Targeting

Hey elvinf,

The plugin will automatically pull the page name (broken out by /), categories and tags for a given page/post/post type, and automatically set them at the page-level for targeting.

For example: The key:value pair for targeting a tag “Chocolate” would be category=chocolate or for example.com/about-us/ would be ‘page=about-us`.

Here are some example screenshots:

Creating category key: http://www.chriswgerber.com/assets/uploads/2015/08/creating-targeting-key.png

Setting category value: http://www.chriswgerber.com/assets/uploads/2015/08/category-is-chocolate.png

Elvin, I’ll look into that!

Right now, it’s set up to pass values at the page level, so you can feed any targeting you want by adding to the object before it’s sent to javascript. However, that doesn’t include targeting for individual positions. It is part of my plan to add the ability to set targeting values to individual positions, as well. Overall, I want it to be blazingly simple to setup for people who don’t need much, and still provide options for people looking for more.

If you want to add additional page-level targetin, there’s a filter called pre_dfp_ads_to_js that contains the data needed to setup the ad positions. To filter in new targeting, you would add a key to the “page_targeting” along with an array of values.

Example:

add_filter( 'pre_dfp_ads_to_js', function( $dfp_ads ) { 

	$dfp_ads->page_targeting['custom_key'] = array('of', 'values');

	return $dfp_ads;
} );

Thanks! Glad you find it useful.

Development for the plugin is done on Github (https://github.com/ThatGerber/dfp-ads) if you’re curious about following or would like to submit this as a feature request.