Title: MailPoet – Newsletters, Email Marketing, and Automation Author: MailPoet Published: October 28, 2016 Last modified: April 1, 2026 --- Search plugins ![](https://ps.w.org/mailpoet/assets/banner-772x250.png?rev=3284564) ![](https://ps.w.org/mailpoet/assets/icon-256x256.png?rev=3284564) # MailPoet – Newsletters, Email Marketing, and Automation By [MailPoet](https://profiles.wordpress.org/mailpoet/) [Download](https://downloads.wordpress.org/plugin/mailpoet.5.22.4.zip) * [Details](https://wordpress.org/plugins/mailpoet/#description) * [Reviews](https://wordpress.org/plugins/mailpoet/#reviews) * [Development](https://wordpress.org/plugins/mailpoet/#developers) [Support](https://wordpress.org/support/plugin/mailpoet/) ## Description Use MailPoet to create, send, manage, and grow your email marketing campaigns – all without leaving your WordPress dashboard. Our newsletter builder integrates perfectly with WordPress so any website owner can create beautiful emails from scratch, or by using our responsive templates that display flawlessly across all devices. Schedule your newsletters, send them right away, or set up new blog post notifications to send automatically, in just a few clicks. Trusted by 500,000 WordPress websites since 2011. **With a free plan to get started, and scaling paid plans with enhanced functionality available, MailPoet is an email marketing solution suitable for both beginners and proficient email marketers.** [Visit our website for more information on plans and pricing](https://www.mailpoet.com/) #### All features * Create and add a newsletter subscription form to your website * Manage your subscribers and subscriber lists in WordPress * Build and send newsletters with WordPress * Create automatic emails to send new post notifications * Send automated welcome emails * Behavior and interest-based subscriber segmentation options * Pre-built and customizable email and subscription form templates * Multiple subscription form placements: below pages, fixed bar, popup, slide-in, shortcode, on exit intent * WooCommerce emails: abandoned cart, first purchase, specific product, product category, order status change, review added * Customize WooCommerce transactional emails * Automate subscriber management (add/remove from list, add/remove tags, update subscriber data) (paid plan required) * Create custom automation triggers and actions (paid plan required) * Branch your automations with if/else conditions to improve engagement (paid plan required) * Reliable email delivery with MailPoet Sending Service (available for free – plan required) * Basic engagement statistics (available for free) and detailed engagement statistics( paid plan required) * Multi-condition segmentation (paid plan required) * Google Analytics integration (paid plan required) * Support via our Knowledge Base and Community Forums (available for free), and Priority Customer Support (paid plan required). #### Why choose MailPoet * Easy to use WordPress newsletter builder * Beautiful templates that work perfectly across all devices * No configuration needed: works out of the box * Manage everything within your WordPress dashboard * Higher delivery rates with the MailPoet Sending Service * GDPR compliant * Free plan for small senders or those just starting out * Advanced functionality available to help achieve growth. #### WooCommerce emails Promote your business, sell more products, and enhance your customer service with MailPoet’s WooCommerce features. Use the automated email options to: * Welcome your new customers when they make their first purchase * Upsell by sending emails to customers who purchased a specific product or from a specific product category * Convert more customers by sending a series of abandoned cart emails * Re-engage customers who haven’t made a purchase in a while with personalized offers (paid plan required) * Follow up with customers who left a review to encourage more engagement (paid plan required). And with WooCommerce-specific segmentation options, you’ll be able to send targeted emails to your customers based on criteria such as their country, the number of orders they’ve