Title: Taseli Author: taseli Published: November 4, 2026 Last modified: November 4, 2026 --- Search plugins ![](https://ps.w.org/taseli/assets/banner-772x250.png?rev=3783518) ![](https://ps.w.org/taseli/assets/icon-256x256.png?rev=3783518) # Taseli By [taseli](https://profiles.wordpress.org/taseli/) [Download](https://downloads.wordpress.org/plugin/taseli.1.0.1.zip) * [Details](https://wordpress.org/plugins/taseli/#description) * [Reviews](https://wordpress.org/plugins/taseli/#reviews) * [Installation](https://wordpress.org/plugins/taseli/#installation) * [Development](https://wordpress.org/plugins/taseli/#developers) [Support](https://wordpress.org/support/plugin/taseli/) ## Description [Taseli](https://taseli.co.il) is an AI campaigner. It plans, builds and runs your ads on Google, Meta (Facebook and Instagram) and TikTok, makes the creatives, and reports back in plain language. An ad report says “clicks”. Your store says “orders”. This free plugin connects the two, so Taseli spends where the money comes from. #### What you get in Taseli * **Sales next to ad spend.** Your store’s orders and revenue, and the part that came from Google, Meta and TikTok ads. * **Ads that know your store.** Taseli reads your published products and prices when it plans and builds ads. * **Fresh numbers.** Taseli reads once a day, and again soon after a new order or a product change. #### What the plugin does on your site * **Connects in one click.** Click “Connect to Taseli”, sign in to Taseli and pick your business. No WordPress password or Application Password is created or shared. * **Gives read-only access.** Taseli reads basic site details and, with WooCommerce, orders and published products, through the plugin’s own signed endpoints. It never sees customers’ names, emails, phone numbers or addresses. * **Allows no remote administration.** Taseli cannot log in, manage users, install or change plugins or themes, edit code, or publish or edit your content. It can change only this plugin’s own settings: sales tracking on or off, its tracking key, and the business name shown in Settings › Taseli. * **Tracks sales (optional).** A small script records which ad brought each visit and order (UTM values and ad click ids such as gclid, fbclid and ttclid). Click ids are also saved on each WooCommerce order. * **Waits for consent.** Nothing runs until you connect. Tracking follows the WP Consent API and common cookie banners (Complianz, CookieYes, Cookiebot, Cookie Notice). Works on plain WordPress and on WooCommerce, including the Cart and Checkout blocks and High-Performance Order Storage (HPOS). The plugin is free. A Taseli account is needed to use it; plans and billing are handled only on [taseli.co.il](https://taseli.co.il). The plugin has no paid features, license keys or upsells. ### External services This plugin connects to **Taseli** (https://taseli.co.il), a service run by Taseli. It is needed for the plugin’s only purpose: letting your Taseli account measure and manage your ads for this site. Nothing is sent before an administrator clicks“ Connect to Taseli”. 1. **Connecting.** When an administrator clicks “Connect to Taseli”, the browser opens` https://taseli.co.il/connect/wordpress` with this site’s address, its REST API address, the plugin version, whether WooCommerce is active, and two one-time values for this connection (a random state and a hash of a random verifier). After the administrator signs in to Taseli and picks a business, Taseli sends the browser back to this site with a one-time code. The site then sends that code, the verifier and its address to `https://taseli.co.il/api/wordpress/exchange` and receives a key made for this site only. The key is stored in this site’s options and never shown or sent anywhere. 2. **Reading.** Taseli calls this site’s `/wp-json/taseli/v1/` endpoints, each request signed with that key (HMAC-SHA256 with a timestamp and a one-time nonce, so a request cannot be replayed). They answer with: site name, address, language, time zone, currency, the WordPress, WooCommerce and plugin versions and the SEO plugin in use; with WooCommerce, orders (date, status, totals, tax, shipping, refunds, products bought, customer id number, and the Taseli and WooCommerce attribution fields saved on the order) and published products (name, price, SKU, link, main image, stock status). Order billing and shipping details are never included. Taseli reads once a day and soon after a change (see 3). 3. **Change notices (WooCommerce).** When an order or a product is created or changed, the plugin sends `https://taseli.co.il/api/wordpress/nudge` a signed request containing only the word “orders” or “products” (at most once every 10 minutes each), so Taseli reads the new totals soon. On Disconnect it sends “disconnect” the same way. 4. **Sales tracking (optional, off until you or Taseli switch it on; you can switch it off in Settings › Taseli).** On the public site, after the visitor gives marketing consent (when a consent tool is present), the plugin’s script sends small events to `https://taseli.co.il/api/wordpress/pixel`: page views, product views, add to cart, checkout start and purchases. Each event contains: the site’s tracking key, event name, time, page address with only marketing parameters (UTM values and ad click ids), referring site’s domain, page type, an anonymous random visitor id and session id, the ad click ids and UTM values, Meta’s `_fbp`/`_fbc` and TikTok’s` _ttp` browser ids when present, and for store events the product ids, quantities, prices, order id, order value and currency. Purchases are sent from your server, once per order. No names, emails, phone numbers, addresses or IP-based profiles are created by the plugin. 