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ROI SEO (Return on Investment, Search Engine Optimization) is a plugin that lets you customize and format SEO boosting HTML tags

  1. Install or manually upload /roi_seo/ to the /wp-content/plugins/ directory
  2. Activate the plugin through the 'Plugins' page in your WordPress WP-Admin
  3. Still in WP-Admin, Navigate to “Settings” > “Search Engine Optimization” to configure title formatting and other options

All themes are written differently and some theme's don't adhere to using wordpress hooks for overwriting. So this plugin can either automatically adds the tags to the website, or, you manually add them to a theme with 1 function. Use one of the following below

Manually (Default)

  1. In your theme’s header.php file, remove/comment-out any instances similar to: <title>..</title>, <meta name=’description’ .. />, <meta name=’keywords’ .. />
  2. Still in header.php below <head>, place the following: <?php if (function_exists('roi_seo')) roi_seo(); ?>
  3. Save


  1. In WP-Admin, navigate to “Settings” > “Search Engine Optimization”
  2. Under "Options" at the bottom, select "Automatic"
  3. If your theme was written correctly the tags should appear on the site. (If you're seeing duplicates of tags, or none, see FAQ or try manual).

Requires: 3.2 or higher
Compatible up to: 4.0.8
Last Updated: 2014-12-10
Active Installs: 800+


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