placed, how much they’ve spent, and if they have an active product subscription (powered by **WooCommerce Subscriptions**) or membership (powered by** WooCommerce Memberships**). In addition, you’ll also be able to increase brand recognition by customizing your WooCommerce transactional emails. Create a unified brand experience by changing the layout, colors, and fonts used in your emails, as well as adding any images or additional information to them. #### MailPoet Sending Service **The MailPoet Sending Service is free if you only have a few subscribers, with scaling plans available thereafter. [Read more.](https://www.mailpoet.com/pricing/)** Sending emails and newsletters with your host is not a good idea. You might face sending speed limitations and see your emails ending up in the spam box. To help your sending go without a hitch, we’ve created an advanced email delivery infrastructure built for WordPress. Our technology allows you to: * Reach inboxes, not spam boxes * Send your emails super fast (up to 50,000 emails per hour) * Maintain your sender reputation and improve engagement levels with automated bounce and complaint handling. Stop sending to non-deliverable and complaining addresses, automatically * Authenticate your emails (with SPF and DKIM) to improve deliverability and avoid spam boxes. The MailPoet Sending Service is very easy to set up, you just have to enter a key in your WordPress dashboard and you’re all set! #### MailPoet plans and pricing MailPoet is available to download for free. Our free download includes all of the features listed above (with the exception of those indicating a plan requirement) under the following criteria: * Up to 1,000 subscribers * MailPoet branding in emails * Send emails with your own sending method (host, SendGrid, Amazon SES, etc). Or if you opt for a MailPoet plan, you’ll get access to the MailPoet Sending Service. A free plan is available for those who want to get started with a few subscribers and would like to use the MailPoet Sending Service. And our paid plans offer features and functionality for those with larger lists who are looking to grow their business using email marketing. Take a look at [our pricing page](https://www.mailpoet.com/pricing) for full details on what’s included in each plan. #### Before you install Please note: * Multisite support is limited * Review [our minimum requirements](https://kb.mailpoet.com/article/152-minimum-requirements-for-mailpoet-3). #### Translations * Albanian * Arabic * Catalan * Czech * Danish * Dutch * Dutch (Formal) * French (Canada) * French (France) * German * German (Switzerland) * German (Formal) * Greek * Hindi * Italian * Japanese * Polish * Portuguese (Brazil) * Portuguese (Portugal) * Romanian * Russian * Serbian * Slovak * Spanish (Mexico) * Spanish (Spain) * Swedish * Turkish * Ukrainian We welcome experienced translators to translate directly on [our Transifex project](https://www.transifex.com/wysija/mp3/). Please note that any translations submitted via the “Translating WordPress” website will not work. #### Security [Our repository](https://github.com/mailpoet/mailpoet/) is public on GitHub. Have a question for us? Reach us at security@ our domain, or report security issues to our [Bug Bounty program](https://hackerone.com/automattic). #### Use of 3rd Party Services MailPoet uses the following services that are necessary for its full functionality: * [Translate WordPress.com](https://translate.wordpress.com/) – used to download translations for the plugin. To improve user experience, MailPoet may use the following 3rd party libraries if the _Load 3rd-party libraries_ setting is enabled: * [Google Fonts](https://fonts.google.com/) – used in Form Editor which you can use to customize your forms, and in the Email Editor to style emails. This can be individually [disabled by a filter](https://kb.mailpoet.com/article/332-how-to-disable-google-fonts). [TOS](https://policies.google.com/terms?hl=en) and [Privacy Policy](https://policies.google.com/privacy?hl=en) * [WordPress.com](https://public-api.wordpress.com/) – used for searching in Knowledge Base with the help of