Migrate simple HTML page to WP without losing SEO perfomance? (3 posts)

  1. clindemeier
    Posted 4 years ago #

    I have a simple HTML site with good Google page rankings, many backlinks etc.

    I'm considering to step over to WordPress, but am afraid to loose the good SEO performance and the backlinks.

    Can anyone point me to a good article that describes how to do a migration without loosing SEO performance?


  2. BeautyPirate
    Posted 4 years ago #

    As long as the domain doesn´t change there will be no effect.

    But if you have a page that was http://www.yourdomain.com/portfolio
    that now is http://www.yourdomain.com/blog/portfolio then search engines will report the old link as lost.

  3. dbramley
    Posted 4 years ago #

    Try to keep the page titles, urls (see permalink structure), meta tags, on page content and things like H1, H2 tags exactly as the are on your old site and you should be ok. Big changes to all of that can affect your rankings.

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