{"id":238637,"date":"2025-06-30T09:18:49","date_gmt":"2025-06-30T09:18:49","guid":{"rendered":"https:\/\/wordpress.org\/plugins\/edenpersona-connector-analytics\/"},"modified":"2026-04-05T00:42:44","modified_gmt":"2026-04-05T00:42:44","slug":"edenpersona-connector-analytics","status":"publish","type":"plugin","link":"https:\/\/wordpress.org\/plugins\/edenpersona-connector-analytics\/","author":23313256,"comment_status":"closed","ping_status":"closed","template":"","meta":{"version":"1.4.2","stable_tag":"1.4.2","tested":"6.8.5","requires":"5.0","requires_php":"7.4","requires_plugins":null,"header_name":"EdenPersona - Connector & Analytics","header_author":"EdenPersona","header_description":"Synchronizes anonymized WooCommerce sales data with EdenPersona for AI-powered customer insights and analytics.","assets_banners_color":"a4cdd9","last_updated":"2026-04-05 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Evolution (Premium)\n* <strong>Real Time Notifications<\/strong> when occurs unusual behaviors\n* <strong>Customer Evolution Monitoring<\/strong> to identify potential issues<\/p>\n\n<p><strong>\ud83c\udfaf NEW in v1.2.0: Persona Campaign Analytics (Premium)<\/strong>\n* <strong>Persona Campaign Tracking<\/strong>: Monitor conversion rates and performance for each persona\n* <strong>UTM Campaign Analytics<\/strong>: Track marketing campaign effectiveness by persona\n* <strong>Conversion Rate Analysis<\/strong>: See which personas convert best and optimize accordingly\n* <strong>Revenue per Persona<\/strong>: Analyze which personas generate the most revenue\n* <strong>Campaign ROI Insights<\/strong>: Measure return on investment for persona-targeted campaigns<\/p>\n\n<p><strong>\ud83c\udfaf NEW in v1.1.0: Customer Journey Analytics (Premium)<\/strong>\n* <strong>Complete Customer Journey Tracking<\/strong>: Track every step of your customers' path to purchase\n* <strong>Entry Page Analysis<\/strong>: Discover which pages convert best as entry points\n* <strong>Popular Journey Paths<\/strong>: Identify the most successful customer navigation patterns\n* <strong>Category Exploration Insights<\/strong>: See which product categories drive the most engagement\n* <strong>Interactive Journey Visualization<\/strong>: Beautiful charts and analytics for journey optimization<\/p>\n\n<p><strong>\ud83c\udd93 FREE Analytics Features (No subscription required):<\/strong><\/p>\n\n<ul>\n<li><strong>Advanced Analytics Dashboard<\/strong>: Complete revenue trends, top products, and customer insights  <\/li>\n<li><strong>Smart Customer Segmentation<\/strong>: Identify VIP customers, dormant clients, and purchasing patterns  <\/li>\n<li><strong>Customer Intelligence<\/strong>: Purchase frequency analysis, retention metrics, and geographic distribution  <\/li>\n<li><strong>Configurable Dormancy Thresholds<\/strong>: Set custom timeframes to identify inactive customers  <\/li>\n<li><strong>CSV Export<\/strong>: Export customer lists for marketing campaigns  <\/li>\n<li><strong>Multi-language Support<\/strong>: Full French translation included  <\/li>\n<li><strong>Automated Data Synchronization<\/strong>: Sync your WooCommerce data with EdenPersona's AI platform<\/li>\n<li><strong>Customer Journey Analytics<\/strong>: Complete journey tracking and path analysis<\/li>\n<li><strong>Persona Campaign Analytics<\/strong>: Track UTM