Title: Onefeed Tracking and Feed Toolkit
Author: Richard Wyatt
Published: <strong>September 29, 2026</strong>
Last modified: September 30, 2026

---

Search plugins

![](https://ps.w.org/onefeed-tracking-and-feed-toolkit/assets/banner-772x250.png?
rev=3721838)

![](https://ps.w.org/onefeed-tracking-and-feed-toolkit/assets/icon-256x256.gif?rev
=3721838)

# Onefeed Tracking and Feed Toolkit

 By [Richard Wyatt](https://profiles.wordpress.org/onefeed/)

[Download](https://downloads.wordpress.org/plugin/onefeed-tracking-and-feed-toolkit.1.0.1.zip)

 * [Details](https://wordpress.org/plugins/onefeed-tracking-and-feed-toolkit/#description)
 * [Reviews](https://wordpress.org/plugins/onefeed-tracking-and-feed-toolkit/#reviews)
 *  [Installation](https://wordpress.org/plugins/onefeed-tracking-and-feed-toolkit/#installation)
 * [Development](https://wordpress.org/plugins/onefeed-tracking-and-feed-toolkit/#developers)

 [Support](https://wordpress.org/support/plugin/onefeed-tracking-and-feed-toolkit/)

## Description

Thanks for looking at the Onefeed Integration App. This plugin has 2 main parts.
Firstly it creates a Onefeed compatible product feed export for ingesting into the
Onefeed platform. The other element of this plugin is to add the Onefeed tracking
code to the site. This is a vital part of the service and allows for tracking all
paid traffic to your site.

Onefeed is an advertising platform to assist e-commerce advertisers gain better 
results from Google and Bing advertising. Onefeed’s platform has 2 major benefits.

Firstly we have a feed management and optimisation module that gives users full 
visibility and control over their product data. This app generates a product feed
from your inventory database in a format that is easily digested into the Onefeed
platform. This app builds the feed using all your product data and pushes the feed
onto a url. The app will automatically update your feed every few hours. The data
exported is the essential product information for Google and Bing to use their product
advertising services. The data is things like product titles, prices, descriptions
etc. No sensitive data is exported in the feed that anyone would consider a breach
of GDPR

The second element of this app is to implement the Onefeed tracking code onto the
site’s pages and also the checkout process. Onefeed’s goal is to independently track
clicks and sales on your site and report the data back through the Onefeed management
platform. The tracking tags that this app generates connects through the Onefeed
tracking API and gives you intelligent performance reporting of all items purchased
in each basket. Details on the data collected is outlined below.

3rd Party Data and Integration Information

Onefeed is a 3rd Party in the WordPress eco-system. We are an advertising management
platform that uses data from your WordPress / Woo-commerce website to help you manage
your advertising campaigns on platforms like Google and Bing. If you choose to install
the Onefeed tracking in the app this will have 2 basic elements. The first element
will add tracking code to the site. This will allow Onefeed to report clicks on 
items in your advertising. The data is collected through the API. The second part
of the Onefeed tracking is the order / purchase data. The Onefeed tracking will 
collect the following purchase information for each conversion:

 * Order ID
 * Order Amount
 * Item(s) Purchased
 * New customer flag
 * Customer ID

Please note that in the checkout no personal data is processed. We don’t record 
any payment information nor do we look for or process any personal information.

There are 2 tracking Tags that are implemented in the Onefeed tracking:

Tag 1:
 https://tracking.onefeed.co.uk/c.js The c.js is a cookie-based tracking 
solution and requires consent from a user before any data is transferred through
the API call.

Tag 2:
 https://tracking.onefeed.co.uk/hf.min.js This tag is a cookie-less tracking
code that simply records data for a user that is GDPR compliant as no data is stored
on the user’s machine. This doesn’t require consent and is the back-up in case the
above tracking is blocked or consent is not granted.

