Title: iZooto &#8211; Web Push Notifications
Author: shrikantkale
Published: <strong>March 12, 2016</strong>
Last modified: May 20, 2026

---

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# iZooto – Web Push Notifications

 By [shrikantkale](https://profiles.wordpress.org/shrikantkale/)

[Download](https://downloads.wordpress.org/plugin/izooto-web-push.zip)

 * [Details](https://wordpress.org/plugins/izooto-web-push/#description)
 * [Reviews](https://wordpress.org/plugins/izooto-web-push/#reviews)
 *  [Installation](https://wordpress.org/plugins/izooto-web-push/#installation)
 * [Development](https://wordpress.org/plugins/izooto-web-push/#developers)

 [Support](https://wordpress.org/support/plugin/izooto-web-push/)

## Description

Over 15,000 news publishers, bloggers, enterprise media companies and content creators
across the globe trust iZooto as their audience engagement platform. We enable publisher
growth by helping them build, engage, grow and monetize their audience.

iZooto helps publishers, news websites and bloggers build, engage, and [retain your audience](https://www.izooto.com/publishers)
using a wide variety of push notifications such as web push notifications, app push
notifications (Android and iOS), Messenger push notifications, News Hub for publishers,
and even convert your AMP site visitors into your audience.

[Web push notifications](https://www.izooto.com/web-push-notifications-explained)
is a permission-based marketing channel.
 – Push notifications work across devices
and form factors. They are delivered on browsers in real-time, even when your users
are not on your site. – Notifications are targeted, and highly visible as they are
delivered directly to your audience, with impressive adoption rates by end users(
CTRs) that vary from 3% to 25% depending upon the editorial appeal of the notification
pushed out.

[App push notifications](https://www.izooto.com/app-push-notifications-explained)
on the other hand are bite-sized messages sent to users who have installed an app
on their mobile device and granted permission. App push notifications are rapidly
evolving into a rich and interactive medium.

[Messenger push notifications](https://www.izooto.com/facebook-messenger-push-notifications-definitive-guide)
help build and engage your audience on Facebook Messenger. Facebook has more than
1 billion active users, giving you an opportunity to tap into that audience and 
engage them at your will.

[News Hub](https://www.izooto.com/news-hub-personalized-notification-inbox-for-your-website)
is a personalized notification inbox for your website. It provides you with amazing
shelf life, that enables readers to interact with push notifications directly from
your website whenever they want to. More the clicks, more the page views and more
the revenue.

[iZooto](https://www.izooto.com/publishers) helps you accomplish 3 key objectives:

1. [Build your marketing list](https://www.izooto.com/blog/custom-audiences-audience-builder):**
Convert your website and AMP site visitors to your audience**. With an opt-in rate
of up to 7%, you can build a list 30 times faster than email. 2. [Understand your audience](https://www.izooto.com/blog/understanding-target-audience):**
Segment** your audience based on their location, on-site behaviour, device, and 
more and [improve customer retention](https://www.izooto.com/retention-playbooks)
3. [Engage and monetize](https://www.izooto.com/blog/publishers/how-to-monetize-a-website)–**
Send targeted notifications** to your audience and drive engagement. Publishers 
can grow their traffic and monetize their audience by opting in to send ads via 
push notifications.

#### SUPPORTED BROWSERS

 * iZooto supports push notifications on all leading browsers including [Chrome](https://www.izooto.com/chrome-push-notifications),
   [Firefox](https://www.izooto.com/firefox-notifications), [Safari](https://www.izooto.com/safari-push-notifications),
   [Opera](https://www.izooto.com/blog/opera-web-notifications) and [Microsoft Edge](https://www.izooto.com/blog/microsoft-edge-push-notifications-support-release).
 * However [push notifications on iOS](https://www.izooto.com/blog/ios-push-notifications-safari)
   on iPhone, iPad and [Internet Explorer](https://www.izooto.com/blog/vote-for-internet-explorer-to-release-the-browser-push-notification-functionality)
   are not supported.

