WC Custom Add to Cart labels


This plugin lets you customize the “add to cart” button labels on single product pages (per product type) and also on archive/shop page (per product type)

Single products

  • Simple products
  • Variable products
  • Grouped products
  • External products
  • Bookable products

Archive pages

  • Simple products
  • Variable products
  • Grouped products
  • External products
  • Bookable products


  • Compatible with latest WooCommerce (3.0.0 and up)
  • Supports ASCII special characters in labels
  • Supports Unicode characters in labels
  • Supports HTML5 characters in labels
  • Supports Emojis in labels (http://getemoji.com/ and http://www.copypastecharacter.com/emojis)


  • Settings
  • Shop page
  • Single product page


  1. Download the plugin & install it to your wp-content/plugins folder (or use the Plugins menu through the WordPress Administration section)
  2. Activate the plugin
  3. Navigate to ** WooCommerce > Settings > Products > Change “add to cart” labels **.
  4. Customise your labels.
  5. Save and enjoy!


Q: How do I use special characters / emojis in my label?

A: Copy / paste them into the label field

Q: Where can I find emojis to use in my label?

A: See: Getemoji and Copypastecharacter

Q: Where can I go if I find an issue or want to recommend a feature?

A: You can submit a issues / feature requests on the Public GitHub Repository.


April 26, 2019
I added this plugin after some custom functions got deprecated by woocommerce update. Would be much cool if could change 'Add to Cart' depending if something is is Virtual / Downloadable or by Product Category - These are the distinctions that would really make the site seem more human friendly.
July 26, 2018
What good is it to change the text from "Add to cart" to "Get more info" on the archive page, when you can't change the functionality? Clearly, nothing, so this plugin did not accomplish my goal of getting a button that said "get more info" and then link to the product page. If all you want to do is change the text to say "Buy now" instead of "Add to cart," then it works just fine. So 3 stars from me as an average between 5 stars for one group who just want to change text and 0 for others like me.
May 26, 2018
I am setting up a store and this was super helpful for changing my buttons names, on pages and when showing a couple via short codes, thank you!
Read all 10 reviews

Contributors & Developers

“WC Custom Add to Cart labels” is open source software. The following people have contributed to this plugin.




  • first release


  • added support for bookable products