Support » Fixing WordPress » 301 re-direct adding "/"

  • Resolved Jeff F.


    I’ve been trying to figure out how I am getting a re-direct out of to adding the “/” at the end. An SEO firm has pointed out that they want to eliminate any redirects and since it happens for all my pages there are many. And looking at other sites with the same set up, a child theme of twentytwelve, it also occurs though I have added no code or redirect to the .htaccess file.

    M permalink are structured with /%postname%/

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  • Moderator James Huff


    Volunteer Moderator

    That’s how WordPress operates, and it’s the right way to do it.

    /test-preparation/ is the canonical URL, so /test-preparation issues a 301 redirect to that as /test-preparation/

    Google and every other major search engine is smart enough to know what a 301 permanent redirect means, it means pay no attention to /test-preparation and instead index /test-preparation/ It doesn’t mean anything negative whatsoever.

    On the other hand, the alternative would be to allow both /test-preparation/ *and* /test-preparation to coexist, which every major search engine will see as duplicate content and heavily penalize you.

    I strongly recommend re-evaluating any other advice this “SEO firm” has given you.


    James I can not tell you how much I appreciate your response. I have not felt good about many things that I was being given by this firm and and getting this solid information from some one I have seen and trusted on the boards is just fantastic.

    Thank you for taking the time to respond in a thorough and concise manner.

    Moderator James Huff


    Volunteer Moderator

    You’re welcome!

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