#### Powerful Features For Publishers

 * **One Click Activation** – it takes just one click to integrate iZooto with WordPress.
 * **Support for your AMP Site** – convert your AMP visitors to your audience and
   utilize the surge in traffic to your content.
 * **[Manage Notifications from WordPress](https://www.izooto.com/wordpress-push-notifications-plugin-by-izooto)**–
   send push notifications that get auto-composed to your entire audience when you
   update or publish a post from your WordPress account.
 * **[Automated Push Notification](https://www.izooto.com/automated-push-notifications)**–
   every time you publish something, a notification will be automatically pushed
   using iZooto’s Zapier integration. You can also create a series of automated 
   notification drips to engage with your audience and trigger action.
 * **Schedule Notifications** – time your push notifications to be sent one time
   or on a recurring basis and put user engagement on autopilot.
 * **Advanced Targeting** – target users according to their interests, behavior,
   device and location making it possible to share hyperlocal content.
 * **Analysis** – analyse your audience growth, campaign performance and understand
   where your audience comes from and how do they access your website.
 * **Build your audience through Facebook Messenger** – Reach out to a wider target
   audience, including users on iOS. Notifications are sent to users who have either
   started a chat with you on Facebook, commented on your Facebook post or have 
   given permission on your website.

#### Success Stories

 * Over 15,000 publishers use iZooto to push out over 200B notifications every month.
   Leading brands including the likes of Times, Publisher Desk, Network 18, Summit
   Media, Khaleej Times, Mubasher, and Sanook use iZooto to engage their audience.
 * Our trusted enterprise grade architecture ensures hassle free delivery of your
   notifications even when you target millions of users at one go.
 * iZooto now contributes up to 15% of total traffic for leading enterprise publishers
   across markets. In certain cases of publishers such as [Philnews](https://www.izooto.com/case-study-philnews)
   and [Pricebaba](https://www.izooto.com/case-study-pricebaba), iZooto generates
   up to 15% of total revenue.
 * Compared to [general purpose push notification services](https://www.izooto.com/compare/top-alternatives-to-onesignal)
   that only scratch the surface of push notifications, iZooto is created from the
   ground-up to solve core publisher problems at enterprise scale.

#### Testimonial- Customers On WordPress Love Us

Jomar, CEO @ PhilNews says – _After using iZooto for several days, it made me think
that this could be the replacement for the lost traffic from Facebook. Currently,
iZooto increases my traffic by more than 20% every month._ Check out the [PhilNews case study](https://www.izooto.com/case-studies/philnews-thinks-izooto-is-the-best-replacement-to-lost-facebook-traffic)
to know how they increased their website sessions and got better page views.

#### Pricing Plans For Publishers

[iZooto Pricing plans](https://www.izooto.com/pricing) are designed to match your
existing business needs and give you functionalities to help you accelerate growth.

1. **Monetization Plan**: This plan is free and helps you make money by sending 
native ads to your subscribers, according to your audience’s interest. We work with
leading demand partners across the globe and send up to 2 ads every day to the subscribers.
2. **Rise**: If you are a blogger and ads are not your thing, this plan is best 
for you, for efficient targeting and automation. The Rise plan helps you grow your
audience and keep them engaged. This plan starts at $85/month. -Other pricing plans
of iZooto give you access to some of the best Playbooks such as [Recover Abandoned Tab Playbook](https://www.izooto.com/playbooks/retargeting-playbooks/recover-abandoned-tabs)
and [recover video watch-time Playbook](https://www.izooto.com/playbooks/retargeting-playbooks/recover-abandoned-videos).
To know more and to learn about any of our other pricing plans drop us a mail at
sales@izooto.com.

#### Resources

iZooto [help document](https://help.izooto.com/) will help you get started right
away. You can also refer to our [YouTube](https://www.youtube.com/channel/UCHgv702mOYMZ_a-2j4qJ-DQ)
channel and go through the product videos to understand how to use the various features.

