize my blog pages for the conversion pages that I haven't been carefully following SEO for?
If I spent some time improving all of these conversion pages would my blog pages rank higher even though I won't be getting search engine traffic from them directly?