Google just announced that it was going to use itemprop to enable logo displays in search engine result pages (http://googlewebmastercentral.blogspot.fr/2013/05/using-schemaorg-markup-for-organization.htm).
Are you counting on adapting the code to support the official markup?:
<div itemscope itemtype=”http://schema.org/Organization”>
<img itemprop=”logo” src=”http://www.example.com/logo.png” />
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