#### Coming Soon

We will soon be launching [AI Recommendations](https://www.izooto.com/playbooks/engagement-playbook/content-recommendation)
for all soon.
 – Content Recommendation Playbook is powered by Kepler AI to send
the most relevant stories to readers based on the articles they had consumed. – 
Articles that would interest your readers the most are sent to them automatically
at a time they are most likely to interact.

#### Support

A dedicated support team that assists you across channels – live chat, email, and
on-call support. Head to iZooto to start a conversation with our WordPress specialists.

## Screenshots

 * [[
 * Adding a new plugin on WordPress
 * [[
 * Installing iZooto
 * [[
 * Installing and activating iZooto
 * [[
 * When the plugin is activated
 * [[
 * iZooto app ID
 * [[
 * Add iZooto ID

## Installation

[Getting started with iZooto on your WordPress account](https://www.izooto.com/web-push-notifications-for-wordpress-plugin)
is fairly simple.
 Here is how you do it in 3 simple steps: 1. Once you log in to
your WordPress admin account, go to Plugins and click Add New. 2. Search for iZooto,
and click on Install Now. It will take a few seconds to install. 3. Next, click 
on Activate. iZooto will fetch the email address you used for registration and your
site URL to complete the integration.

Now that you are done, go to the installed plugin page to confirm that iZooto is
activated. You will find iZooto on the left nav bar of your WordPress account. When
you click on it, it should say Activated
 In case you face any problems, simply 
submit your iZooto ID and you should be good to go.

#### How to get your iZooto ID

 1. Login in to your iZooto account
 2. Go to the Settings section and click on the dropdown
 3. Select Integration Instructions
 4. Under Integrate using iZooto plugin, you will find your iZooto ID for Setup

If you find yourself stuck anywhere, refer to this [video](https://www.youtube.com/watch?v=n0OqLFKzKCo)
or [page](https://www.izooto.com/web-push-notifications-for-wordpress-plugin) or
just reach out to the iZooto support team.

#### More Integrations

**Integrate with Zapier**
 With [iZooto Zapier integration](https://zapier.com/apps/izooto/integrations)
connect your existing applications and trigger notifications to your subscribers.
You can create a zap to automate notifications to broadcast your latest content 
to your subscribers.

Get started with rolling your [push notification campaigns](https://help.izooto.com/docs/overview)
and also check out the [iZooto blog](https://www.izooto.com/blog) and stay tuned
with about [push notifications](https://www.izooto.com/web-push-notifications-explained).

## Reviews

![](https://secure.gravatar.com/avatar/ecd90fbd8e96633152aeb20142fd40a6386dce8808f269ce43c9267b939b9e9b?
s=60&d=retro&r=g)

### 󠀁[Unlock Instant Engagement: The Power of Web Push Plugin Only iZooto](https://wordpress.org/support/topic/unlock-instant-engagement-the-power-of-web-push-plugin-only-izooto/)󠁿

 [vijayarora122](https://profiles.wordpress.org/vijayarora122/) January 13, 2024

“iZootoo Web Push Plugin is simple brilliance! Easy setup, stunning customization,
and instant engagement. A must-have for anyone serious about boosting user interaction.
Highly recommended!”

![](https://secure.gravatar.com/avatar/2938cb4cfdf5298bff834685ae631f67f0c99d3f3c86e2973d9ffb5f1de9ec01?
s=60&d=retro&r=g)

### 󠀁[A plugin that can boost your website traffic and overall ad revenue](https://wordpress.org/support/topic/a-plugin-that-can-boost-your-website-traffic-and-overall-ad-revenue/)󠁿

 [ronniedey](https://profiles.wordpress.org/ronniedey/) May 1, 2023

If you’re looking to increase your website’s page views by 15-20% and earn from 
push ads, iZooto can be an excellent choice for you. Installing the iZooto WordPress
plugin is a breeze, and once you activate it on your site, you can start sending
push notifications. The whole process typically takes less than 2 minutes, and you
can start acquiring subscribers. I have consistently earned over $600 every month
from iZooto, making it a sweet addition to my overall advertising revenue. As you
accumulate subscribers over time, the numbers can go much higher, especially with
Tier one traffic. The dashboard is appealing, and the support is amazing. I highly
recommend it.