5. **Cookies set on visitors’ browsers** (first-party, only after consent): `_taseli_attr`( UTM values and click ids, 90 days), `_taseli_vid` (anonymous visitor id, 90 days),` _taseli_sid` (session, 30 minutes), `_fbp` and `_fbc` (Meta browser and click ids, 90 days). Taseli terms of service: https://taseli.co.il/he/legal/terms Taseli privacy policy: https://taseli.co.il/he/legal/privacy ## Screenshots [⌊Settings › Taseli: exactly what Taseli can read, what it can change and what it cannot, and one button to connect.⌉⌊Settings › Taseli: exactly what Taseli can read, what it can change and what it cannot, and one button to connect.⌉[ Settings › Taseli: exactly what Taseli can read, what it can change and what it cannot, and one button to connect. [⌊On taseli.co.il: sign in and pick the business this site belongs to.⌉⌊On taseli. co.il: sign in and pick the business this site belongs to.⌉[ On taseli.co.il: sign in and pick the business this site belongs to. [⌊Connected. The sales tracking switch is in the same place.⌉⌊Connected. The sales tracking switch is in the same place.⌉[ Connected. The sales tracking switch is in the same place. [⌊In Taseli: store sales next to ad spend, split by Google, Meta and TikTok (example numbers).⌉⌊In Taseli: store sales next to ad spend, split by Google, Meta and TikTok( example numbers).⌉[ In Taseli: store sales next to ad spend, split by Google, Meta and TikTok (example numbers). [⌊Sales tracking waits for the visitor's consent and sends no names, emails, phone numbers or addresses.⌉⌊Sales tracking waits for the visitor's consent and sends no names, emails, phone numbers or addresses.⌉[ Sales tracking waits for the visitor’s consent and sends no names, emails, phone numbers or addresses. ## Installation 1. In WordPress, go to Plugins › Add New, search for “Taseli”, then install and activate. Or upload the plugin zip under Plugins › Add New › Upload Plugin. 2. Go to Settings › Taseli. The screen lists exactly what Taseli can read and change. Click **Connect to Taseli**. 3. Sign in to Taseli (or create an account) and pick your business. 4. You’re back on Settings › Taseli and it says “Connected to” your business. Switch sales tracking on there if you want it. ## FAQ ### Is the plugin free? Yes. The plugin is free and has no paid features. Taseli plans are bought only on taseli.co.il. ### Do I need WooCommerce? No. On a regular WordPress site Taseli measures visits and leads. With WooCommerce it also reads order totals and products and measures sales. ### What access does Taseli get? Read-only access to basic site details and, with WooCommerce, order totals and published products, through the plugin’s own endpoints. Every request must be signed with the key made for your site. Taseli has no WordPress user, password or Application Password, and cannot change anything on your site except this plugin’s own settings. Click Disconnect in Settings › Taseli and the key is deleted. ### I connected with version 1.0.0. What changes? Version 1.0.0 connected with a WordPress Application Password. Version 1.0.1 no longer uses one. Click **Connect again** in Settings › Taseli: Taseli switches to the new read-only access and deletes its old application password. You can also delete it yourself under Users › Profile › Application Passwords (it is named “Taseli”). ### Does the tracking need cookie consent? The script checks the WP Consent API and the common cookie banners (Complianz, CookieYes, Cookiebot, Cookie Notice, CookieLawInfo). When one of them is present, nothing is stored or sent until the visitor allows marketing cookies. With no consent tool on the site, tracking runs; developers can require consent with `add_filter( 'taseli_consent_default',' __return_false' );`. ### Does it slow down my site? No. The script is small, loads deferred in the footer, and sends events in the background. It loads no third-party scripts. ### What happens when I uninstall? The plugin’s settings and its key are deleted. Click ids saved on past orders stay, because they are part of your store’s sales history. ## Reviews There are no reviews for this plugin. ## Contributors & Developers “Taseli” is open source software. The following people have contributed to this plugin. Contributors * [ taseli ](https://profiles.wordpress.org/taseli/) [Translate “Taseli” into your language.](https://translate.wordpress.org/projects/wp-plugins/taseli) ### Interested in development? [Browse the code](https://plugins.trac.wordpress.org/browser/taseli/), check out the [SVN repository](https://plugins.svn.wordpress.org/taseli/), or subscribe to the [development log](https://plugins.trac.wordpress.org/log/taseli/) by [RSS](https://plugins.trac.wordpress.org/log/taseli/?limit=100&mode=stop_on_copy&format=rss). ## Changelog #### 1.0.1 * Connecting no longer uses WordPress Application Passwords. Taseli now reads only through the plugin’s own signed, read-only endpoints (per-site key, HMAC signature, timestamp and nonce) and can change only the plugin’s own settings. * Removed the SEO title and description editing endpoint. * The settings screen lists exactly what Taseli can read and change. * Translations now come from translate.wordpress.org (bundled .po/.mo files removed). #### 1.0.0 * First release. ## Meta * Version **1.0.1** * Last updated **16 hours ago** * Active installations **Fewer than 10** * WordPress version ** 6.2 or higher ** * Tested up to **7.1.4** * PHP version ** 7.4 or higher ** * Tags * [conversion tracking](https://wordpress.org/plugins/tags/conversion-tracking/) [Facebook Ads](https://wordpress.org/plugins/tags/facebook-ads/)[google ads](https://wordpress.org/plugins/tags/google-ads/) [Tiktok](https://wordpress.org/plugins/tags/tiktok/)[woocommerce](https://wordpress.org/plugins/tags/woocommerce/) * [Advanced View](https://wordpress.org/plugins/taseli/advanced/) ## Ratings No reviews have been submitted yet. [Your review](https://wordpress.org/support/plugin/taseli/reviews/#new-post) [See all reviews](https://wordpress.org/support/plugin/taseli/reviews/) ## Contributors * [ taseli ](https://profiles.wordpress.org/taseli/) ## Support Got something to say? Need help? [View support forum](https://wordpress.org/support/plugin/taseli/)