Description
GET ACTIONABLE INSIGHTS ON YOUR WEBSITE VISITORS
The Marketing Insights plugin gathers data from your website and provides behavioral analysis as a report to aid in making better marketing decisions.
HOW THE MARKETING INSIGHTS PLUGIN WORKS
This plugin utilizes a tracking pixel to gather website visitor data and reports on it in the Marketing Insights tab. This works very similar to how Google Analytics is installed. The difference is the depth of data you receive about your website visitors.
Once the plugin is installed and activated, you’ll have access to an overview report as well as access to well over 40 additional reports in our full reporting platform. This is accessible by clicking the “View All Reporting” button.
FREE REPORTS FROM MARKETING INSIGHTS
Here are just a few of the free reports you will get with the Marketing Insights plugin:
- Demographic: Age, Gender, Number of Children, Language, Size of Home, Home Value, Length of Residence, Education, and more.
- Psychographic: Lifestyle, Feelings, Affluence, Social Attributes, Political Views, Charity, and more.
- Behavioral: Leisure Activities, Travel and Vacation Activities, Types of Cuisine Eaten, Consumer Goods Purchased, and more.
- Firmographic: Business Industry, Size of Business, Roles within Business, Annual Revenue, Purchase Intent, and more.
LEARN MORE ABOUT MARKETING INSIGHTS
Screenshots
Sample Behavioral Insights 
Sample Demographic Insights 
Sample Psychographic Insights 
Sample Firmographic Insights
FAQ
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What does the tracking pixel do?
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The tracking pixel is installed in the head tag of your website and record website behavior information, we then gather the data from the website pixel and report it to you.
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How long does the tracking pixel gather data for?
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As long as the pixel is installed. If you wish to cease data gathering, just simply uninstall the plugin and it will automatically uninstall the pixel.
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When can I expect to see data from my website?
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Our plugin will show you a high level digest of your top behaviors once you have received a minimum of 500 visitors.
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How do I view more insights?
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From the Marketing Insights tab in the WP admin you can click View All Reporting button to see all the behaviors and customer data tracked for you.
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What can I do with this data?
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Our goal with releasing this information to you is to provide you with a detailed view of your ideal customer. With that information you can make better decisions for reaching that customer effectively.
Reviews
Contributors & Developers
“Marketing Insights” is open source software. The following people have contributed to this plugin.
Contributors
Translate “Marketing Insights” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
1.0
Initial release tested up to 6.1.1
1.0.2
Authentication service updated to accomodate greater variance in server configuration and reduce dependencies for enhanced security
1.0.6
Updated rendering of admin page to accomodate a wider range of server configurations