## Screenshots

[⌊Homescreen showing the level of reporting and depth that the data goes to. This
is just the overview page.⌉⌊Homescreen showing the level of reporting and depth 
that the data goes to. This is just the overview page.⌉[

Homescreen showing the level of reporting and depth that the data goes to. This 
is just the overview page.

[⌊Performance view showing month over month change by datapoint⌉⌊Performance view
showing month over month change by datapoint⌉[

Performance view showing month over month change by datapoint

[⌊Detailed campaign AI overview showing opportunities and issues.⌉⌊Detailed campaign
AI overview showing opportunities and issues.⌉[

Detailed campaign AI overview showing opportunities and issues.

## Installation

 1. There are 2 ways to implement this app. The first is through the plugins list. 
    The other way is to upload the zip file through the WordPress plugins directory
    in your admin.
 2. Click Activate Plugin.
 3. Once the app has been installed please go to the ‘Onefeed Toolkit’ Settings. In
    here please add your SSID. The SSID is your Onefeed tracking ID. This is a number
    hyphen number format such as ‘145-1’ – please add this in the SSID box. Click Save
    Settings.
 4. Click the menu item for ‘Feed Export’ in the Onefeed Toolkit Navigation.
 5. In here please choose your feed export type – either XML or CSV.
 6. Select a time for the feed to automatically update – usually early morning is perfect.
 7. Click Save Settings.

## FAQ

### How is the tracking implemented?

The tracking is automatically implemented when the plugin is added to your store.
The landing page scripts and the checkout tracking are installed through the plugin
automatically.

### Can I view my feed?

The feed urls are generated on your local FTP location and are in the folder system–
wp-content/uploads/onefeed. All Feeds now have a token to load the feed. Without
the pre-generated token the feed urls will give an error. This avoids anyone externally
calling the feed url and getting all the feed data.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Onefeed Tracking and Feed Toolkit” is open source software. The following people
have contributed to this plugin.

Contributors

 *   [ Richard Wyatt ](https://profiles.wordpress.org/onefeed/)

[Translate “Onefeed Tracking and Feed Toolkit” into your language.](https://translate.wordpress.org/projects/wp-plugins/onefeed-tracking-and-feed-toolkit)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/onefeed-tracking-and-feed-toolkit/),
check out the [SVN repository](https://plugins.svn.wordpress.org/onefeed-tracking-and-feed-toolkit/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/onefeed-tracking-and-feed-toolkit/)
by [RSS](https://plugins.trac.wordpress.org/log/onefeed-tracking-and-feed-toolkit/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.0.1

 * Feed exports are now written to disk row by row instead of being built entirely
   in memory. Large catalogues no longer exhaust PHP’s memory limit on low-memory
   hosting. Feed output is unchanged.
 * Fixed a fatal error on the order confirmation page when an order contained a 
   line item with a quantity of zero.

#### 1.0.0

 * Initial release.

## Meta

 *  Version **1.0.1**
 *  Last updated **20 hours ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 6.0 or higher **
 *  Tested up to **7.1.2**
 *  PHP version ** 7.4 or higher **
 * Tags
 * [conversion tracking](https://wordpress.org/plugins/tags/conversion-tracking/)
   [google shopping](https://wordpress.org/plugins/tags/google-shopping/)[merchant center](https://wordpress.org/plugins/tags/merchant-center/)
   [product feed](https://wordpress.org/plugins/tags/product-feed/)[woocommerce](https://wordpress.org/plugins/tags/woocommerce/)
 *  [Advanced View](https://wordpress.org/plugins/onefeed-tracking-and-feed-toolkit/advanced/)

## Ratings

No reviews have been submitted yet.

[Your review](https://wordpress.org/support/plugin/onefeed-tracking-and-feed-toolkit/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/onefeed-tracking-and-feed-toolkit/reviews/)

## Contributors

 *   [ Richard Wyatt ](https://profiles.wordpress.org/onefeed/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/onefeed-tracking-and-feed-toolkit/)