A few days ago My alexa ranking starting to increase...dramatically and I could not figure out why until I looked back at a few posts.
I discovered there "are" words that are set as links, such as the word 'are' in the sentence and when I hover over it...it's a link to something completely off topic and an advertisement to someone else's site.
This to me is some kind of malicious ad.
When I go to my source code of the page, the link isn't there but it is on the blog post live!
It's a hover over ad. Looks colorful but it's not my creation!