campaigns and persona performance  <\/li>\n<\/ul>\n\n<p>On EdenPersona, you'll find:<br \/>\n* <strong>AI-Powered Customer Personas<\/strong>: Generate detailed buyer personas based on real purchase behavior<br \/>\n* <strong>Interactive Persona Chat<\/strong>: Converse with AI-powered customer personas<br \/>\n* <strong>Strategic Marketing Advice<\/strong>: AI-driven recommendations for customer retention and growth<br \/>\n* <strong>Geographic Context Analysis<\/strong>: AI insights on regional market differences<br \/>\n* <strong>Privacy-First Approach<\/strong>: Only anonymized data (hashed emails) is transmitted<\/p>\n\n<p><strong>\ud83d\udcca Complete Analytics Suite (FREE):<\/strong><\/p>\n\n<ul>\n<li>Revenue trends and growth analysis  <\/li>\n<li>Top-selling products, categories, and variations  <\/li>\n<li>Customer retention and acquisition metrics  <\/li>\n<li>Geographic sales distribution  <\/li>\n<li>Purchase frequency analysis  <\/li>\n<li>Promotional sensitivity insights  <\/li>\n<li>Cross-selling opportunities identification  <\/li>\n<li>Dormant customer identification and reactivation lists  <\/li>\n<\/ul>\n\n<p><strong>Perfect for:<\/strong><\/p>\n\n<ul>\n<li><strong>E-commerce store owners<\/strong> wanting professional analytics without monthly fees  <\/li>\n<li><strong>Marketing teams<\/strong> seeking data-driven customer insights, UTM campaign tracking, and persona performance analytics  <\/li>\n<li><strong>Store managers<\/strong> wanting to optimize their product offerings and customer retention  <\/li>\n<li><strong>Business owners<\/strong> looking for comprehensive WooCommerce analytics with optional AI upgrade<\/li>\n<li><strong>UX designers<\/strong> needing to understand customer navigation patterns and journey optimization<\/li>\n<li><strong>Growth hackers<\/strong> wanting to identify conversion bottlenecks and optimization opportunities<\/li>\n<\/ul>\n\n<p><strong>\ud83c\udfa5 See it in action:<\/strong>\n<a href=\"https:\/\/youtu.be\/Ea0jEVs4aV8\"><\/a><\/p>\n\n<p><strong>Security &amp; Privacy:<\/strong><\/p>\n\n<ul>\n<li>All customer data is anonymized using secure hashing  <\/li>\n<li>No personal information (names, addresses, etc.) is transmitted  <\/li>\n<li>GDPR and privacy-compliant data handling  <\/li>\n<li>Secure API token authentication  <\/li>\n<\/ul>\n\n<p><strong>\ud83d\udc8e EdenPersona Platform Integration (PREMIUM):<\/strong><\/p>\n\n<p>With an EdenPersona subscription, this plugin connects to the EdenPersona platform where you can:<br \/>\n* Create data-driven personas to identify and segment your customers<br \/>\n* Chat with AI-powered customer personas based on your actual data<br \/>\n* Get strategic marketing advice and customer barrier analysis<br \/>\n* Analyze geographic market differences with AI context<br \/>\n* Create targeted marketing campaigns with AI-driven insights  (soon)<\/p>\n\n<p><strong>Pricing<\/strong>: EdenPersona subscriptions start at $26\/month.<br \/>\nMore info: <a href=\"https:\/\/www.edenpersona.com\">https:\/\/www.edenpersona.com<\/a><\/p>\n\n<!--section=installation-->\n<p><strong>\ud83c\udd93 For FREE Analytics (immediate use):<\/strong>\n1. Upload the plugin files to the <code>\/wp-content\/plugins\/wp-edenpersona<\/code> directory, or install the plugin through the WordPress plugins screen directly.