![](https://secure.gravatar.com/avatar/ea664e45915cf4cc99cb10d18d21daba46bdd0a6b59634f4eb36140ba9cb4d22?
s=60&d=retro&r=g)

### 󠀁[Great Push notification](https://wordpress.org/support/topic/great-push-notification/)󠁿

 [tarekabz](https://profiles.wordpress.org/tarekabz/) May 1, 2023

نحن نستخدم نظام iZooto منذ 3 سنوات.إنه أفضل نظام اشعارات في سهولة الاستخدام وربطه(
plugin) في Wordpress تجعله سلسًا بالنسبة لنا.كما أن لوحة iZooto سهلة الاستخدام للغاية.
حيث أن اللوحة متوفرة أيضًا بلغتنا العربية

![](https://secure.gravatar.com/avatar/0a6c1635c0e6d9e6eed5163fa2f142b53b8344cf85b9eb195e5a0e9959ddbad7?
s=60&d=retro&r=g)

### 󠀁[Wonderful Plugin For Push Notifications!!](https://wordpress.org/support/topic/wonderful-plugin-for-push-notifications/)󠁿

 [lehren](https://profiles.wordpress.org/lehren/) February 19, 2023

iZooto WP Plugin makes it easy for publishers to integrate the iZooto platform with
the WordPress website in just a click. All you need to do is just add the key and
it does rest of the job by automatically adding scripts and service worker files.
Cheers to the team behind it!!

 [ Read all 2 reviews ](https://wordpress.org/support/plugin/izooto-web-push/reviews/)

## Contributors & Developers

“iZooto – Web Push Notifications” is open source software. The following people 
have contributed to this plugin.

Contributors

 *   [ shrikantkale ](https://profiles.wordpress.org/shrikantkale/)
 *   [ Shrikant Kale ](https://profiles.wordpress.org/izooto/)

[Translate “iZooto – Web Push Notifications” into your language.](https://translate.wordpress.org/projects/wp-plugins/izooto-web-push)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/izooto-web-push/), 
check out the [SVN repository](https://plugins.svn.wordpress.org/izooto-web-push/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/izooto-web-push/)
by [RSS](https://plugins.trac.wordpress.org/log/izooto-web-push/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 3.7.21 (20 May 2026)

Fixed – plugin security issue resolved.

#### 3.7.18 (08 May 2024)

Fixed – iZooto Title and Message were getting changed automatically after some time
while creating a post in Block Editor.

#### 3.7.14 (02 August 2023)

Enhanced permalink handling for accurate post redirects for push notifications.

#### 3.7.12 (24 April 2023)

Added a custom error message in case of campaign limit exceed.

#### 3.7.10 (23 Decemeber 2022)

Push notification limit increased.

#### 3.7.9 (06 Decemeber 2022)

Performance improvements related to schedule notifications.

#### 3.7.3 (01 September 2022)

Made performance improvements related to existing push notification subscribers 
migrating from an existing service provider to iZooto.

#### 3.7.2 (02 September 2021)

Character used to get generated in some cases while preparing a post for publishing
and pushing out notifications. It has been fixed and released in this version of
our plugin.

#### 3.7.1 (24 August 2021)

The plugin stylesheet was conflicting with their theme’s stylesheet. The issue has
been fixed and released in this version of our plugin.

#### 3.7.0 (02 July 2021)

Bug Fixes in Notification

#### 3.6.9 (18 May 2021)

Error logging API support has been removed from the plugin.

#### 3.6.8 (23 April 2021)

A support has been added in the plugin to push out campaign when a scheduled post
is published on WordPress. This was a requirement from one of our customer and it
has been released in this version of our plugin.

#### 3.6.7 (29 April 2020)

The iZooto integration process using our WordPress plugin has been changed in this
version. Customers now need to setup their account on https://panel.izooto.com and
use the iZooto ID to complete integrating iZooto on their website.

