They don’t have to be DEV savvy, but write up something to say ‘This is how you upload images, this is how you insert them, this is how you write a post, a page, what’s the diff between posts and pages…’ and get them started.
They need to learn WP just like they needed to learn using MS Word. I phrase it that way for a reason. They had to learn how to use the tool. This is a new tool.
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