AI. * [Mixpanel](https://mixpanel.com/) – used to send data about the usage of the MailPoet plugin when you [agree with sharing usage data with us](https://kb.mailpoet.com/article/130-sharing-your-data-with-us). [TOS](https://mixpanel.com/legal/terms-of-use/) and [Privacy Policy](https://mixpanel.com/legal/privacy-policy/) * [Satismeter](https://www.satismeter.com/) – used to ask for feedback. [TOS](https://www.satismeter.com/terms/) and [Privacy Policy](https://www.satismeter.com/privacy-policy/) * [Crowdsignal](https://crowdsignal.com/) – used to load our deactivation poll to improve our plugin. [TOS](https://crowdsignal.com/terms/) and [Privacy Policy](https://automattic.com/privacy/) Loading all these libraries is disabled by default. The option can be enabled in the _MailPoet’s Settings > Advanced > Load 3rd-party libraries_. ## Screenshots * [[ * Sample newsletters * [[ * The drag-and-drop email designer * [[ * MailPoet email types * [[ * Newsletter stats (Premium) * [[ * Subscriber import (via a CSV file or directly from MailChimp) * [[ * Automation editor (Premium) ## Blocks This plugin provides 1 block. * MailPoet Marketing Opt-in ## FAQ ### Does MailPoet store the data of the user’s subscribers? We do not store or keep any data from your subscribers. However, if you’re sending with us, we do process all the emails to be sent. It means MailPoet only logs email addresses to ensure that our service runs effectively. We do not track anything else. ### What is the MailPoet Sending Service? The MailPoet Sending Service is built exclusively to send WordPress and WooCommerce emails. Our in-house technology provides unparalleled speed (over 50,000 emails per hour) and performance, 99% uptime, and zero loss. ### Which sending methods can I use to send my newsletters? You have the liberty to choose how you send your emails: your own host (default, but [not recommended](https://kb.mailpoet.com/article/154-why-you-shouldnt-send-with-your-host)), the MailPoet Sending Service, SendGrid, Amazon SES, or most SMTP providers including MailGun, etc. ### Why should I use the MailPoet Sending Service? Our global deliverability rate is 98.5%, often exceeding industry standards. We monitor each and every one of the millions of emails that we send for our users. Whether you send 10 or 100,000 emails a day, the MailPoet Sending Service routinely handles small business newsletters through to huge mailing lists with tens of thousands of subscribers. We highly encourage not to send with your host, [here’s why](https://kb.mailpoet.com/article/154-why-you-shouldnt-send-with-your-host). If you’re just starting with your newsletter, we offer a free plan to get you started. ### Can I filter specific categories out of my post notification? Yes! In MailPoet you can set either categories or tags to include/exclude. This allows you to only send posts from specific categories or tags, ensuring that non- relevant posts stay out of your emails. You can also set up multiple post notification emails to better target your subscribers’ interests. ### Is MailPoet GDPR compliant? Yes, we are GDPR compliant. We do not have a Data Processing Agreement though. Our privacy notice can act as an agreement and GDPR takes this into consideration. By using our service, you acknowledge our Privacy Notice. We suggest that you also add a link to our Privacy Notice in your own Privacy Notice page. What’s important is to make sure that your subscribers are aware that MailPoet delivers your email, if you send with MailPoet that is. You can also read our [Guide to Conform to GDPR](https://kb.mailpoet.com/article/246-guide-to-conform-to-gdpr). ### WooCommerce: can my customers subscribe to my newsletter at checkout? Yes, with MailPoet your customers can subscribe at checkout to your mailing list. You will even be able to send them abandoned cart reminder if they forgot to complete their purchase. ### Is it MailPoet or Mail poet? It’s MailPoet, not mail poet. We’ll answer to either though! ### Need help? Check our [Knowledge Base](https://kb.mailpoet.com) or contact us through our [support site](https://www.mailpoet.com/support). ## Reviews ![](https://secure.gravatar.com/avatar/4ea4ec87b623a5ae3c7278c657b9de1baa873f7f5e60bf750a128438ae446533? s=60&d=retro&r=g) ### 󠀁[Wanna B a Bug Tester? Free? – MAJOR UPDATE](https://wordpress.org/support/topic/wanna-b-a-bug-tester-free/)󠁿 [Trinity7](https://profiles.wordpress.org/trinity7/) April 3, 2026 1 reply That was then, this is now. I roasted MPoet a few years ago, but now I can only give them 5 stars and a free recommendation. Setup is simple and kind of exciting to do. The mail goes out in the background, so it is essentially an invisible process. The tech works fine. I never have errors or failures or any problems at all. I love it. And MPoet has been around a while now. They don’t bug me with questions or spam or boss me around – its very quiet and highly conducive to good writing for me. I do recommend Mail Poet. Yes, I do. I used Mailpoet2 (MP2) for a year or more, and it worked fine. Then, when MP3 was introduced, MP2 went buggy, driving me to look at MP3. MP3 never worked. Mail never senbds, not one single time. So, I went back to MP2 and… mail never went out. I posted in the forums, asking for ANY help or ideas from the developers. Not a peep. Not one reply. Nothing. A few days later, still searching vainly in the 12 or so forums I subscribed to for help getting MP3 or MP2 to work, I stumbled across a short comment my Mailpoet that their sending service, the “free for 2000 subscribers” sending service, was taken down “due to abuse”. Sure, abuse. Not that MP3 is actually functional on my end. I changed my theme, but it still failed. I disabled every single plugin except MP3, and still broken. It sends test emails, but never sends the post notifications. My cronjobs never send mail, and they are correctly set up. The ‘Send Button” was removed from MP2, and is not present in MP3 (THANKS, MP! You ROCK) So, from my position as a 20+ year Internet developer/hardware designer/R+D engineer, I give MailPoet ZERO stars and have deleted them from my site forever. There are actual real products available which work flawlessly out-of-the-box, and you can even roll your own with software that will run on your own machine. Goodbye, Mailpoet. Good riddance, and shame on me for ever tolerating your non-responsive behavior and your “it worked when we published it” attitude. ![](https://secure.gravatar.com/avatar/45cf56675743afe25eab0e1611cb11ef74ea3a77dcaa8baffece15a1ed2db24f? s=60&d=retro&r=g) ### 󠀁[Tummen upp](https://wordpress.org/support/topic/tummen-upp-2/)󠁿 [webb55](https://profiles.wordpress.org/webb55/) April 2, 2026 1 reply Kanon ![](https://secure.gravatar.com/avatar/9b5bcb65ef03027b768b6d015587f4aa6eeab92aee3e9ffa56d17ba57a22a20b? s=60&d=retro&r=g) ### 󠀁[Excellent service](https://wordpress.org/support/topic/excellent-service-384/)󠁿 [mariodiangelo](https://profiles.wordpress.org/mariodiangelo/) March 24, 2026 1 reply MailPoet helped me tremendously in resolving the issue where the send button was unavailable. After I created an account for them, they investigated the matter, identified the problem, and fixed it. Great work. ![](https://secure.gravatar.com/avatar/c7a9c5743b32793a5534789f93b125cdf7573f4109dbea017f219e231a287388? s=60&d=retro&r=g) ### 󠀁[Best newsletter plugin so far!](https://wordpress.org/support/topic/best-newsletter-plugin-so-far-3/)󠁿 [James Monroe](https://profiles.wordpress.org/jhmonroe/) February 24, 2026 1 reply Mailpoet is the best balance of ESSENTIAL free features, a simple experience, and really easy integration with Jetpack CRM and other tools. Everything a small business or freelancer could need. As a little guy, I can’t afford to pay for SAAS (on top of hosting and all my other costs) to send basic emails thru my own server (ie: DIY folks don’t need to use Mailpoet’s servers). Setup with SMTP plugins was a breeze; it just worked. (In my case I used FluentSMTP cause it was simple). I tested around half a dozen of the newsletter plugins. Most are kneecapped in tedious ways by paywalls, they limit how long your list can be, or other arbitrary limits that don’t really have any relation to how much you use the product. Many use pre-gutenberg