#### 3.6.6 (04 March 2020)

The Playbook version 2.0 support has been added and released in this version of 
our plugin.

#### 3.6.5 (20 September 2019)

Bug fixes

#### 3.6.4 (26 August 2019)

Added support for special characters in notification content.

#### 3.6.3 (02 August 2019)

A support has been added to use WordPress site title as notification title and post
title as message. Now one can choose to use this setting by a single click of a 
checkbox.

#### 3.6.2 (31 July 2019)

Text, Tooltip and Screenshots updated.

#### 3.6.1 (31 July 2019)

The character limit for notification title and message has been increased to 35 
and 100 characters respectively

#### 3.6 (29 July 2019)

Use site title and post title to create the notification from WordPress.

#### 3.5 (03 July 2019)

The Playbooks support has been added in this version of the plugin. Customers need
to have a WooCommerce plugin along with the iZooto plugin to use this feature.

#### 3.4.1 (20 May 2019)

A support has been added to auto generate notification title, message, banner and
landing url using post title, message, featured image and post url respectively 
and push out notification on post publishing/updation on selection of a check box.

#### 3.3.5 (08 September 2018)

Improved user onboarding

#### 3.3.4 (20 July 2018)

Support for the older version of PHP

#### 3.3.3 (12 April 2018)

Tested up to WordPress 4.9.5

#### 3.3.2 (11 April 2018)

Service worker fix for random number

#### 3.3.1 (11 January 2018)

Missing admin user handling

#### 3.3.0 (04 December 2017)

API mail update

#### 3.2.1 (04 December 2017)

Update API changes

#### 3.2.0 (04 December 2017)

Added user messages and alerts

#### 3.1.0 (24 May 2017)

Compatibility tested with WordPress 4.5, 4.6 and 4.7.3

#### 3.0.0 (12 October 2016)

Simplified setup and activation, moved features and reports to [panel.izooto.com](https://panel.izooto.com/login)

#### 2.0.2 (29 July 2016)

Removed HTML from title and body from campaign data

#### 2.0.1 (14 July 2016)

Feature Image as the campaign’s icon fix

#### 2.0.0 (12 March 2016)

Create and push campaign using plugin. Easy Integration

#### 1.0.0 (11 March 2016)

Integration with http/https sites

## Meta

 *  Version **3.7.21**
 *  Last updated **3 days ago**
 *  Active installations **1,000+**
 *  WordPress version ** 3.0.1 or higher **
 *  Tested up to **6.9.4**
 * Tags
 * [browser push notifications](https://wordpress.org/plugins/tags/browser-push-notifications/)
   [push notifications](https://wordpress.org/plugins/tags/push-notifications/)[web push notifications](https://wordpress.org/plugins/tags/web-push-notifications/)
 *  [Advanced View](https://wordpress.org/plugins/izooto-web-push/advanced/)

## Ratings

 5 out of 5 stars.

 *  [  4 5-star reviews     ](https://wordpress.org/support/plugin/izooto-web-push/reviews/?filter=5)
 *  [  0 4-star reviews     ](https://wordpress.org/support/plugin/izooto-web-push/reviews/?filter=4)
 *  [  0 3-star reviews     ](https://wordpress.org/support/plugin/izooto-web-push/reviews/?filter=3)
 *  [  0 2-star reviews     ](https://wordpress.org/support/plugin/izooto-web-push/reviews/?filter=2)
 *  [  0 1-star reviews     ](https://wordpress.org/support/plugin/izooto-web-push/reviews/?filter=1)

[Your review](https://wordpress.org/support/plugin/izooto-web-push/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/izooto-web-push/reviews/)

## Contributors

 *   [ shrikantkale ](https://profiles.wordpress.org/shrikantkale/)
 *   [ Shrikant Kale ](https://profiles.wordpress.org/izooto/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/izooto-web-push/)

## Donate

Would you like to support the advancement of this plugin?

 [ Donate to this plugin ](https://www.izooto.com)