I want to thank the author of the Custom Field Template plugin for making a very useful tool, but:
1) some documentation on using the format area is really necessary.
2) documentation on CALLING the fields from a WordPress template (not the CFT itself). FYI, I ended up using C2C's get_custom() function in my theme's custom Page template rather than struggle... the whole idea is to hide any possibility of the page editor being able to remove or affect the markup.
Other than that, I love it. It really makes it easier to create an admin page that is intuitive to non-WP folks.