page builders that are clunky or basic WYSIWYG & code editors. Mailpoet uses a page builder (which is very easy) but is moving in the direction of deep integration with the Block Editor in their alpha email editor. Anyone building block themes totally in FSE/ Gutenberg will rejoice. MAILPOET TEAM: You’re doing everything right. Congrats and thank you from the little guy. Thank you for understanding the balance between not limiting DIY open-source culture VS your paying customers who need your servers and pay for what they use ![](https://secure.gravatar.com/avatar/01001506ad871ebead410572ffa9f72811637b705354b33ec5cbe2e962b11538? s=60&d=retro&r=g) ### 󠀁[Excellent plugin](https://wordpress.org/support/topic/excellent-plugin-9806/)󠁿 [nickgreen](https://profiles.wordpress.org/nickgreen/) February 23, 2026 1 reply Even the free version is great with reasonable and friendly limits! ![](https://secure.gravatar.com/avatar/840b3ad3feefbe6f2598c86648a94492448963ce66210a657d46f1f69c9bb46f? s=60&d=retro&r=g) ### 󠀁[My new favorite Email Blast company](https://wordpress.org/support/topic/my-new-favorite-email-blast-company/)󠁿 [pauldankers](https://profiles.wordpress.org/pauldankers/) February 10, 2026 1 reply I’m really enjoying MailPoet. I’ve used both Constant Contact and MailChimp, and while I don’t strongly dislike either one, my workflow is so much easier with MailPoet, since I can quickly and easily go between communication to my list and my website– I especially love that media items are shared with my website. The integration within WordPress feels pretty seamless to me. It was also pretty easy to set up and do my DNS edits with SiteGround (where I have my hosting). I had a really fun time setting up the custom web pages and automated subscription emails. This part was particularly enjoyable since it is all hosted on my website – and I really appreciated how easy it was to customize the automated process so that people who subscribe will receive a process that feels “on brand” for me. It was easy to create forms and add them to my website and I love that I only need one login and I don’t have to share out passwords with other people who are using it, since they access it with their Wordpress login. That’s a whole lot better than having a single login that everybody in the organization has to share and then dealing with “did you get the 6 digit code in your text?” And “Who is getting the verification code?” The design process is pretty straight forward and easy to learn and feels a bit less glitchy than some of the other providers I have used. Lastly, I had an account issue and reached out for support and heard back from the AI within seconds and I got a thorough and easily actionable response that was worded in every day English, and easy to understand and completely solved my issue. I realize that not every tool is good for every person, but as long as MailPoet keeps their pricing in a range that is within reach for normal people, this will be my new favorite plugin. On that particular note, I appreciate that they have a free version for up to 500 subscribers. That feels very realistic for me – that it gives me breathing room while I build my business, and then when my business hits a level that is sustainable, I will be happy to pay for an annual plan that doesn’t blow my budget (glaring pointedly at MailChimp and Constant Contact). [ Read all 1,412 reviews ](https://wordpress.org/support/plugin/mailpoet/reviews/) ## Contributors & Developers “MailPoet – Newsletters, Email Marketing, and Automation” is open source software. The following people have contributed to this plugin. Contributors * [ MailPoet ](https://profiles.wordpress.org/mailpoet/) * [ WooCommerce ](https://profiles.wordpress.org/woocommerce/) * [ Automattic ](https://profiles.wordpress.org/automattic/) “MailPoet – Newsletters, Email Marketing, and Automation” has been translated into 28 locales. Thank you to [the translators](https://translate.wordpress.org/projects/wp-plugins/mailpoet/contributors) for their contributions. [Translate “MailPoet – Newsletters, Email Marketing, and Automation” into your