Lost all ranking on Google search result

Hi @tejashapani-1,

Thanks for reaching out and I’m sorry your ranking has changed.

Could you please share the site URL with me?

If you’re using Google Search Console, could you check the Indexing > Pages report for any issues?

You can also quickly check any page using the Google Rich Results Test to see if the page can be crawled and indexed- https://developers.google.com/search/docs/appearance/structured-data

I’m looking forward to helping you.

Hi @tejashapani-1,

Thanks for the follow-up.

I’m sorry, but I wasn’t able to access this URL – https://app.screencast.com/AqcbVfcki4fHa
It requires a login to view it.

There have been no major changes in the plugin that would cause an issue with your pages being indexed.

In Google Search Console, please enter a URL for one of your pages in the Inspect any URL field at the top. Once Google has retrieved the data for that page, you should see a results screen with green checkmarks that mean everything is fine.

Next, click the TEST LIVE URL button and once Google has tested that URL, they should show the results. Check for any errors.

Finally, click the REQUEST INDEXING button and once Google has processed that, a popup should be displayed that has the results. Again, check for any errors.

If you don’t see any errors then it means that Google can read your content and index it.

Please let me know how it goes.

Hi @tejashapani-1,

Thank you for reaching out regarding recent fluctuations in your website’s ranking.

We understand that this might get a bit frustrating. But we’re committed to helping you address this issue.

First, I want to make sure you understand that AIOSEO is a plugin that assists you in improving the way your website appears to search engines.

SEO is primarily about providing information about your content to search engines so they can index your content.

Below is a checklist to help you determine the reason behind a change in your ranking:

• Check for technical issues such as slow loading times and mobile responsiveness issues. You can check this in the Experience report in Google Search Console. You can also use Google’s PageSpeed Insights tool: https://pagespeed.web.dev/
• Evaluate the quality and relevance of your content using AIOSEO’s powerful analysis tools. Optimize existing content for target keywords and consider creating new, valuable content for your audience. You can use Google’s self-assessment to determine if your content is helpful: <u>https://developers.google.com/search/docs/fundamentals/creating-helpful-content#self-assess</u&gt;
• Review your backlinks to ensure the quality and relevance of your backlinks. Identify and disavow any potentially harmful links that may be negatively impacting your rankings.
• Leverage AIOSEO’s competitor analysis tool (https://aioseo.com/docs/using-the-seo-analysis-tool/#aioseo-analyzing-a-competitor-site) to gain insights into the strategies of higher-ranking competitors. Identify areas for improvement and adapt your approach for enhanced results. Note that your rankings can change not because you’re doing something wrong and have been penalized, but because your competitors have better content than you and their results have been promoted above yours.
• Stay up-to-date on Google’s algorithm changes through AIOSEO’s news and updates section.  Explore Google’s official list of algorithm updates to stay abreast of historical changes: https://status.search.google.com/products/rGHU1u87FJnkP6W2GwMi/history
• To check the impact of Google algorithm updates, compare the changes in your SEO performance with the date a Google update rolled out. Check if your content rose in rankings or took a dip in the days following an update.
  

There are ways to recover from a change in rankings; these are:

• Revisit your keyword strategy with AIOSEO’s comprehensive keyword research tools. Identify relevant and high-traffic keywords, and optimize your content and meta tags accordingly.
• Examine the Indexing report in Google Search Console to identify any indexing issues. Ensure that your important pages are indexed, and address any errors or warnings related to crawling and indexing: https://support.google.com/webmasters/answer/7440203
• Check the Performance report in Google Search Console to understand how users are interacting with your site through organic search. Identify top-performing queries, pages, and countries, and use this data to optimize your content further: https://support.google.com/webmasters/topic/9384513
• Check the Experience report in Google Search Console, which provides an overview of your site’s performance in terms of Core Web Vitals, mobile usability, and HTTPS security. Address any issues to ensure a seamless and engaging user experience: https://support.google.com/webmasters/answer/10218333
• Google has placed emphasis on Core Web Vitals for measuring user experience. Google Search Console provides insights into your site’s performance in terms of loading, interactivity, and visual stability. Address any issues to improve user satisfaction: https://support.google.com/webmasters/answer/9205520
• Keep an eye on the Security Issues report in Google Search Console to identify and resolve any security-related issues. Google takes user safety seriously, and addressing security issues promptly is essential for maintaining trust: https://support.google.com/webmasters/answer/9044101
• Check the Manual Actions report in Google Search Console to see if Google has taken any manual actions against your site. Address and rectify any reported issues to maintain a positive standing with search engines: https://support.google.com/webmasters/answer/9044175
• Review your website’s content to ensure it aligns with Google’s spam policy: https://developers.google.com/search/docs/essentials/spam-policies
• Finally and most importantly, regularly update and refresh your content to provide valuable, unique, and helpful information to your audience. High-quality, helpful content contributes significantly to improved rankings: https://developers.google.com/search/docs/fundamentals/creating-helpful-content

Please know that SEO is an ongoing process, and improvements may take time. If you encounter specific challenges or need further assistance, then please provide additional details so that we can help you further.

Also note that Google rolled out a major update around helpful content in March 2024. You can read about this here – https://developers.google.com/search/blog/2024/03/core-update-spam-policies

We appreciate your trust in AIOSEO. We’re dedicated to helping you achieve and maintain your goals.

Let me know if you have any other questions!