<br \/>\n2. Activate the plugin through the 'Plugins' screen in WordPress.<br \/>\n3. Navigate to WooCommerce &gt; EdenPersona to access your analytics dashboard.<br \/>\n4. Configure your customer dormancy threshold if needed.<br \/>\n5. Start analyzing your customer data immediately!<\/p>\n\n<p><strong>\ud83d\ude80 For PREMIUM AI Features (optional):<\/strong>\n1. Create an account at <a href=\"https:\/\/www.edenpersona.com\">https:\/\/www.edenpersona.com<\/a>.<br \/>\n2. Get your API token from your EdenPersona dashboard.<br \/>\n3. Enter your API token in the plugin settings.<br \/>\n4. Click \"Start Initial Synchronization\" to sync your historical orders.<br \/>\n5. Access AI-powered personas and insights on the EdenPersona platform.<\/p>\n\n<!--section=faq-->\n<dl>\n<dt id=\"do%20i%20need%20an%20edenpersona%20account%20to%20use%20this%20plugin%3F\"><h3>Do I need an EdenPersona account to use this plugin?<\/h3><\/dt>\n<dd><p>No! The plugin provides comprehensive analytics and customer insights for FREE without any account.<br \/>\nAn EdenPersona subscription ($26\/month+) is only required for premium AI features like persona chat and strategic advice. Visit <a href=\"https:\/\/www.edenpersona.com\">https:\/\/www.edenpersona.com<\/a> for premium features.<\/p><\/dd>\n<dt id=\"what%20data%20is%20sent%20to%20edenpersona%3F\"><h3>What data is sent to EdenPersona?<\/h3><\/dt>\n<dd><p><strong>For FREE analytics<\/strong>: No data is sent anywhere - everything stays on your WordPress server.<br \/>\n<strong>For PREMIUM AI features<\/strong>: Only anonymized order data including:<br \/>\n- Order totals and dates<br \/>\n- Products and categories\n- Hashed customer emails (not actual emails)<br \/>\n- Geographic data (city\/country) but not the actual address or IP.<\/p><\/dd>\n<dt id=\"is%20my%20customer%20data%20secure%3F\"><h3>Is my customer data secure?<\/h3><\/dt>\n<dd><p>Absolutely. We use secure hashing for all customer identifiers and transmit no personal information. The plugin is GDPR compliant.<\/p><\/dd>\n<dt id=\"can%20i%20customize%20the%20customer%20dormancy%20threshold%3F\"><h3>Can I customize the customer dormancy threshold?<\/h3><\/dt>\n<dd><p>Yes, you can set custom dormancy periods (30 days to 1 year) or use our intelligent auto-detection based on your business type.<\/p><\/dd>\n<dt id=\"what%20happens%20to%20my%20data%20if%20i%20deactivate%20the%20plugin%3F\"><h3>What happens to my data if I deactivate the plugin?<\/h3><\/dt>\n<dd><p>The plugin stops sending new data immediately. Your historical data on EdenPersona remains available in your account. You can ask the admin to delete it, in respect with GDPR.<\/p><\/dd>\n<dt id=\"does%20this%20work%20with%20woocommerce%20variations%3F\"><h3>Does this work with WooCommerce variations?<\/h3><\/dt>\n<dd><p>Yes, the plugin fully supports product variations and provides detailed variation-level analytics.<\/p><\/dd>\n<dt id=\"can%20i%20export%20customer%20lists%20for%20marketing%3F\"><h3>Can I export customer lists for marketing?<\/h3><\/dt>\n<dd><p>Yes! The FREE version includes full CSV export functionality for top customers and dormant customer reactivation campaigns - no subscription required.<\/p><\/dd>\n\n<\/dl>\n\n<!--section=changelog-->\n<h4>1.4.2<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Minor fixes and improvements.