language.](https://translate.wordpress.org/projects/wp-plugins/mailpoet) ### Interested in development? [Browse the code](https://plugins.trac.wordpress.org/browser/mailpoet/), check out the [SVN repository](https://plugins.svn.wordpress.org/mailpoet/), or subscribe to the [development log](https://plugins.trac.wordpress.org/log/mailpoet/) by [RSS](https://plugins.trac.wordpress.org/log/mailpoet/?limit=100&mode=stop_on_copy&format=rss). ## Changelog #### 5.22.4 – 2026-04-01 * Fixed: Automation stats notification email not including automation-type newsletters. [See the changelog for all versions.](https://github.com/mailpoet/mailpoet/blob/trunk/mailpoet/changelog.txt) ## Commercial plugin This plugin is free but offers additional paid commercial upgrades or support. ## Meta * Version **5.22.4** * Last updated **4 days ago** * Active installations **500,000+** * WordPress version ** 6.8 or higher ** * Tested up to **6.9.4** * PHP version ** 7.4 or higher ** * Languages * [Albanian](https://sq.wordpress.org/plugins/mailpoet/), [Arabic](https://ar.wordpress.org/plugins/mailpoet/), [Chinese (China)](https://cn.wordpress.org/plugins/mailpoet/), [Czech](https://cs.wordpress.org/plugins/mailpoet/), [Danish](https://da.wordpress.org/plugins/mailpoet/), [Dutch](https://nl.wordpress.org/plugins/mailpoet/), [Dutch (Belgium)](https://nl-be.wordpress.org/plugins/mailpoet/), [English (US)](https://wordpress.org/plugins/mailpoet/), [French (Canada)](https://fr-ca.wordpress.org/plugins/mailpoet/), [French (France)](https://fr.wordpress.org/plugins/mailpoet/), [Galician](https://gl.wordpress.org/plugins/mailpoet/), [German](https://de.wordpress.org/plugins/mailpoet/), [Italian](https://it.wordpress.org/plugins/mailpoet/), [Japanese](https://ja.wordpress.org/plugins/mailpoet/), [Lao](https://lo.wordpress.org/plugins/mailpoet/), [Norwegian (Bokmål)](https://nb.wordpress.org/plugins/mailpoet/), [Portuguese (Brazil)](https://br.wordpress.org/plugins/mailpoet/), [Portuguese (Portugal)](https://pt.wordpress.org/plugins/mailpoet/), [Romanian](https://ro.wordpress.org/plugins/mailpoet/), [Russian](https://ru.wordpress.org/plugins/mailpoet/), [Serbian](https://sr.wordpress.org/plugins/mailpoet/), [Spanish (Chile)](https://cl.wordpress.org/plugins/mailpoet/), [Spanish (Colombia)](https://es-co.wordpress.org/plugins/mailpoet/), [Spanish (Ecuador)](https://es-ec.wordpress.org/plugins/mailpoet/), [Spanish (Mexico)](https://es-mx.wordpress.org/plugins/mailpoet/), [Spanish (Spain)](https://es.wordpress.org/plugins/mailpoet/), [Spanish (Venezuela)](https://ve.wordpress.org/plugins/mailpoet/), [Swedish](https://sv.wordpress.org/plugins/mailpoet/), and [Turkish](https://tr.wordpress.org/plugins/mailpoet/). * [Translate into your language](https://translate.wordpress.org/projects/wp-plugins/mailpoet) * Tags * [email automation](https://wordpress.org/plugins/tags/email-automation/)[Email Marketing](https://wordpress.org/plugins/tags/email-marketing/) [newsletter](https://wordpress.org/plugins/tags/newsletter/)[post notification](https://wordpress.org/plugins/tags/post-notification/) [woocommerce emails](https://wordpress.org/plugins/tags/woocommerce-emails/) * [Advanced View](https://wordpress.org/plugins/mailpoet/advanced/) ## Ratings 4.4 out of 5 stars. * [ 1,124 5-star reviews ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=5) * [ 75 4-star reviews ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=4) * [ 33 3-star reviews ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=3) * [ 30 2-star reviews ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=2) * [ 150 1-star reviews ](https://wordpress.org/support/plugin/mailpoet/reviews/?filter=1) [Add my review](https://wordpress.org/support/plugin/mailpoet/reviews/#new-post) [See all reviews](https://wordpress.org/support/plugin/mailpoet/reviews/) ## Contributors * [ MailPoet ](https://profiles.wordpress.org/mailpoet/) * [ WooCommerce ](https://profiles.wordpress.org/woocommerce/) * [ Automattic ](https://profiles.wordpress.org/automattic/) ## Support Issues resolved in last two months: 31 out of 51 [View support forum](https://wordpress.org/support/plugin/mailpoet/)