Support » Networking WordPress » One set of content, multiple domain names, different themes on each?

  • Trying to accomplish the following. Any help / advice is greatly appreciated.

    1) I have multiple domain names (e.g.,,,
    2) I need each domain to display the same content BUT
    3) show a different wordpress theme.

    I know all things are possible….what are my options for accomplishing this?

    Thanks very much.

Viewing 15 replies - 1 through 15 (of 20 total)
  • I don’t know multisite well enough yet, but doing it without multisite is easy. The problem is you lose the convenience of one update.

    Without multisite you would just set up three separate WordPress configs and then point of them at the same database.

    There must be a way to do this same thing with multisite.

    Moderator Ipstenu (Mika Epstein)


    🏳️‍🌈 Plugin Review Team Rep

    There is, but doing this will dilute your brand and tank your search results in Google.

    I do understand why it seems like a good idea, it’s not. You really don’t want multiple domains serving the same content. You want multiple domains to map to the same REAL domain, but don’t use them all at once.

    I understand why others might want to do this, but I don’t care at all about Google. We have different URLS for different countries to make it easier on our users. We don’t get most of our traffic via Google.

    We also currently have different styles for different countries while presenting the same content, which is what I”m trying to replicate in WordPress.

    Moderator Ipstenu (Mika Epstein)


    🏳️‍🌈 Plugin Review Team Rep

    Replace ‘google’ with ‘Search engine’ and you should care.

    We have different URLS for different countries to make it easier on our users.

    And how would that make it easier? If all your URLs pull the same data, then use one URL and park the rest of the domains so they all re-direct. Thats how the big boys do it.

    Only reason for multiple domains with the ‘same’ content is if you’re doing multiple languages, and then the data isn’t the same as it’s been translated.

    I’ll chime in here as I’m looking to do the same thing. The need in my case is to display the same content in all the scandinavian countries, but having the theme (and thus complete interface) in their own languages. We have .no .se .dk domains allready registered, and for now they all point to our .com domain where the main installation and database is hosted.

    So if there’s a better way to show visitors on the .se domain the swedish translation of the theme, and the visitors on the .dk domain the danish translation of the theme, then that’d be interesting. All the contents (blog posts) needs to be available on all our domains for this setup.



    I’ve been looking into this as well.

    The reason I am looking to share content across domains is slightly different – I am building a database of business listings for a particular geographic area. The company has several different websites that have completely different themes and marketing focuses, but these sites have a need to share the business listing information without having to re-enter it more than once.

    I have found this plugin:

    It seems to be able to make posts across a network of sites, which may end up working, but I’m not completely sure at the moment.

    Does anyone know of a CMS that is better suited to sharing databases across multiple domains? I realize WordPress may not be the best answer.

    As this issue is a very current one for me, I’d like to ask if anyone have tried sharing database between domains. How would this be handled, would it be safe to install WordPress in this way?

    For example, if there are blogs like this: (Norwegian user – Norwegian WP and theme translation) (Swedish user – Swedish WP and theme translation) (Danish user – Danish WP and theme translation)

    Would these be handled correctly as three separate blogs by WordPress in a single database for all three domains, each with their own posts not interfering with eachother?


    Ah, Andrea to the rescue. Thank you. 🙂
    I take it there are other ways to get a similar result though. Would you go for the solution outlined in my previous post? I’ll need to have the contents posted in the other countries available for all three.
    Just double checking before I dig into this.

    Moderator Ipstenu (Mika Epstein)


    🏳️‍🌈 Plugin Review Team Rep

    Points of clarification since you guys seem to miss it.

    If you want to 100% duplicate the SAME CONTENT with ZERO changes between them, no matter WHAT you use, it’s a bad idea. Don’t do it.

    If you want to duplicate content in multiple LANGUAGES or with customization for locations, that’s different and it’s fine, and yes, Multisite is great for that.

    What I’m saying is that, in general, duplicating content does the following:

    1) It dilutes your brand – People have TOO MANY places to go to find you.
    2) It dilutes your SEO rank – Search engines have too many places to find you.

    All that goes out the door, though, if you want multiple languages. THAT is a GREAT reason to do it 🙂 And you DO NOT lose SEO.

    I agree, if the contents is to be shared between different sites with different brands and userbase and/or customers.
    In my case, it would seem like duplicated content on different domains. The content has not been duplicated though, it’s the same and stored at the same place in the same database. One content available through 3 different domains.
    These domains will share the same brand, the only difference between the domains is the language of the wording in the dashboard and in the theme.
    I hope we’re on the same page here, I just need to be sure this is the way to go in my case and it seems like we concurr.

    Moderator Ipstenu (Mika Epstein)


    🏳️‍🌈 Plugin Review Team Rep

    xrun – You’re saying it ‘wrong’.

    You ARE duplicating content, but each site will have it’s own front end language.

    So is english for all visitors is french for all visitors

    etc etc.

    THAT is fine 🙂

    If I’m not mistaken, it’s the same content read out at different locations. This is rather important, otherwise a post written on the .se domain, and then viewed and commented through the .no domain, would not have the comment when the post is viewed back at the .se domain. That would be a serious problem.

    Moderator Ipstenu (Mika Epstein)


    🏳️‍🌈 Plugin Review Team Rep

    xrun – If it’s different languages on the front end (i.e. what I, the visitor see at your site) then it’s okay.

Viewing 15 replies - 1 through 15 (of 20 total)
  • The topic ‘One set of content, multiple domain names, different themes on each?’ is closed to new replies.