<\/li>\n<\/ul>\n\n<h4>1.4.1<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Improvement of cookie management.<\/li>\n<\/ul>\n\n<h4>1.4.0<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Minor fixes and improvements.<\/li>\n<\/ul>\n\n<h4>1.3.9<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Minor fixes and improvements.<\/li>\n<\/ul>\n\n<h4>1.3.8<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Minor fixes and improvements.<\/li>\n<\/ul>\n\n<h4>1.3.7<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Minor fixes and improvements.<\/li>\n<\/ul>\n\n<h4>1.3.6<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Minor fixes and improvements.<\/li>\n<\/ul>\n\n<h4>1.3.5<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Management of the new system of client friction notifications and client evolution in EdenPersona.<\/li>\n<\/ul>\n\n<h4>1.3.4<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Analysis of basket abandonment and checkout hesitations<\/li>\n<\/ul>\n\n<h4>1.3.3<\/h4>\n\n<ul>\n<li><strong>UPDATE<\/strong>: Accessibility improvements<\/li>\n<li><strong>UPDATE<\/strong>: UX and speed improvements<\/li>\n<li><strong>FIXED<\/strong>: Security improvements<\/li>\n<li><strong>FIXED<\/strong>: Minor fixes and improvements<\/li>\n<\/ul>\n\n<h4>1.3.2<\/h4>\n\n<ul>\n<li><strong>FIXED<\/strong>: UX improvements<\/li>\n<li><strong>FIXED<\/strong>: Security improvements<\/li>\n<\/ul>\n\n<h4>1.2.4<\/h4>\n\n<ul>\n<li>Minor fixes and improvements<\/li>\n<\/ul>\n\n<h4>1.2.3<\/h4>\n\n<ul>\n<li><strong>FIXED<\/strong>: Visit bug fixed<\/li>\n<li><strong>FIXED<\/strong>: Timezone fix<\/li>\n<\/ul>\n\n<h4>1.2.2<\/h4>\n\n<ul>\n<li><strong>FIXED<\/strong>: Journey bug fixed<\/li>\n<\/ul>\n\n<h4>1.2.1<\/h4>\n\n<ul>\n<li><strong>FIXED<\/strong>: Cache clearing tool<\/li>\n<li><strong>FIXED<\/strong>: Timezone fix<\/li>\n<li><strong>FIXED<\/strong>: Debug sessions<\/li>\n<li><strong>FIXED<\/strong>: Test sessions<\/li>\n<\/ul>\n\n<h4>1.2.0<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Persona Campaign Analytics (Premium feature)\n\n<ul>\n<li>Persona campaign tracking with UTM parameter monitoring<\/li>\n<li>Conversion rate analysis per persona for campaign optimization<\/li>\n<li>Revenue tracking per persona to identify high-value targets<\/li>\n<li>Interactive charts showing persona performance metrics<\/li>\n<li>Campaign ROI insights for data-driven marketing decisions<\/li>\n<\/ul><\/li>\n<li><strong>NEW<\/strong>: Enhanced UTM tracking system\n\n<ul>\n<li>Automatic capture of utm_persona, utm_source, utm_campaign parameters<\/li>\n<li>Session-based visit counting for accurate conversion rates<\/li>\n<li>Daily visit statistics with automatic cleanup of old data<\/li>\n<li>Secure persona data persistence to WooCommerce orders<\/li>\n<\/ul><\/li>\n<li><strong>IMPROVED<\/strong>: Better performance and security\n\n<ul>\n<li>WordPress coding standards compliance improvements<\/li>\n<li>Enhanced caching system for analytics data<\/li>\n<li>Improved error handling and user feedback<\/li>\n<li>Better nonce verification and security measures<\/li>\n<\/ul><\/li>\n<\/ul>\n\n<h4>1.1.9<\/h4>\n\n<ul>\n<li><strong>FIXED<\/strong>: Better handling of categories for the customer journey<\/li>\n<\/ul>\n\n<h4>1.1.8<\/h4>\n\n<ul>\n<li><strong>OPTIMIZED<\/strong>: Percentage of customers reading blog posts<\/li>\n<\/ul>\n\n<h4>1.1.7<\/h4>\n\n<ul>\n<li><strong>FIXED<\/strong>: Journey not recorded for delayed payments<\/li>\n<\/ul>\n\n<h4>1.1.6<\/h4>\n\n<ul>\n<li><strong>OPTIMIZED<\/strong>: Cleaned and more maintainable code<\/li>\n<\/ul>\n\n<h4>1.1.5<\/h4>\n\n<ul>\n<li><strong>FIXED<\/strong>: Customer journey is now only saved for completed orders<\/li>\n<\/ul>\n\n<h4>1.1.4<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Enhanced FunnelKit integration for customer journey tracking<\/li>\n<li><strong>NEW<\/strong>: Automatic detection of FunnelKit products on pages<\/li>\n<li><strong>NEW<\/strong>: Integration of FunnelKit products in category influence analysis<\/li>\n<li><strong>IMPROVED<\/strong>: Better tracking of FunnelKit offer, checkout, and landing pages<\/li>\n<\/ul>\n\n<h4>1.1.3<\/h4>\n\n<ul>\n<li><strong>FIXED<\/strong>: Duplication on some customer journeys<\/li>\n<\/ul>\n\n<h4>1.1.2<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: FunnelKit compatibility added (including upsell and order bump)<\/li>\n<li><strong>NEW<\/strong>: Custom type compatibility added for customer journey<\/li>\n<\/ul>\n\n<h4>1.1.1<\/h4>\n\n<ul>\n<li><strong>IMPROVED<\/strong>: Enhanced French translation coverage for Customer Journey Analytics section<\/li>\n<li><strong>FIXED<\/strong>: Minor bug fixes and translation improvements<\/li>\n<\/ul>\n\n<h4>1.1.0<\/h4>\n\n<ul>\n<li><strong>NEW<\/strong>: Customer Journey Analytics (Premium feature)\n\n<ul>\n<li>Complete customer journey tracking from entry to purchase<\/li>\n<li>Entry page analysis to identify best converting entry points<\/li>\n<li>Popular journey paths visualization with conversion rates<\/li>\n<li>Category exploration insights with interactive charts<\/li>\n<li>Journey filtering by content type (products, posts, pages, archives)<\/li>\n<\/ul><\/li>\n<li><strong>NEW<\/strong>: GDPR Compliance Tools\n\n<ul>\n<li>Built-in privacy policy templates for EdenPersona integration<\/li>\n<li>Cookie classification guidance (necessary vs analytics)<\/li>\n<li>Implementation tips for privacy compliance<\/li>\n<\/ul><\/li>\n<li><strong>IMPROVED<\/strong>: Enhanced analytics dashboard with better performance<\/li>\n<li><strong>IMPROVED<\/strong>: Better error handling and user feedback<\/li>\n<li><strong>FIXED<\/strong>: Various UI\/UX improvements and bug fixes<\/li>\n<\/ul>\n\n<h4>1.0.0<\/h4>\n\n<ul>\n<li>Initial release  <\/li>\n<li><strong>FREE Features<\/strong>: Complete customer analytics dashboard  <\/li>\n<li><strong>FREE Features<\/strong>: Revenue and product trend analysis  <\/li>\n<li><strong>FREE Features<\/strong>: Customer segmentation and frequency analysis  <\/li>\n<li><strong>FREE Features<\/strong>: Geographic sales distribution analysis  <\/li>\n<li><strong>FREE Features<\/strong>: CSV export functionality for marketing  <\/li>\n<li><strong>FREE Features<\/strong>: Configurable dormancy thresholds  <\/li>\n<li><strong>FREE Features<\/strong>: Multi-language support (French included)  <\/li>\n<li><strong>PREMIUM Features<\/strong>: EdenPersona integration for AI-powered insights  <\/li>\n<li><strong>PREMIUM Features<\/strong>: Automated data synchronization  <\/li>\n<li>Privacy-compliant data handling for all features<\/li>\n<\/ul>","raw_excerpt":"Advanced WooCommerce analytics with AI-powered customer insights and comprehensive customer journey 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