Add number of visits & pageviews, browser & geolocation data to all your Gravity Forms email notifications & entries table.
It will allow you to start collecting intelligent marketing and sales information about the people that are filling out your forms on your website - without asking! Continue receiving all your current lead information PLUS add 7 pieces of Analytical data, 4 pieces of Time data, 4 pieces of Hardware data, and 5 pieces of Geolocation data. (some data is only available in the PAID plugin.)
Its like getting a sneak peak into how folks get to your website and what they do while they are there.