Google Analyticator
[resolved] Demographics and Interest Reports Error (9 posts)

  1. Ann Stokes
    Posted 2 years ago #

    Your Analytics tracking code does not include the necessary support for the Demographics and Interest reports.

    How do I fix this error? Is the plugin compatible this Google Analytics feature?


  2. Video User Manuals
    Posted 2 years ago #


    If you using the universal analytics (analytics.js)
    - yes universal has no demographic and Interest Report a a moment, but this a Google issue not a Analyticator issue.

    if ga.js (standard)

    make sure to anable Enable Remarketing, Demographics and Interests reports and complete the checklist in https://support.google.com/analytics/answer/2611270


  3. Ann Stokes
    Posted 2 years ago #

    Thank you for the reply and explanation. I understand and appreciate the clarification. However, my premise still stands. The point of a plugin is for non-programmers to be able to accomplish a task. In this case, the task is to use Google Analytics. I am searching for a plugin that allows me to use demographics without doing programming.

  4. Video User Manuals
    Posted 2 years ago #

    Hi Anne,

    Thanks for following up. Just to clarify, you don't need to do any programming, we insert the code for you, but we can't modify your privacy policy or actually edit your Google Analytics account.


  5. Ann Stokes
    Posted 2 years ago #

    It's not clear how to enable the feature. The link you posted says to manually change code in the Google script on every page. The point of the plugin (ostensibly) is to put that code on the page. I don't see a provision for it. If you update your plugin to be compatible with the current version of GA, please let me know.

  6. bswopes
    Posted 2 years ago #

    Looks like google does support this with analytics.js now, it just needs a line of javascript added:


    To implement Display Advertising features for Universal Analytics, insert the bold line into your existing tracking code between the 'create' and 'send' commands, as seen in this example:

    (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
    ga('create', 'UA-XXXXXX-XX', 'example.com');
    ga('require', 'displayfeatures');
    ga('send', 'pageview');

    Given the location it needs to go, this doesn't look like something we can easily do with the current settings.

  7. martinedens
    Posted 2 years ago #

    Yeah, it'd be really nice to get the option to add the updated displayfeatures string through the Google Analyticator interface.

  8. Daniel J. Lewis
    Posted 2 years ago #

    I just switched from Google Analytics for WordPress to Google Analyticator, thinking it would support this feature properly. But it's disappointing to see that it doesn't.

    I would expect the next update to include this. But when will that be?

  9. Robert Leon
    Posted 1 year ago #

    I was able to get it to work.
    Turns out you have to make a quick tweak in the code.

    To get it working-

    1. Go to you plugins and click 'edit' for Analyticator.
    2. Here you'll see the plugin code, do a ctrl+F for :
      ga('create', '<?php echo $uid; ?>', 'auto');
    3. Once you find that bit of code, you'll simply have to replace 'auto' with your domain.
        So if your domain was- 'example.com', it would be -
        ga('create', '<?php echo $uid; ?>', 'www.example.com');
    4. Bam! In 24 hours your site will be enabled for Interest and Demographic reports on Google Analytics

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