Title: Do I Need a Conversion Page?
Last modified: August 10, 2026

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# Do I Need a Conversion Page?

 *  [tim_marston](https://wordpress.org/support/users/tim_marston/)
 * (@tim_marston)
 * [1 week, 5 days ago](https://wordpress.org/support/topic/do-i-need-a-conversion-page/)
 * Hi
 * Do I need a conversion URL for the split test to work?
 * All I want to do is show two variations of the same page to users and then track
   user behaviour using Google Analytics.
   But watching your setup video, it looks
   like I need to have a conversion URL to make the test work?
 * Thanks

Viewing 2 replies - 1 through 2 (of 2 total)

 *  Plugin Support [rocketelementssupport](https://wordpress.org/support/users/rocketelementssupport/)
 * (@rocketelementssupport)
 * [1 week, 4 days ago](https://wordpress.org/support/topic/do-i-need-a-conversion-page/#post-18990577)
 * Well you actually do not and url. You can insert any and it will just work. Hence
   we are asking, is there anything special about google analytics in this case?
   Maybe you describe the goal and we might find a good solution on this.
 *  Thread Starter [tim_marston](https://wordpress.org/support/users/tim_marston/)
 * (@tim_marston)
 * [1 week, 2 days ago](https://wordpress.org/support/topic/do-i-need-a-conversion-page/#post-18992266)
 * Thanks for the reply.
   We want to split-test two very different blog post layouts
   and see which one gives the best time on page, click-through to other links, 
   etc.

Viewing 2 replies - 1 through 2 (of 2 total)

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 * 2 replies
 * 2 participants
 * Last reply from: [tim_marston](https://wordpress.org/support/users/tim_marston/)
 * Last activity: [1 week, 2 days ago](https://wordpress.org/support/topic/do-i-need-a-conversion-page/#post-18992266)
 * Status: not resolved