Google Site Kit Analytics Error on Setup
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@jamesosborne directed me to open a new ticket from https://wordpress.org/support/topic/you-need-to-connect-the-universal-analytics-property/.
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`And, I looked at the source code, and the only UA- property tag on the page is this one (that looks like it’s from site kit – cause it doesn’t match any of our GA properties):
var _googlesitekitTrackingData = {“referenceSiteURL”:”xxxx.xxx”,”userIDHash”:”xxx”,”isAuthenticated”:true,”activeModules”:[“search-console”,”analytics”,”pagespeed-insights”],”isSiteKitScreen”:false,”trackingEnabled”:false,”trackingID”:”UA-000000000-3″};
I promise that the trackingID does not match any in our properties, or even any in the list.. But, the code says googlesitkitTrackingData, so where is it coming from?
Edit: And this is the error message I see on the backend trying to set it up:
You need to connect the Universal Analytics property that’s associated with this Google Analytics 4 property.
Any ideas about how to fix this?
Thanks!`
Then @jamesosborne suggested it’s a OPT-IN (which I didn’t), here:
if users have opted into this from the plugin’s settings (Site Kit > Settings > Admin Settings). This is the code snippet you described above.
So, after reading more (https://sitekit.withgoogle.com/documentation/using-site-kit/ga4/), it seems like it’s completely irrelevant which property gets picked. But, now it’s treating this GA4 property like a universal property (so, less functionality?)
And, confirming this ‘Opt-In’ feature, it isn’t. I DO NOT HAVE tracking enabled. This checkbox is NOT checked:
Help us improve Site Kit by sharing anonymous usage data. All collected data is treated in accordance with the Google Privacy Policy.And, even if it were, shouldn’t I still be able to connect to a GA4 property without going through a NON-existant UA property?
Please help, as it stands, the only thing I actually wanted it to do was connect to Google Analytics, and it seems that’s the only thing it isn’t going to do.
Thank you,
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If you have both a GA4 snippet and a UA snippet paced via Site Kit then yes, both properties will be collecting data. I’ve checked your site previously, using the tagassistant.google.com service and both snippets were tracking fine at that point.
I’ve also just checked your site once more, using the same service. I can see that both a UA and a GA4 property are tracking, with everything working as expected. See below:
To summarize, you have everything set up to work as expected. Site Kit has inserted both a UA and a GA4 snippet on your site, which are both recording.
Does that answer your above questions?
It literally doesn’t show any traffic on the GA4 property in Google Analytics IF the UA tag snippet is inserted. If the tag is not inserted for the UA property, the GA4 property seems to be acting like it should…
If your Google Analytics dashboard from analytics.google.com is not showing data as expected then you’ll need to reach out to the product experts at the Google analytics Help Center. This isn’t specific to Site Kit, with the Site Kit dashboards only displaying UA property metrics.
For example, looking at the Realtime pages under both properties, from what you’ve described, I would expect to see the same information (number of users, etc), and I don’t.
Unfortunately, as previously mentioned, we’re limited to Site Kit support here in the plugin support forums. It’s always possible there will be discrepancies between a GA4 and a UA property snippet. This may be due to having only one snippet placed or recording over the reporting period you’re viewing. I can only confirm that your Site Kit set up is working as expected.
If the UA snippet is inserted, I see the data on the UA property. If the UA snippet is NOT inserted, I see the data on the GA4 property.
That’s normal, if you have the GA4 snippet placed. These snippets work indepedently of each other. If the UA snippet is not inserted, as you mentioned above, data for the GA4 property will be collected if you have allowed Site Kit to insert the GA4 snippet. See below example:
So, how are they both recording? That doesn’t make sense, and it’s not what I’m seeing.
I can only state what I’m seeing from checking your sites source code, and using tagassistant.google.com.
If you’re not finding data as it should, from the Analytics real time reporting report, please reach out in the Analytics Help Center.
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