Google Analytics by Yoast
[Plugin: Google Analytics for WordPress] Bounce Rate Skyrocketed (1 post)

  1. smkyle1
    Posted 4 years ago #

    When I installed Google Analytics for WordPress a few months ago I immediately saw my bounce rate go from 70% down to less than 15%. Then yesterday I changed my WordPress theme. When I reactivated Google Analytics for WordPress, my bounce rate went back up. The average # of pageviews went down too. Any idea why this is?

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